E51: Independence: I Do Not Think That Word Means What You Think It Means

Independence is a term may in #internalaudit like to push the boundaries on, but when we do we can come off as arrogant or self-righteous to others in the organization. In this week’s #jammingwithjason #internalaudit podcast I discuss the difference between independence and objectivity, why objectivity is more important than independence, and you are not really as independent as you may think.

As with all episodes, you will also walk away with some practical tips you can start using today.

This week’s episode is brought to you by the Chief Audit Executive (CAE) Forum.

If you are a CAE that wants to join a community of like-minded CAEs where you can have frank discussions about the challenges and opportunities of being a Chief Audit Executive (CAE), while getting practical advice to increase your executive presence, influence and value as a trusted advisor to your organization, check out what they have to offer and book your no-obligation call to see if it’s right for you: https://jasonmefford.mykajabi.com/caeforum

Did you also know the CAE Forum comes with a $100,000 guarantee, so its a no-risk investment in you and your team to elevate the status of internal audit in your organization.

Jamming with Jason is the #1 #internalauditpodcast in the world has interviews and discussions (jam sessions) relevant to Chief Audit Executives and professionals in #internalaudit, risk management, and compliance.

Transcript

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Jason Mefford: Welcome to another episode of jamming with Jason. Hey, welcome back. My friends, today I wanted to talk a little bit more about independence.

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Jason Mefford: So this is one of our jam sessions where it’s really like it’s just me and you talking about a particular topic.

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Jason Mefford: And the reason that I’m you’ve heard me talk about independence before, but we’re going to talk about it again because I just see so many people

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Jason Mefford: You know, focusing on trying to push for this independence and it’s actually hurting you. And so we’re going to go through and talk a little bit about that today. And I’m going to give you some tips on

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Jason Mefford: How I think you need to kind of change your mindset and do things a little different.

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Jason Mefford: Now before we get into our topic today I wanted to let you know that today’s episode is being brought to you by method associates.

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Jason Mefford: And the chief audit executive forum. So if you’re a chief audit executive, you know, you’ve probably experienced some of these things.

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Jason Mefford: You feel like you’re a trusted advisor, but the executives in your organization don’t really treat you that way you know you’re struggling to get resources and budget.

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Jason Mefford: You know, there’s a lot of stress and pressure from it and you’re not really INVITED TO THE BIG KID table.

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Jason Mefford: In your usually excluded from some different executive meetings. Now I know this because I actually experienced a lot of these same things in my own career.

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Jason Mefford: And so, you know, usually chief executives are looking for some help. Well, the chief audit executive forum actually helps you with some of these things.

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Jason Mefford: By providing support throughout the year. There’s 10 to 12 group video calls each year.

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Jason Mefford: You get thought leadership and best practices from others in the group. And it really is an exclusive community.

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Jason Mefford: It’s not a networking group, but it’s actually an online and offline community where you connect and develop lifelong friendships.

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Jason Mefford: You know where you’re actually able to talk authentically with other chief executives, see what they’re doing bounce ideas off of them.

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Jason Mefford: And really get kind of the learning and everything that you need to be able to take you to that level where you are actually viewed as a trusted advisor.

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Jason Mefford: So if you are a chief audit executive, make sure to click on the link below and go out and sign up for your free No Obligation call to be able to

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Jason Mefford: Talk about whether the chief audit executive forum is right for you. You know, I know, for me personally when I was a chief audit executive

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Jason Mefford: This was the type of executive program. I was looking for that I could not find so I’m really excited that the chief audit executive forum is here.

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Jason Mefford: In that through this community really, we can take internal audit to the next level in our organizations and really as a profession.

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Jason Mefford: So again, make sure, click on the link below if you are a chief audit executive go out, take a look at the information and then click on the button on on the website to schedule your call.

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Jason Mefford: Alright, so let’s get back to talking about independence. Now a little bit about myself. One of my favorite movies is The Princess Bride.

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Jason Mefford: So if you’ve ever seen that movie. It’s, it’s one of those kind of cult classics, where there’s a lot of a very quotable lines and people who love this movie, you know, we’ll sit around and just kind of quip off some of these different quotes

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Jason Mefford: And there was a there was a couple of characters in this vicini and indigo that I want. I want to kind of talk about to bring this into it because

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Jason Mefford: You know this character vicini throughout the movie he kept saying inconceivable and conceivable every time something what happened. He would say inconceivable.

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Jason Mefford: And finally, at one point in the in the movie and there in this scene vicini you know says inconceivable again.

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Jason Mefford: And the indigo character turns to him and he says, I do not think that word means what you think it means because you know the Cindy was using this word in a lot of different ways and

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Jason Mefford: A lot of times it was actually inappropriate how he was using it. So the reason that I bring this up is because you know independence.

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Jason Mefford: I do not think that word means what you think it means and why do I say that because I hear all the time when I’m talking to people they will use the word independence.

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Jason Mefford: In the incorrect way. A lot of times when people are talking about independence, they’re actually meaning objectivity.

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Jason Mefford: So I wanted to just before we get into today’s discussion, just step back and talk again about the difference between independence and objectivity.

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Jason Mefford: Now in internal audit. We talked a lot about this because right in the definition of internal auditing. It says we are an independent and objective.

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Jason Mefford: Assurance and consulting function. So it uses both of those terms. Now the easiest way to remember the difference between these two is to substitute those words for other words

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Jason Mefford: When you think independence, think of the word freedom when you think objectivity, think of the word on biased. Okay, so that’ll help you kind of keep keep track on this.

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Jason Mefford: So independence means you are free to put on your audit plan what you think needs to go on there.

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Jason Mefford: You’re free to audit the areas of the of the organization that you believe need to be audited, you’re free to test it in the way that you need to and report on the results in that way.

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Jason Mefford: Because you are independent from management. That’s where this you know reporting relationship to the board comes in. And so that’s really kind of what is meant by independence.

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Jason Mefford: Objectivity means you are unbiased and that you because of that the results of your work and the way in which you report that is unbiased, meaning

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Jason Mefford: You don’t have any conflicts. You’re just saying, or telling and giving the facts that you found

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Jason Mefford: Now in order to provide assurance, we must be objective, but you do not have to have independence in order to provide assurance. You just have to be

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Jason Mefford: Objective now again in our profession. A lot of people, you know, really push for this independence, because they want that direct reporting relationship to the board.

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Jason Mefford: And I get it, I understand, and in certain situations, maybe five or 10% of the time.

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Jason Mefford: It’s important for internal audit to go directly to the board if management is not doing what the board is expecting them to do.

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Jason Mefford: Or if management is misrepresenting to the board. What is actually happening. That’s one of the benefits of our function is to be able to say, well, that’s not quite

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Jason Mefford: What’s going on that’s not quite what we see and be able to have that direct communication. Now again, as I said, that happens very, very infrequently.

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Jason Mefford: In fact, it’s maybe only five or 10% of the time, but as a profession. We’re just pushing so hard for independence that sometimes it ends up actually hurting us

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Jason Mefford: And here’s why. When you push excuse me for independence so hard. Often we come off seeming arrogant and self righteous to other people in the organization.

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Jason Mefford: And here’s the reality. You are not as independent as you think you are. Okay, next time that you get a paycheck that you get paid look down and see who paid

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Jason Mefford: Your salary. It was the company. So because of that, you are not completely independent of the company, you’re not like an external auditor, who is outside of the organization.

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Jason Mefford: We are a part of the organization. And we just have to, you know, realize that admitted come to terms with it. It’s okay.

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Jason Mefford: Because you can still provide good assurance work if you are objective. Okay. Now, how does it come to seem like we are arrogant or self righteous

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Jason Mefford: This is how it often works, we count. We go out, we do our own risk assessment we decide what’s going to be in the audit plan.

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Jason Mefford: We might take some feedback from other people. But we pretend like we know better. Okay. And that’s the way it comes off to a lot of people

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Jason Mefford: Is we say, well, you really don’t understand the risks in this organization. So I’m going to go out at this area instead. Now when you say things like that to people.

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Jason Mefford: Again, most of the time it’s probably not even true, okay, because I would I would put to you that a manager who is responsible for a particular part of your organization.

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Jason Mefford: If they’re a good manager, they understand the risks in their area very well or they would not be a good manager.

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Jason Mefford: They may not use the same language. You do. They may not, you know,

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Jason Mefford: Think the same way that we do, but believe me they understand the risks because the only way for them to achieve their objectives is to overcome those risks.

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Jason Mefford: So first thing that we’ve got to stop doing is making it seem like we are arrogant or self righteous when we’re pushing for independence. Okay.

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Jason Mefford: Now, how does that end up showing up. Well, it shows up in a couple of different ways. And I’m just going to give you a couple of scenarios.

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Jason Mefford: You know facts may have been changed slightly to protect the innocent or guilty but I work a lot with Chief on an executive, so I’m talking with them a lot.

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Jason Mefford: And in one conversation. You know, it was discussing about, you know, developing the audit plan. And what do I do about our Enterprise Risk Management assessment because

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Jason Mefford: You know what they do is really kind of at a higher strategic level and it doesn’t really meet my needs. That was what I what I was told.

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Jason Mefford: And so I said, well, what do you mean it doesn’t meet your needs. And this person said, well, I need to be auditing these lower level operational risks.

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Jason Mefford: And they’re more concerned about the strategic risks. Okay, now when I said that, ding, ding, ding, the light bulb should have been going off in your head.

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Jason Mefford: Because, first off, what do you mean, we think that the lower level operational risks are more important than the strategic risks.

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Jason Mefford: That’s a misalignment if you go to your CEO or other C level executives, which ones are they most concerned with the strategic level, not the low level operational risks. Right.

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Jason Mefford: So my question back was do you really believe those lower level operational risks truly represent the highest risks to your organization.

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Jason Mefford: And of course the answer is no. So then the next question is, if you don’t believe they’re the highest risks. Why is that what’s on your audit plan.

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Jason Mefford: Well, that’s always kind of what we’ve done. That’s kind of what we’ve been expected to do right

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Jason Mefford: And so again, at that point, if we, if we take that sort of a position, then what we end up doing is we look like, or we appear to others, like we know better.

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Jason Mefford: Okay, we would be much better served if we would actually take that feedback and focus more on those strategic risks. That’s where we should be spending our time.

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Jason Mefford: Now again I realize there’s other things that we have expectations to do, but we should be focusing more and more of our attention on the strategic level risks.

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Jason Mefford: Another conversation that I had kind of started off, similar to this, you know. But again, it kind of got back to this. Well, but I need to

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Jason Mefford: You know, say what’s on my audit plan. It has to be what I say, I can’t really take the feedback from the executives and just kind of do what they want me to do.

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Jason Mefford: And my question back was, why not, if those executives feel like these are the most important things where they would like you to spend your time why

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Jason Mefford: Can you not do that. And the concern was independence. If I do what they’re asking me to do, then I’m not independent.

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Jason Mefford: And okay that is just totally wrong. First off, and it also sets up that arrogant and self righteous kind of feeling of I know better than you do.

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Jason Mefford: And I can’t, you know, accept or do or you take your feedback because I have to decide, independent of everything that you’re doing.

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Jason Mefford: Now, do you realize how ludicrous that actually sounds because really what it means is if you have that mindset and you are focused so much on independence.

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Jason Mefford: You’re going through the motions of doing a risk assessment for something that probably doesn’t really matter to the to the total organization, you know, at the high strategic key level objective standpoint.

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Jason Mefford: And instead you’re focusing on, you’re getting feedback from people, but then you’re ignoring it.

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Jason Mefford: Well, if you ask somebody for their input and then you ignore them and you ignore their feedback. How do you think they’re going to perceive you.

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Jason Mefford: They’re going to perceive you as being arrogant and self righteous and why did I just waste my time talking to that person.

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Jason Mefford: So again, if we are doing these lower level things we go off, we do a great audit. We think it’s wonderful. We come back and give them the audit report and the executives go, yeah, big deal.

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Jason Mefford: Then we get all offended. Okay. But we shouldn’t be on its offended, we should realize we’re actually the cause of that problem.

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Jason Mefford: If instead if we had focused more on actually listening to their feedback taking those suggestions and including more of that in our audit plan that’s what they want.

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Jason Mefford: But again, if you’re focused on this independence and we know better your audit plan is going to be out of alignment with what management is concerned with

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Jason Mefford: And again, as I said at the top of the podcast. This is hurting. A lot of you because what ends up happening is the more of that work you do.

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Jason Mefford: That the executives don’t really value they start to wonder why we even have internal audit.

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Jason Mefford: And what I will tell you is standing up and saying, well, we have to because you know there’s these standards and every company needs to have internal audit and here’s the value of internal auditing.

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Jason Mefford: That’s not going to go very far when those when those executives have to make decisions about where to invest their money. And so this is why we’re seeing

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Jason Mefford: You know, certain internal audit shops downsized outsourced. You know, people losing their jobs because we’re not providing the value that’s expected by management.

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Jason Mefford: Now as long as the the expectations of management are the same as the board, we should be doing that.

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Jason Mefford: If there’s a significant disconnect between what the board wants you to do and what management wants to do.

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Jason Mefford: Then we need to have a three way discussion between management, the board and us and actually figure out what the hell it is that we’re supposed to be doing.

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Jason Mefford: Okay, that’s the discussion we should have that’s you know what a chief audit executive should do stepping into that executive presence.

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Jason Mefford: And actually having those difficult conversations when they need to happen instead of trying to hide behind this word that we call independence and saying, No, no, no, no, no. I know better than you do. I’m going to do it my way. It’s not going to go over well in the long term. So,

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Jason Mefford: Hopefully that’s helpful. My friends, so let me let me kind of wrap up by by kind of giving you some suggestions for how to improve or start making some changes to this.

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Jason Mefford: And again, I’m telling you this because I just see over and over again people getting themselves in trouble hurting themselves individually in their career.

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Jason Mefford: And really hurting the profession by focusing and pushing so much for this independence that we appear to be arrogant and self righteous

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Jason Mefford: So here’s some things to think about focus more on objectivity than independence.

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Jason Mefford: Okay, we need to be objective in the work that we do. We need to be objective in the conclusions that we give, we don’t have to be independent.

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Jason Mefford: And in fact, you’re much less independent than you think you are. Anyway, and it’s okay if your objective, you can still provide good assurance. So that’s the first one.

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Jason Mefford: Second one is, get rid of this. I’m better than you, and I know better than you kind of attitude. Okay, just get rid of it. Because like I said before,

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Jason Mefford: In our profession we feel like we understand some things better than others. And sometimes we do depending on the domain.

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Jason Mefford: But we need to be much more humble and much more open to feedback and and and input from other people in the organization or else we’re going to continue to have this this view of being arrogant and self righteous

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Jason Mefford: Third one, we need to ask for more feedback. So, you know, instead, next time that you’re doing a risk assessment or you’re starting starting a project.

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Jason Mefford: Actually taking the time to really sit down and authentically ask for feedback from management in that area. Now they already know some of the things that are going wrong and they would probably like your help.

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Jason Mefford: But if you come in with this arrogant kind of an attitude of, we’re here to audit you and we’re going to find these sayings, you know, that’s not going to go over very well, they’re going to withhold things from you.

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Jason Mefford: If instead if you’re much more collaborative and the way that you’re doing it, you know, hey, what are some areas that are, you know, giving you grief.

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Jason Mefford: You know, what are some things you’d like to see changed. Would you like some help with that. That kind of an attitude is going to go much, much further.

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Jason Mefford: And when you get that feedback. The fourth one is we actually need to start doing work in some of those areas.

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Jason Mefford: Move up the risk ladder. If you will stop worrying about so many of the low level operational risks that honestly a second or first line of defense group is probably already looking at

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Jason Mefford: And raise our sights up more to the strategic issues that management is concerned about and management is trying to fix.

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Jason Mefford: The more we do that, the more value, people are actually going to see in what we do. Okay.

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Jason Mefford: By what we do and how we act that is going to give you the credibility and the trust and respect of other people, way, way more than trying to say I’m independent I’m certified. I’m a member of blah, blah, blah. So you must listen to me.

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Jason Mefford: What you do and how you do it is much more important. So again, my friends. That’s why I wanted to talk to you again today about independence.

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Jason Mefford: You know, make sure go out there, focus more on objectivity than independence and realize it’s okay to give up some independence.

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Jason Mefford: Get rid of this. I’m better than you kind of attitude that appears to others to be arrogant and self righteous

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Jason Mefford: Ask for more feedback and then actually take that feedback and move up the chain so that we’re dealing more with the strategic, risk, risk issues in our organization.

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Jason Mefford: So with that, my friends, I’m signing off this week and I’ll catch you on a future episode of jamming with Jason. Have a great week.

Putting on your Investment Manager Hat (CAEB 39)

In this week’s video I’m talking more about putting on your “investment manager hat” so we start acting and being perceived as an investment center instead of a cost center.

Many of us leaders work in professional areas that have traditionally been seen by the CFO and other executives as a “cost center.”

Since CFOs love to cut cost, that mean you may have to fight for budget and resources all the time. Putting on your investment manager hat will start to have you look at what you do differently and get others to see you as an investment and not a cost that needs to be cut.

When you learn the skills and language patterns related to Intuitive Leadership and Neural Influence, you will be acting like a ninja watching the people around you listen, understand, and take action. Psychology and brain science.

Where can you get access to these ninja skills and language patters??

I share all of this and more in the Briefing Leadership Program. When you are ready to quit hearing NO and want to start hearing YES, consider joining this program at: https://jasonmefford.mykajabi.com/caebriefing

I’ve also made some improvements to the CAE Forum to give the same result, but make it much easier to join. If you are a Chief Audit Executive, this is something you should consider since it gives you access to other like-minded, successful CAEs just like you in a consistent, confidential community with access to confidential advisors, peers and executive coaches … and the Briefing Leadership Program is a free bonus for all members of the CAE Forum.

Check out what’s new, and book your call today to see if the CAE Forum is right for you: https://jasonmefford.mykajabi.com/caeforum

Have a great rest of your week 🙂

Transcript

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Jason Mefford: Welcome back to another episode of The chief audit executive briefing. Welcome back. My friends, and this week I want to pick up

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Jason Mefford: Kind of the discussion that we’ve been having for the last couple of weeks. And that’s around budgeting and kind of going from a cost center.

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Jason Mefford: To an investment center one where we’re actually showing a return on investment for what we’re doing that will make it much easier for you to be able to get the resources and budget that you need.

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Jason Mefford: Now before we get into that, though, I just want to, to talk to, just for a minute or so about the chief audit executive forum.

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Jason Mefford: Now I know a lot of you are interested in joining, but several people can reach out to me and said, you know, Jason. Now’s not really the right time.

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Jason Mefford: And, you know, maybe it was a little bit outside of some people’s price range. So I took that feedback.

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Jason Mefford: And I’ve looked at the program because honestly, folks. I made a mistake. So I’m here to apologize for that. Because really what I was trying to do is, is create

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Jason Mefford: A program that was just absolutely amazing. But the problem was I was creating the, the equivalent of a Ferrari.

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Jason Mefford: When many of you didn’t need a Ferrari or couldn’t afford a Ferrari. So I’ve gone back and taken a look at the program and have modified it.

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Jason Mefford: I’ve actually, you know, made it so that it’s easier to join, but gives you the same outcome.

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Jason Mefford: And so the reason that I’m telling you this is, again, if you know what I was talking about it before and we opened up.

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Jason Mefford: If you were saying it’s a little bit too much for me or I don’t really have the time, because again, I apologize. I’ve split sending out some of these messages.

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Jason Mefford: During one of the busiest times of the year for many of you that work in a publicly traded company and have a calendar year in so

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Jason Mefford: What I’m going to ask you to do is if you just do me a favor. Down below is the link just click on the link go out and take a look at it.

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Jason Mefford: And if it’s something that sounds like it’s it’s a fit for you just click on the link schedule a time for us to talk we’ll just set aside 30 minutes

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Jason Mefford: And just go through and talk about what you’re going through your situation and we’ll see if it’s something that’s right for you.

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Jason Mefford: Like I said, it’s much easier to join. And in fact, you know, if some of you are a little concerned. Let me tell you this.

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Jason Mefford: If you can afford to go to a conference or a seminar during the year and pay for travel expenses you can afford to be a part of the chief audit executive forum.

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Jason Mefford: Where you not only get support for just a couple days, but you get support for the whole year. So go out, check it out and just schedule a time for us to talk. It’s no no obligation.

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Jason Mefford: Just to get on the phone for 30 minutes. See what you are going through right now and whether or not this is something that you would like to join.

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Jason Mefford: Okay, so now let’s switch gears and go back and let’s put on our investment manager hat. Now there’s lots of reasons why I wear hats and maybe at some point, I’ll get into it but

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Jason Mefford: One. One reason is I can make funny jokes like that. So we’re going to switch. We’re going to put on our investment manager hat.

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Jason Mefford: And think about, you know, again, carrying this discussion forward on how we can become seen as an act like an investment center.

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Jason Mefford: Okay, now you know one of the things about this is it’s kind of a tie in with one of the earlier messages that I shared with you.

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Jason Mefford: But a lot of times we will budget for things and then something comes up during the year, and it would be a better use of our time and money.

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Jason Mefford: To spend it on something else. So as an example, example right let’s say that you know in your in your budget, you put in what take training is an easy one. Right.

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Jason Mefford: That you had said you had in your mind that you were going to go to maybe these two conferences. This next year or you were going to go to a conference and to a seminar on a particular topic.

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Jason Mefford: You’d set that aside as a line item in your budget and it totaled up to whatever your total budget is for training, let’s say $100,000 just to keep it simple.

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Jason Mefford: Now, during the year, things may change. And so even though you have scheduled or budgeted to go to those two particular events. It’s completely within your control to say, you know what things have changed.

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Jason Mefford: I think I need this more than what I had planned at the beginning of the year. In fact, that’s exactly what you should do. You should not set a budget, a year or 18 months ago and then never changed from it.

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Jason Mefford: The reason I’m bringing this up is there’s going to be opportunities that come along, during the year where that money could be better used

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Jason Mefford: Or you could get a higher return on that investment. So again, if something else comes along, during the year and you decide, you know what, instead of going to that maybe that seminar on a particular topic that I was planning to

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Jason Mefford: It would be better for me to use that money for something else, because I can get a higher return on investment, okay. It’s okay for you to do that, you have complete control over that.

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Jason Mefford: Again, the idea behind the budgets, is to make sure that you are staying within your total budget so that the company can manage its cash flow.

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Jason Mefford: And the other budgets that it has to deal with. Okay, now let’s talk just briefly about ROI. Okay, return on investment.

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Jason Mefford: The more that you can start thinking about yourself as an investment center and trying to calculate the return on investment of what you’re doing.

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Jason Mefford: The more others in your organization are going to see you, that way as well. Now, sometimes people say, Well, I don’t really know how to do that. Well, I’m going to give you a to really kind of simple examples.

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Jason Mefford: In as I told you before, where my team is putting together a more detailed resource on this that will have out probably within the next month.

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Jason Mefford: That goes into more detail, but I want to give you some information right now so that you can get started.

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Jason Mefford: So the first one, you know, we

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Jason Mefford: Back, one of the companies when I was chief audit executive, we went out to one of our minds. So we had mines where we would dig.

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Jason Mefford: You know material out of the earth and and take out the, the, the information or the the product that we needed to go into our product. Okay.

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Jason Mefford: So we were out of this mine. And it’s, it was a smaller operation in comparison to the total company.

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Jason Mefford: But as we got out there. It was a little bit isolated right but we haven’t we haven’t been out there for a while. There were a couple of reasons why we decided from a risk standpoint that we needed to go out there.

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Jason Mefford: So we went out and we started going through the audit. We were looking, you know, one of the things we were looking at was accounts payable.

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Jason Mefford: Because we had just implemented a an ER P system. A lot of the processes and accounts payable had changed, and we just wanted to make sure that the the mind was actually doing this as well.

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Jason Mefford: So as we went through, we started looking at it, we started to realize we mapped out the process, but there was a lot of duplication and in this accounts payable process.

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Jason Mefford: So I remember sitting down with the with the AP manager and you know the team had come back and kind of said what what was going on. And I said, you know, as, as we look at the process.

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Jason Mefford: You’re having an accounts payable clerk do a vouching so they’re looking at the you know the the the

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Jason Mefford: Purchase Order the receiver and the invoice doing a three way match on that. So you’re having one of your clerks do that.

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Jason Mefford: Then you’re having another supervisor re perform that match. And then the accounts payable manager would also review that before any payments were issued, so three different people.

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Jason Mefford: Were actually going through and doing this manual three way match. And so I said, you know, we noticed that you’re doing this three way match three times with people. Why are you doing that.

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Jason Mefford: And so she responds back. Well, it’s because it’s our policy that we do that, we have a policy at the plant at the mine level that we do that.

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Jason Mefford: And I said, Okay, well that’s interesting. Did you, you know, do you realize that we just spent about $30 million

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Jason Mefford: On this era P system. Yeah. Yeah. And we’re using it, you know, but we just go through and do this manual match anyway. Okay and here’s, here’s what happened. Folks, the system was already doing the match. There was no reason for three separate people to do an additional match.

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Jason Mefford: Three way match. And so as we started looking at that, you know, and explain to her. Well, you know, did you realize that the system is doing this. Yeah, but we have this policy will do. You know, you don’t need to have the policy anymore. In fact,

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Jason Mefford: You know, corporate wide we’ve kind of changed the procedure on how we do that. So we went back and we looked at it and we and we kind of figured out that based on the workload.

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Jason Mefford: In that particular department they because of that duplication. There was really one person in their department that they no longer needed.

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Jason Mefford: If they just stopped doing that three way match manual three way match three times that the system was already doing. They could actually reduce their headcount in that department by one person.

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Jason Mefford: So that’s a very easy one to calculate return on investment. You know, I think in this, we went back and we looked at the person

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Jason Mefford: You know what their total gross wages were benefits load everything up and it remember it was somewhere around a 50 to $60,000

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Jason Mefford: Annual investment for this person. So at the end of that audit on my little list that I was creating I could go back and say,

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Jason Mefford: Hey on that particular audit we came up with a recommendation, change your policy do it the way corporate suggest that we do it.

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Jason Mefford: And by doing that, what would end up happening is you would be able to reduce costs by 50 or $60,000 so that audit had a return for that particular recommendation 50 $60,000 okay

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Jason Mefford: It took a little bit longer than that than I expected. So this next one I’m going to make short

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Jason Mefford: But another audit that we did there was, again, a reason for us to believe because of some of the stuff we had found in our retirement benefits.

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Jason Mefford: That some of our employees may be undocumented, meaning they were in the United States illegally, they may be submitted some fictitious information pretending that they had the right to work.

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Jason Mefford: But did not. And so we went in and again because we noticed that that was a high enough risk.

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Jason Mefford: And the Immigration and Naturalization Service who monitors that was actually doing a lot of enforcement actions around that in our particular part of the country.

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Jason Mefford: So we went in. We did the work. And we realized that, you know, part of the problem was we didn’t have some of the documentation and the files that we needed to

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Jason Mefford: So there was a recommendation to update that and to verify and re get copies of all of these peoples document documentation to be able to work in the country and some of the people had been working for us for maybe 30 years. And so we had to go back and kind of get stuff updated.

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Jason Mefford: Now the reason I bring that one up again as well. How do you calculate the return on investment on something like that. It seems like you’re you know now making a recommendation for the organization to go out and do a lot more work.

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Jason Mefford: Because we’re going to have to set up a process, you know, somebody’s going to double check every time somebody starts that we have the information

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Jason Mefford: There’s going to be time to go back and make sure that all you know 11,000 employees files are actually updated the way that they’re supposed to be.

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Jason Mefford: So again, we had to calculate what it was. So we went out we calculated if the government had come in if they found the same results, we did in our audit.

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Jason Mefford: We could see very quickly what the fine would be if that percentage of our employees really didn’t have this piece of paper in their file.

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Jason Mefford: That government regulator could do what’s called a paperwork violation. They could charge us for every single piece of paper that we did not have

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Jason Mefford: In the file, regardless of the if the person was, you know, you have the right to work or not.

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Jason Mefford: They could find us. So it was very easy for us to come up with a range, and I believe the range ended up being somewhere between about one and a half to $3 million

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Jason Mefford: That they could find us. So again, you can go back to management and show look as a result of our audit you know if the government comes in.

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Jason Mefford: They would probably give us a one and a half to $3 million fine. It was a range that we were dealing with

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Jason Mefford: So that made it very easy for management to say, okay, well, what are you suggesting that we do. Well, we probably should hire somebody go through change the processes we talked about some of the different things figured out that it was probably $100,000 investment.

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Jason Mefford: To do the work. But the benefit was we could avoid a one and a half to $3 million fine.

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Jason Mefford: Now for the executive management in our company that’s a pretty easy decision to make, right, hey, if we spend $100,000 we could avoid at least one and a half million dollars worth of fine.

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Jason Mefford: Boom slam dunk no issue. Right. And what that does is it also showed because I added it to my list. Hey on that particular audit.

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Jason Mefford: We save the company a potential $1.5 million right now that went a long way and justifying the whole budget of my department, just from that one particular project. Okay, so

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Jason Mefford: I’m gonna wrap up this week. But again, I want you to put on your investment manager hat and start thinking about how you can quantify.

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Jason Mefford: And start seeing the return on investment that you’re actually providing to your company, it’s going to make a huge difference. With that, my friends, I will see you next week. Have a great rest of your week and we’ll talk later.

Fire & Earth Podcast E63: What’s On Your Desk? #2

In this episode we share a few items we keep around our offices and the meaning behind each one. Not only do you learn a little more about each of us, but each item we discuss ultimately leads to some discussing some tips and wisdom on simple things you can do to unlock your potential.

Learn what Mr. Rogers, a guinea pig, an angel, turtle, cards and a weird finger exercise tool have to do with unlocking your potential, and learn a little more about each of us too 🙂

The Fire and Earth Podcast gives you practical advice and keys to unlocking your potential in life and business, hosted by Dr. Kathy Gruver and Jason Mefford. Real, raw and unscripted.

#fireandearthpodcast #whatsonyourdesk #potential

Transcript

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Kathy Gruver: Hey everybody, welcome to another episode of the fire and earth podcast, I’m your co host Kathy, Grover.

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Jason Mefford: And I’m Jason Medford, hey, we thought we do another one of these episodes that you’re going to hear every so often about what’s on your desk. Yes, because we had such a fun time. Last time doing this so we just got to do it again.

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Kathy Gruver: So did, and I’m gonna have to start gathering more I have so much crap on my desk.

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Kathy Gruver: Not crap very meaningful things. Some of this crap. I’ll be honest, it’s some it’s crap but

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Kathy Gruver: Ya know, I thought it was a great idea and it sparked a lot of conversation and I had a friend who used to say that she could walk into anybody’s house.

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Kathy Gruver: And by looking at the first three things she saw know everything about that person and she was pretty damn good at it. I have to say.

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Kathy Gruver: So, you know, what is your workspace. What is your desk. What are those things that you surround yourself by saying to those people. What is it saying to you.

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Kathy Gruver: What ego state what personality. What are you bringing out in yourself by what you’re surrounded by so I love these episodes. So I’m really excited about it. So,

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Jason Mefford: Well, and you can learn a lot from people by the things that they have around them, because it’s interesting that you bring that up to your friend because

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Jason Mefford: You know, in my professional career interview. A lot of people, you know, and in auditing and kind of into that environment.

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Jason Mefford: building rapport trying to learn a little bit about people. I would I would use this technique as well, to be able to kind of understand and know

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Jason Mefford: About the person to be able to know how to communicate with them learn a little bit more build that rapport with them so it’s it’s even funny like

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Jason Mefford: I was chatting back and forth with a friend. You know, because I just I just kind of had this feeling like maybe she wasn’t having a great day. So I just I just sent her a quick text you know and and she came back and said, oh, you know, I’m scared of your Vulcan mind tricks.

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Kathy Gruver: And it’s

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Jason Mefford: It’s like okay Vulcan mind tricks I know she’s a Trekkie not a Star Wars geek. Right. So it’s like okay, because if she was a Star Wars game she would have said your Jedi.

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Kathy Gruver: Mind trick, right.

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Jason Mefford: But just even picking up on that. I kind of knew or learn something more about her.

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Jason Mefford: Right, which you know again makes it makes our relationship deeper, if you will. And I learned more about her so

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Kathy Gruver: Yeah but but also credit what that says about you is that you’re present with that person you’re aware of your surroundings and remember a couple episodes back. We did that listening of first person, second person third person. The third was

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Kathy Gruver: Taking into account the entire group, the entire environment of what’s going on. So when you walk into a person’s desk and you want that promotion. You want that sales call you want that.

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Kathy Gruver: What are you seeing around that you can go, Oh, it was that you and your wife in Bora Bora. Oh, I’ve been there too. I’ve always wanted to

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Kathy Gruver: Go, you know, I mean, you don’t want to, you want to be as people you don’t want to make sure you don’t want to be that guy.

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Kathy Gruver: What that was

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Jason Mefford: Was

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Kathy Gruver: I got too much sleep. Okay.

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Kathy Gruver: Finally, Good thing I finally slept a lot so anyway.

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Kathy Gruver: Yeah. So, and then, but that’s a testament, you have you you’re paying attention you’re being present with that person wants to make those human connections and for people who are introverted.

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Kathy Gruver: And I just threw a giant birthday party for myself. And it was really fascinating watching the introverted people kind of stand off by themselves going on. Please talk to me or no one talked to me. Talk to me.

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Kathy Gruver: Talk to me. You know, I had 3030 people shoved in my teeny little house. And what I did is I opened up the party. My playing human being.

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Kathy Gruver: Oh,

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Kathy Gruver: Paper with

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Kathy Gruver: Data arison Neville that side of the country, you know, that kind of thing. And you had to walk around and find people that fit that category. Couldn’t repeat name so you can put Joe for everything.

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Kathy Gruver: But it got you meeting other people because these are people from all walks in my life, this wasn’t just all trapeze folks or all massage clients or all

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Kathy Gruver: girlfriends. I mean, this was people from every aspect of my life and so many people complimented me on. I love that game because it got us talking to other people and

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Kathy Gruver: Pay attention asked questions, try to build that report. Okay. Jason What’s on your desk.

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Jason Mefford: All right, well, all the time I do this one first today.

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Jason Mefford: It’s Mr. Rogers.

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Jason Mefford: Okay.

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Jason Mefford: And even he, like if I push this little button here.

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Jason Mefford: I like to think of all kinds of helpers in our work. He says, like three or four different things, but

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Jason Mefford: Why I have Mr. Rogers on my desk. I love. Mr. Rogers Okay. I grew up. I grew up watching him.

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Jason Mefford: And and there’s some characteristics that he has that I want to emulate his kindness. His compassion and caring for people

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Jason Mefford: I want to show up. I want that ego state to show up a lot. Right. And so having him on my desk reminds me of that, in fact, you know, one of my little morning rituals, as I listened to some music. And one of those songs is it’s such a good feeling to know you’re alive. Okay.

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Kathy Gruver: Be feeling. Yeah.

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Jason Mefford: And so every day I get a little boost of Fred Rogers, you know, with that. And another thing you know about about him is as we’ve talked about ego states before

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Jason Mefford: You know, and about stepping into or trying to to get into that ego state, you know, if you watch the show.

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Jason Mefford: Mr. Rogers would come through the front door right in his in his you know suit jacket. He would go to the closet, he would take off right his jacket, he would put on a sweater.

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Jason Mefford: He would go over, sit down, take off his dress shoes and put on sneakers. And so to me, too. It’s, it’s a great reminder, like we’ve talked about before.

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Jason Mefford: Of, you know, getting present trying to move into that ego state when he took off this the the jacket, the suit jacket and put on the sweater, he becomes Mr. Rogers.

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Jason Mefford: And so the ego states like we’ve been talking about. I mean, he physically did some

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Jason Mefford: Things to get into that role. And so again, this is what we’ve been preaching for over a year now, folks. Here’s, here’s some things that you can do to try to show up that way. And so that’s that’s why I have Mr. Rogers on my desk.

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Kathy Gruver: Yeah. Oh, I love it and I not only grew up watching. Mr. Rogers. I grew up in Pittsburgh, where it was filmed and my father worked for. And then eventually owned

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Kathy Gruver: a paint store that provided all the theatrical paint to any movies and stuff that was happening in Pittsburgh. So guess who got to be times on the set of Mr writers

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Jason Mefford: I did not know that about you.

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Kathy Gruver: And this is so cool. This is one of my three Truths and a Lie thing my first TV appearance ever was on Mister Rogers neighborhood I was one of the kids that fed the fish. Yes.

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Jason Mefford: No way. Okay, see.

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Kathy Gruver: An audit.

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Kathy Gruver: autograph. I have like oh my god yeah cuz I mean, I grew up down the street essentially from

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Kathy Gruver: Where they were filming that and I got to

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Kathy Gruver: Pull the puppets and oh my god it was like the coolest thing ever. And, you know, as a as a little kid, you’re just kind of like

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Kathy Gruver: You know, because it’s somebody you see on TV and you’re I was probably four or five I mean like I couldn’t even tell you how old I was, but that experience stuck with me and I love. Mr. Rogers and I

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Kathy Gruver: I watched the documentary, which was so moving to me. And you know, it’s just because it also takes me back home, like when they show the area, the aerial shot of the neighborhood. That’s what I grew up with. I mean, that’s what I grew up with. So we need, we need a Mr. Rogers right now. Definitely.

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Jason Mefford: Well, and see, you know, again, for everybody who’s listening right we’ve known each other. We’ve been friends for two, three years now, at least I did not know that about you. Now I do because

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Jason Mefford: We’re having this conversation all because of you know my little Mr. Rogers that’s sitting on my desk.

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Jason Mefford: Yep. Yep. Cool.

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Kathy Gruver: So I don’t, um,

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Kathy Gruver: It’s interesting because some of the things I have on my desk. I just have cuz I like them, which is a fine reason to have things on your desk, but this one should see

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Kathy Gruver: This we’re only know where the cameras on this thing. Where is the camera anyway.

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Jason Mefford: We can see it.

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Kathy Gruver: Yeah, so this is a little hamster, a little guinea pig kind of thing. And the reason I have this is remember way back when we started doing this and we were filming at my office.

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Kathy Gruver: I have a guinea pig named least. Oh, it was my little office packed and people hold him and people uncomfortable pat him and they play with them and he squeaks of them. He’s very talkative these days.

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Kathy Gruver: And so a girlfriend of mine was walking through some store somewhere in the world saw this and went, Oh, it’s a little least. Oh, and so she went out of her way.

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Kathy Gruver: To buy this roommate and give it to me.

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Kathy Gruver: And it sits on my desk, because here I don’t have at least. Oh, I have my least what my office, but to me, this is a reminder, not only of my cute little fuzzy guy at the office, but it’s a reminder that people think of me and if people

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Kathy Gruver: Know what I like. And they get me.

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Kathy Gruver: Because she knew I would love this little thing and it has said on my desk and she gave it to me. So it’s just a reminder that there are people out there who are thinking of you. There are people out there who are there for you.

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Kathy Gruver: So a lot of this stuff on my desk is just things people have given me, but it’s a reminder that I am thought of that. I am cared about and that I’m important enough to people that I come to the forethought forefront of their mind.

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Kathy Gruver: And they don’t have to buy me things. But I mean there’s just a little token of the fact that she thought, which I really appreciate you know and it makes me feel special and loved and appreciated and all that stuff.

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Jason Mefford: Well, I think you know with that too. You know that it shows as well there’s there’s multiple meanings behind a lot of these things.

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Jason Mefford: Right. So again, you have least owe it at work. Now you have a representation of him at home as well so that that’s that’s one benefit of it. But like you said, you know, it’s, it’s something that someone gave you as well. Right. So again, it means something to you because of that as well. So

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Kathy Gruver: Cool. It’s a little one. Okay, I’ll do my next one next. Okay, so this is again something somebody gave to me, but it was before. One of my surgeries and it is an angel.

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Kathy Gruver: Mm hmm. That has Kathy on it. So it’s one of those little customize things. The angel says, God bless.

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Kathy Gruver: She was a very spiritual person she studied at Santa Monica University.

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Kathy Gruver: She did a lot of like transformational psychology and things like that. She was a very special client. She was probably one of my first clients. She moved away, we still keep in touch. But she gave this to me and said this is the this is

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Kathy Gruver: This represents the angel that’s always looking over you.

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Kathy Gruver: I don’t, you know, we all have different spiritual beliefs religious beliefs. I’m not religious at all, but I am spiritual

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Kathy Gruver: But I have this hung on my I have like a push pin board thing and this hangs on one of the push pins and it’s just, again, it’s a it’s it’s always above me.

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Kathy Gruver: Because it’s higher than I am. So it is just a sort of representation of, you know, we do have protection. We do have, I believe we’re being we’re being looked out for and we are loved by the we’re children of the universe, and we have that abundance and we have that

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Kathy Gruver: Deserving of prosperity abundance, love, joy, happiness, all those things. So this angel hovers above me and just reminds me that I’m divine

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Jason Mefford: You are divine. Are you oh

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Jason Mefford: Very cool.

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Jason Mefford: Very cool.

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Jason Mefford: Okay, so, so my next one is

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Jason Mefford: It’s this little guy.

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Kathy Gruver: Oh,

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Jason Mefford: It’s a little turtle.

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Jason Mefford: Okay, now

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Jason Mefford: This is a, this is a different turtle and it’s one that

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Jason Mefford: Was an experience that I had that that reminded me are now the turtle represents something different to me. So, this this turtle. Actually, I got, I don’t know, a long time ago. I think it was in

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Jason Mefford: In China Town.

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Kathy Gruver: And it looks like

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Kathy Gruver: Stone kind. Oh, yeah.

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Jason Mefford: Yeah, so it’s it’s a little. It’s a little turtle and he’s standing on money.

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Jason Mefford: Yeah, so and so there’s actually some, you know, kind of from the, the Chinese tradition. There’s some meaning behind that, but

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Jason Mefford: But the reason that I got boxes worth of little trinket stuff. And so I’ll have to go through that as we keep doing more and more

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Jason Mefford: But I pulled it out and put it on my desk for a reason, it was, it was because of an experience that I had about a year ago, I guess, actually.

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Jason Mefford: So I, I signed up. I became part of a new mastermind group. Okay. And I, and I went to the first, you know, first in person meeting that we had

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Jason Mefford: And of course, again, I’m an introvert, right, you’re talking about those people at your party, you know, kind of standing around like

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Jason Mefford: Somebody talked to me. No, nobody talked to me, please, kind of thing. I was I was probably kind of doing that at the beginning because at first, until I get to know people sometimes I’m a little apprehensive.

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Jason Mefford: And and i remember the leader, the leader of the group. He told me as we as we were talking, I was doing my hot seat.

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Jason Mefford: Because this the the the second day, I showed up a little differently. And again, this goes back to kind of the ego states right

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Jason Mefford: And and he told me you know during, during the couple of days that we were there, he said, you know, the first day that you showed up.

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Jason Mefford: I saw you like this little turtle with your head stuck in the shell and you didn’t want to pick your head out.

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Jason Mefford: Right, because you know I’m not exactly sure why, but for some reason you were trying to protect yourself and you didn’t want to stick your little neck out

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Jason Mefford: And and that just kind of hit me. And so I you know I I brought the turtle out of the box and put it back on my desk to remind me to be the turtle with the neck out

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Jason Mefford: And so to to take those risks to take those chances to be myself to show myself to the world instead of trying to hide away in my little shell. Yeah. So, you know, again, it’s one that

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Jason Mefford: Like I said, I’m pretty. It was either Chinatown in San Francisco or in New York, but it was one of those two places that I got it. So it kind of reminds me of that trip.

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Jason Mefford: But, but more so now to this has taken on a different meaning for me because of that experience. And again, it’s the reminder for me to be in the right ego state stick my neck out

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Jason Mefford: Instead of being a little turtle. I’ve been a show.

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Kathy Gruver: Exactly. Oh, I love that. I love that. Well, it’s also, it’s not only the turtle sticking your neck out there are some myths that believe that the world was formed on the back of a turtle.

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Kathy Gruver: I don’t remember what mythology system that is there’s also certain. And the reason it’s sitting on money is there’s certain belief systems in

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Kathy Gruver: Chinese spirituality, that the turtle represents prosperity. There’s also the whole tortoise and the hare thing.

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Kathy Gruver: Where it’s about that slow and steady thing, which is where I thought you were going with that. I forgot about you go inside your shell thing because I tend to speed through stuff.

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Kathy Gruver: You tend to go into your shell. So it’s like one of those representations, where they can have different meanings to different people. Yep, we’re running out of time. Again, all right, one of your last one, and then we’ll

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Jason Mefford: So my last one is this this little contraption here which looks a little bit weird, you know, for everybody that’s watching

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Jason Mefford: Yeah, it’s so, so what this is is it’s actually, it’s a it’s a grip exerciser but it’s designed instead of like a tension ball, you know, where you just squeeze this got individual

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Jason Mefford: Things that you can push with your

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Jason Mefford: Fingers. And so, you know, last time I think we talked about the fidget spinner.

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Jason Mefford: This is a similar kind of thing as the fidget spinner. So again, if I’m, if I need to, kind of, you know, cross hemisphere myself. I can pick this up and start playing with it a little bit, but I do with my left hand because this, this device is actually built for people who play the guitar.

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Kathy Gruver: Yeah.

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Jason Mefford: So that we can actually strengthen our fingers to be able to make it easier when playing the guitar. So I’m actually, you know, exercising my fingers in my hand as well. So this is kind of a multi purpose.

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Jason Mefford: Thing as well, and probably something that most of you don’t have sitting on your desk.

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Kathy Gruver: Right, that’s really funny. Okay. Cool. Okay, so

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Kathy Gruver: I’m torn. Okay, so I have

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Kathy Gruver: Multiple cards.

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Kathy Gruver: Now, why do I have multiple cards, including one from Penn and Teller

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Kathy Gruver: I’m a huge fan of magic. I’m at the magic castle all the time. I am frequently called on to Hey lady. Pick a card.

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Kathy Gruver: And so it got to the point where I was getting so many cards that I had signed and picking the course I was here as a souvenir for you and I’m thinking if you knew how many sided cards I had it on

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Kathy Gruver: And when I started going to the castle. I kind of wish I would have kept them all because, by this point, I’d probably have 100 I’ve been going there for so long.

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Kathy Gruver: But I have them taped to my desk. And the reason I do, is it as a reminder to me of not only that thing that I love.

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Kathy Gruver: But it’s also about magic and transformation. It’s a reminder to me that we can transmute whatever we want into something different. There is this magic. There’s this mystery.

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Kathy Gruver: And it reminds me to go about things with newness with fresh eyes with that innocence of a child. It’s one of the reasons I love magic is

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Kathy Gruver: You know, the older we get, the less we see the magic in the world, the less we’re in all of things and one of my favorite things. The castle, because I know I’ve seen most of the tricks. I tell you, almost the tricks are done is to see other people watch that trick and go

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Kathy Gruver: No way or Holy shit, you know, it’s like I love watching adults have that experience that I get every time over the castle. So that’s why I have all these cards that are signed because

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Kathy Gruver: It reminds me, one of my one of my most favorite places in the world, but also reminds me that the magic is afoot, and that things are still mysterious and we can find the all in everyday things

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Jason Mefford: Well, that’s why we keep talking about magic to write on the on the show and different points because it

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Jason Mefford: Is there’s

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Jason Mefford: There’s that all and wonder that that really, we should all be cultivating and trying to have

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Jason Mefford: In our life every day. I mean, there’s amazing, wonderful things happening all around us all the time.

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Jason Mefford: A lot of things we can’t explain because you know we don’t understand how the tricks are done, just like we don’t understand, you know, the in magic sometimes how the tricks are done it. But, but, but even when you know how they’re done. It’s still amazing to watch the craft.

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Jason Mefford: Of the magician performing it

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Kathy Gruver: won so many people. So you see all the tricks. What do you keep going on isn’t a boring and it’s like one

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Kathy Gruver: It’s you get to the point of I know how the trick is done, but I don’t see them doing it, which is a testament to their skill and the pattern is always different. Each person has a different character a different way of getting into that trick.

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Kathy Gruver: It’s also a reminder of keeping things new and I mean we could do an entire show on magic, which

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Jason Mefford: We did, and I’m sure we will again.

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Kathy Gruver: Cool. Anyway, hey we blown through our time. As always, um, any final thoughts before we let everyone go to look at the things on their desk.

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Jason Mefford: No, I think that’s probably it for today. Because I’m sure we’ll be doing the skin.

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Kathy Gruver: I’m sure we’ll be doing their skin. Excellent. I’m Kathy Gruber. I can be reached at Kathy Griffin calm.

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Jason Mefford: And I’m Jason method I can be reached at Jason method calm go out, have a great week and we’ll catch you on the next episode of the fire and earth podcast. See ya.

Fire & Earth Podcast E62: The Same Old Song and Dance, My Friend

Do you ever feel like you keep repeating the same things over, and over, and over again? You know repeating the same things over, and over, and over again?

In this episode we discuss how many of us find ourself in habits that are no longer serving us, how to recognize this, and some ways to break those old bad habits down at the identity level, so we stop making the same mistakes over, and over again. We also discuss what to do when we see others doing this, and how we can help.

The Fire and Earth Podcast gives you practical advice and keys to unlocking your potential in life and business, hosted by Dr. Kathy Gruver and Jason Mefford. Real, raw and unscripted.

#fireandearthpodcast

Transcript

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Jason Mefford: Welcome to another episode of the fire and earth podcasts. I’m a co host Jason Medford

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Kathy Gruver: And I am Kathy gruver and Hey Jason, you know, I don’t know if you’ve ever noticed that that you repeat the same pattern over and over and over again. I don’t know if you’ve noticed that there

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Kathy Gruver: Pete, the same pattern over and over and over again.

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Jason Mefford: Like video repeated over and over again.

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Kathy Gruver: Yeah.

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Jason Mefford: Like, like you’re repeating yourself right

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Jason Mefford: Now, again and again and again.

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Yep.

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Jason Mefford: Yeah.

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Jason Mefford: Actually, I have

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Jason Mefford: I was going to make some smartass comment but I’ll just be honest. Yeah.

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Jason Mefford: Yeah, yeah, I found myself repeating over and over and over again. Yeah.

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Kathy Gruver: I think we all have. And the question is, how do we break out of that. Why are we doing that, what are we really want

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Kathy Gruver: I had an experience with a client recently who every time she comes to my office just once a month.

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Kathy Gruver: But every time she comes to my office, it’s the same story. It’s the same dialogue. It’s the same frustration with the same guy. It’s the same. And she keeps bringing herself into that situation over and over again.

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Kathy Gruver: And I finally asked her what what are you getting out of this, like, what do you need, what do you want from repeating this pattern over and over again.

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Kathy Gruver: And I didn’t think she was a very deep thinker, so I didn’t expect an answer. And as she was walking out the door. She said, I just want to tell them

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Kathy Gruver: That an evening me getting negative attention from this guy is attention. And that’s what I get from this I was like wow so

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Jason Mefford: I never break through.

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Kathy Gruver: That but she’s still there and she’s still there. You know, so

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Kathy Gruver: She clearly doesn’t want to break out of that pattern and I can’t make her and I can just encourage like and guide and I can do but it’s up to her to break that pattern. So I think we’ve all had experiences where

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Kathy Gruver: We’re stuck in these things. We keep repeating over and over again. We might not even be noticing that we’re doing it, but it’s happening.

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Jason Mefford: Well, I think it’s interesting because it

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Jason Mefford: You know, it brings up some of the stuff that we talked about before, and that we’re going to keep talking about right.

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Jason Mefford: repeating it again repeating it again and again, because that’s how we learn is through repetition. For one thing,

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Jason Mefford: Right. But you know, I think it’s interesting, you know, kind of, to your question to begin with. Why do we repeat things over and over again.

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Jason Mefford: Because we’ve created habits and when you create habits, then you get in the habit of doing the same things over and over again.

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Jason Mefford: And there’s good habits. Right. I mean, the way you put on your shoes and tie your shoes. My goodness. If we had to think very hard about that every day.

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Jason Mefford: That would be pretty crazy. So we’ve established a habit of how we tie our shoes. Nothing wrong with that habit.

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Jason Mefford: But, you know, sometimes those habits can be things that are hurting us right like it, like you said, with it with this lady. So why do we do things over and over again because we’ve created a habit. Yeah.

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Kathy Gruver: And it’s fulfilling some sort of need, you know, the way we put our shoes. The way we put on our shirt. It’s hilarious. A friend of mine sent me a funny meme of some celebrity pulling your shirt off.

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Kathy Gruver: And then doing some freaky dance that had to do with what we’re talking about. And then my friend ads and who are these freaks to have to cross their arms to take their shirt off and I went

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Kathy Gruver: How do you take your shirt off because that’s what I do. I cross my arms and

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Jason Mefford: On now I’m sitting here going,

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Kathy Gruver: Which way. Which way do I do. Well, I do it both ways. Sometimes I’ll grab the neck and pull

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Jason Mefford: It over and so

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Kathy Gruver: That

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Jason Mefford: Yeah, that’s because it keeps it inside out. It keeps it the right side out.

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Kathy Gruver: Right.

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Jason Mefford: If you do the other way, you’re inside out. Right.

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Kathy Gruver: But also, can you just grab the sides and pull. No, it doesn’t go anywhere.

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Kathy Gruver: Cuz I’m thinking, how else would you, they did a study about which way people face in the shower, do you face the with the water on the back of your do you put your face on it. And they said, I know you

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Kathy Gruver: You think the other half are freaks, but it’s about like 5050 of people where they put their face in the shower. We have these things that we think are perfectly normal for us perfectly acceptable for us. And then you really somebody else does it differently. And you’re like,

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Kathy Gruver: Wait, what, how would you do that. It’s a habit. Those are not hurting us whether you put your face to or from the water. However, you take your shirt off is not hurting you, those habits of those repetitive thought patterns that are keeping us stuck. Those repetitive.

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Kathy Gruver: thought patterns that are keeping us in relationships and not good for us that are dangerous for us.

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Kathy Gruver: She’s getting verbally abused and she’s not going anywhere because she likes the attention from this guy she’s getting something from him.

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Kathy Gruver: That is keeping her stuck there or the ego state that wants to leave is not executive at the right time. That’s the other thing.

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Kathy Gruver: You know, there’s all this mix of things and and I went through that you know with with my divorce. It was the ego state that really wanted to go was executive when I wasn’t around him.

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Kathy Gruver: And then when I finally got back around him than that, loving, caring, the one that wanted to stay became executive again. So there’s that inner conflict.

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Kathy Gruver: And I think we often have that inner conflict. So it’s those those habits and why we do that same thing over and over again. And there’s multiple explanations for it.

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Jason Mefford: Well in because one of the reasons is, you know, like, I mean, we’ll just keep taking that example, a little bit. Right. I mean, so

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Jason Mefford: So why she repeating it because she’s established a habit. Why does she establish a habit because there’s some need

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Jason Mefford: That that habit is filling. Now she she recognized, like you said as she walked out the door. Well, I need attention.

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Jason Mefford: Well, and so and so, needing attention is not necessarily a bad thing, but at a, at a deeper level. And this is where, like you said, you know, with the ego states when we kind of get into that.

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Jason Mefford: Aspect or to what some people call our identity at our identity level. She has built a story and has believes that as a woman, she will only get attention.

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Jason Mefford: From a certain kind of man who is verbally abusing her could be physically. I mean, we don’t know everything right but but you see that a law where

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Jason Mefford: especially women, but it happens to men to they get into an abusive relationship and they get out of it and they go and they get back into a similar abusive pattern just with a different person. Because so much of the time we think it’s the other person when the whole time. It’s us

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Kathy Gruver: What is the common denominator by those

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Kathy Gruver: Costs, it’s

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Jason Mefford: Us, it’s

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Jason Mefford: Us and it’s not necessarily that you’re you’re doing anything to deserve it. But at the at that identity level. That’s what you’ve programmed yourself to

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Jason Mefford: Believe or or

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Jason Mefford: Or the only way you believe you can receive that. And so until you actually work on that identity level and say, You know what, honey. There’s a lot of men out there that will give you attention.

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Jason Mefford: In the right way without verbally or physically abusing you you can be loved by someone who loves you in the right way and does give you that attention. Yeah.

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Kathy Gruver: And it’s like a little kid, and there was always that kid in school that acted out whether he was the class clown or whether he was the troublemaker, or whether he was looking for attention.

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Kathy Gruver: And that was his tool for getting it. That was the ego state that came out what he needed attention.

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Kathy Gruver: So yeah, we tap into that thing and everything we do fills a need. Somehow, it might not be a need. We like me. There are a lot of young girls who think if they are not having sex with a guy. They’re not worth anything they think they are only

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Kathy Gruver: The only way they will get love or what their version of love is is through their bodies. They don’t understand that somebody could respect them emotionally, spiritually, and then the physicality is something you add on top of that as sort of the bonus price of that, you know,

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Kathy Gruver: So I guess the question is then how do we recognize that we’re doing this because when we’re in it, we can’t, you know, we don’t see the shorts on our own face because we’re looking at ourselves so

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Kathy Gruver: Do we go to a friend. We go to counseling, do we ask people around us. You know, when you feel stuck or you feel you’re repeating things do you seek out help from other people, or do you sit down and just sort of go inside.

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Jason Mefford: Well, I think it’s

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Jason Mefford: For me personally, I probably try to go inside. First, because that’s, that’s my

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Jason Mefford: Personality. But here’s the reality is, I haven’t made much progress. That way you make a lot more progress by at least getting a perspective from someone on the outside.

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Jason Mefford: And so, you know, again, if you go back and think about, we can use a metaphor of an athlete.

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Jason Mefford: You know, whether you’re you’re playing golf and you can’t figure out why am I slice in it you know this way. What am I doing well, you can’t stand there and look at your body

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Jason Mefford: And see the physical movements that you are doing while you’re actually doing that act. And so that’s why you have a coach or a teacher or somebody who’s standing there looking at you and saying,

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Jason Mefford: Oh, you’re, you know, you’re moving your hips too quick. Or you’re, you’re not, you know, standing square. And again, it can be whatever it is shooting basketballs doing whatever

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Jason Mefford: That outside observer can you know with with questions and with with kind of explaining what’s happening, that is usually a much quicker way to figuring out what you can do different than just trying to work on it by yourself. Yeah.

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Kathy Gruver: And that’s, that’s such a great point because sometimes we don’t know what our bodies are doing. This is why I love dance because you look at the choreographer, you look in the mirror, you can see if you’re doing it right. There’s that immediate feedback loop of

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Kathy Gruver: Doesn’t look the same as what you just did. This is my challenge with the trapeze because you go do something and you think, Oh yeah, of course, my body’s at

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Kathy Gruver: You know 11 o’clock, and then you watch the video and it’s like here. You’re like, oh, that’s not even close. You don’t realize until you take that step back outside of yourself and look and I think it’s harder with

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Kathy Gruver: Emotions with those types of patterns because when we’re not trained to look at those things.

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Kathy Gruver: We know we don’t. There is no you know life program in school. There’s soccer and there’s tennis and there’s gymnastics, where you have a coach.

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Kathy Gruver: Who in your life is the one to ask you questions. And this is what I love about working with my clients because I will call them on their bullshit.

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Kathy Gruver: And I will ask them questions about why do you keep doing that, like, what do you actually want. What do you want, and I’ve had so many conversations with even just friends, where I asked the question, What do you want, because if we don’t know what we want.

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Kathy Gruver: Then we’re not gonna, you know, you don’t just turn on ways and go, you have to program a destination in. So what do you want. So I think seeking out someone to talk to you, whether it’s a friend.

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Kathy Gruver: Whether it’s a counselor, a coach, whatever that is, to tap into that.

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Kathy Gruver: I asked the guy. I’m Danny last night. I said, describe me and he said, What am I said so if a friend of yours says what’s Kathy like

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Kathy Gruver: What do you say, how do you describe me and he went through this list of adjectives that describe me and it was fascinating because I wanted to see his perspective of what I’m like in a relationship with him.

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Kathy Gruver: Because I think I know how I’m in a relationship with him, but I didn’t know how he actually saw me.

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Kathy Gruver: And so it was a fascinating question. It was any kind of getting pretty much came up with the answers that I would have expected, but I love asking questions like that. And that can be scary.

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Jason Mefford: Well, because it does take the courage and i think that’s that’s where you know with us. It does take courage to ask for help. And I’ve noticed that again in my life. I

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Jason Mefford: I’m a very stubborn person in some ways, and I think I’m pretty self reliant and so I would prefer to just do it by myself.

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Jason Mefford: And there’s a lot of times, honestly, where you’re in the ring. You’re the one fighting. You’re the one that has to do the work.

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Jason Mefford: But outside of the ring. That’s where we can get the help from friends from coaches from therapists from other people.

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Jason Mefford: To be able to provide that outside perspective that we usually can’t see. So you know if it’s gotten to the point or when you realize, you know what I really do need help and please ask for help. Yeah.

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Jason Mefford: Right. But on the flip side, too, because as we’re talking. I want to make sure to that, you know, if it’s you that needs the help then have the courage to ask for help if you see that someone that you know or love needs help. Unfortunately, you have to wait until they want the help

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Jason Mefford: So you have to be there and be supportive, but you know, you can’t just start throwing out this unsolicited feedback to people because that that’ll just alien nature relationship they have to be ready for the change. Yeah. And sometimes they have to hit a rock bottom.

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Jason Mefford: You know, but it but it’s like you know your client that we were talking about at the beginning there’s finally something is happening at least she had that first inkling

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Jason Mefford: Of hold it. I guess I’m doing this because I need attention she she’s not going to change until she’s ready

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Jason Mefford: To change right and ready to ask for the help. So don’t get frustrated if you’re like oh good Kathy, if you just do this. It’s like back off right until, until you want it, don’t get it.

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Kathy Gruver: And that is so hard, because I know both you and I are problem solvers. So if people around us have a problem and weekend so clearly see, like, I’ll just do what I tell you to, you know, which doesn’t work in relationships.

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Kathy Gruver: And it’s funny, I have a friend.

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Kathy Gruver: Who was just having some career issues and he wanted to talk about it. And I said, Okay. I said, What hat. Do you want me to wear right now.

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Kathy Gruver: I said, Do you want me to be

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Kathy Gruver: Just supportive friend, you’re going to be your girlfriend. At this point, generally put on my coaching hat and actually ask you questions.

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Kathy Gruver: Do you want to just fit about this stuff. Do you want to help you problem solve do to help you brainstorm. Like, what do you want for me and I had to know that.

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Kathy Gruver: Because I can so easily so easily flip into coaching hat slash problem solving hat, where I could help him fix all these issues. And he said, well, I think I kind of just want to pitch a little bit

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Kathy Gruver: And if you could ask me some questions. That would be great. But I don’t want you to solve this problem for me. Great.

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Kathy Gruver: We’ve laid the ground rules. We know what the, what the contract is going into this conversation. So I think it’s important to ask that question because I’ve had friends who they just want a bitch for half an hour.

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Kathy Gruver: Or they want help, or you know what what do you want from me at this point. And I think that’s an awesome question to ask because if you don’t know you’re going to either

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Kathy Gruver: Do it wrong, but you’re going to either hurt somebody’s feelings or step on somebody’s toes or they’re going to get frustrated and feel like they’re not heard

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Kathy Gruver: It’s also okay to ask how you should react in a certain situation.

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Kathy Gruver: Hey, so when you get frustrated and sad like this. What do you need from me, do me to comfort you don’t want to leave you alone job to hold you. Do you want to cry with me doing with Rowan a movie, Joe, and you want some crayons. Like, what do you need from me.

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Kathy Gruver: I think these are important questions to ask that we so often don’t, especially in intimate relationships. How often has our partner had their first emotional meltdown in the relationship. And you kind of go

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Jason Mefford: Oh shit, what am I supposed to do.

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Kathy Gruver: Because I know what I want

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Kathy Gruver: Yeah, but it’s not necessarily the same

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Kathy Gruver: Yeah, you know, after my ex husband’s mom passed. I said, Do you want me to come over and he said, No, I just want to sit here by myself.

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Kathy Gruver: totally valid choice. See, when my dad died. Yeah, I didn’t want to sit there by myself. I needed to be surrounded by I need someone at my house.

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Kathy Gruver: You know, so it’s like you just because that’s what you want isn’t necessarily what those people want. I think it’s important to know. I think it’s important to ask what can I do to help you through this

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Jason Mefford: Well, and the more open, we are about that because

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Jason Mefford: You know, I’m a stereotypical guy, right, I mean as far as you know when when my wife might, you know, say something. Again, I want to jump into this problem solver kind of mode.

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Jason Mefford: And again, you know, it’s like, especially, you know, in a male, female relationship usually women just want to be heard. They don’t want it to be fixed. And so, you know, again, it’s something that I’m still working with and trying to get better at

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Jason Mefford: You know, because a lot of times I want to kind of jump in and fix it or move into the coaching mode or whatever. And it’s like, Nope, that’s not I’m just supposed to sit here and go

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Jason Mefford: I understand that must be hard, you know, kind of thing and and then kind of move on so

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Jason Mefford: And I found the same thing, right, that the more open, we can be about what is it that you need from me, or that you want for me in this moment.

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Jason Mefford: Makes it easier because again, like you said, sometimes people just need to be left alone for a little while.

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Jason Mefford: And if we don’t know that, then maybe we’re thinking, well, I’m ignoring them and they’re probably hating on me for doing that. But that may be exactly what they want you to do, right, you know, versus being around you and hugging and you know whatever the situation is

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Kathy Gruver: And I think it’s also important to honor what that person says, because the, the, the, what I wanted to do is rush over there and comfort him and be there and he didn’t need that. That was for me.

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Kathy Gruver: That was my agenda that had nothing to do with what that other person wanted. So if they say I really just want to sit in a dark room and cry. You can’t knock every five minutes. You okay, you still okay

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Kathy Gruver: You know, you have to honor what that person says, and if they’re being passive aggressive. No, no, no, I just

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Kathy Gruver: I just want to be alone and hopes that you’ll keep pursuing that’s on them. That’s not on you, you know, you have to take a person at their word unless you find out. Otherwise, so yeah. And once again, we

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Jason Mefford: blew through right it’s okay so so just a little recap, right, because we started talking about repeating the same stuff right and so again it’s if you’re repeating the same stuff, it’s probably because you’ve developed a habit. The habit was was probably is serving you in some way.

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Kathy Gruver: Healing some need

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Jason Mefford: Feeling some need. And so, you know, until you’re ready to kind of move on and do something else. But you also have to kind of think about this at a deeper level from an identity standpoint.

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Jason Mefford: And and think about, you know, if you’re going to change that you have to change some of your identity. Yeah. Before you’re ever going to get out of that loop right

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Jason Mefford: And one of the biggest ways to help you as again when you realize that you need help, ask

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Jason Mefford: Right do that where you’re actually asking and saying, Hey, Kathy I’m having a bad day. I just need to vent for the first five minutes and then, you know, can you ask me a few questions to help me figure out

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Jason Mefford: Because I need to make a decision. Right, let’s say. And so, you know, but being open and honest with people about that then having the courage to ask for help.

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Jason Mefford: That’s when you can actually start to see how to get yourself out of some of those habits that you develop that you no longer want to have

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Kathy Gruver: And I think it is a teamwork, we have to be surrounded by a team.

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Kathy Gruver: No man is an island which as a kid I never understood what that meant, but now as an adult, I get it. It’s like we can’t solve every problem ourselves as much as we think we can. This is why

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Kathy Gruver: We have counselors and coaches and clergy and friends and spouses and partners and people are people want to help us people. So ask for help if you need it. Yeah, cool. Oh, this was good. Lovely. Excellent. All right. Well, I’m Kathy group or I can be reached at Kathy Griffin calm.

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Jason Mefford: And I’m Jason Medford, I can be reached at Jason method calm, so go out. Have a great rest of your week and we’ll catch you on the next episode of the fire and earth podcast. See ya.

E49: Lessons from a Chief Audit Executive (CAE) with Frank Coleman

In this week’s #jammingwithjason episode I speak with Frank Coleman about lessons he learned from being a CAE. We discuss various topics including: having think skin, getting a horizontal spread of experience, not losing your cool, and two sides to every story. We also discuss the HR side of being a CAE and how to surround yourself with a great team and dealing with change.

So much wisdom from Frank in this episode.

Frank Coleman is the CAE of Farmers and Merchants Bank in southern California. He has successfully done a turn-around of internal audit in his organization (including rebranding), and built teams as well as relationships across multiple organizational levels and stakeholder groups.

Take a listen to the episode to learn Frank’s career path and advise on becoming a CAE.

#internalaudit #chiefauditexecutive #internalauditpodcast

Transcript

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Jason Mefford: Welcome everybody to another episode of jamming with Jason hey we’re doing one of my favorite episodes again where we’re we’re learning lessons from a chief audit executive

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Jason Mefford: And today I have Frank Coleman with me and he is the chief audit executive of farmers and merchants bank here in California. And so welcome my friend to the podcast.

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Frank Coleman: Thank you. Glad to be a part of this. Thanks for asking me

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Jason Mefford: Now i think it’s it’s kind of funny, too, because, you know, even though we’re we’re remotely doing this, you’re, you’re literally two miles down the road for me.

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Jason Mefford: Which is kind of funny. We’re in the same I chapter anyway. We’ve known each

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Frank Coleman: Other

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Jason Mefford: But it’s, it’s nice to have you on. So maybe

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Jason Mefford: You know, just give people kind of like a one minute overview of kind of how you progressed in your career to now being a chief audit executive, I think you’ve been there at the bank now about eight years doing this.

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Jason Mefford: A year ahead of audit. Before that, I believe, too. Right. So just kind of let people know what kind of got you to this point in your career.

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Frank Coleman: Sure, absolutely. Man, again, thanks for letting me share this with everybody. And actually, I have a deep background in public accounting. I am a CPA certified in North Carolina.

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Frank Coleman: And I spent 13 years of KPMG doing financial statement on it’s primarily financial institutions. And then also, one way for three years, came back and did another four years in a

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Frank Coleman: General management consulting group. Okay, where we focused on financial services and strategic planning profitability projects, things of that nature.

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Frank Coleman: Really did a lot for me from the standpoint, I was probably half the time helping to execute projects as well as other half. I was outselling I was, you know, cold calling and doing things like that. So we need thick skin because you get totally

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Frank Coleman: And so that’s one of those sort of maturity moments that really can help you find that little bit more about yourself and other people. And so then I ended up with Laconia

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Frank Coleman: Internal audit and there

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Frank Coleman: I’ll call it their commercial banking arena and a lot of lending a lot of credit risk management functions.

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Frank Coleman: commercial banking corporate banking, things of that nature. And as we all know, obviously Wachovia imploded. I was there when it happened.

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Frank Coleman: Was able to survive the acquisition by Wells Fargo. And so between while Caribbean wells. I spent eight years there when I left wells. I was on their wholesale banking group and I covered

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Frank Coleman: Multitude of, again, very similar. What could he do, he’s a lot of the same functions, but also while but a year into it. I added in wholesale banking the accounting and finance function.

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Frank Coleman: And what’s really interesting gave me in additional view, not only to

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Frank Coleman: You know, typical bank functions corporate commercial government banking, things of that nature.

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Frank Coleman: But it gave me the accounting and finance groups, the group controllers, the head of finance for wholesale banking. So what what’s been happening over time is a really nice horizontal spread of experience.

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Frank Coleman: That played very well into the role on that today. Now obviously had to moving from Wells Fargo out here, you know, eight years ago, obviously I go from a mega bank to a bank that we’re

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Frank Coleman: Just under 8 billion in assets and we’re primarily in Orange County and LA County, but it was also quite the challenge to come in here and as you know you interview for a job. You’re not going to learn everything during the interview.

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Jason Mefford: That I’ve got the not gonna tell you everything in the interview.

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Will take the job.

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Frank Coleman: And literally my first day was day one of a three week target exam by the regulator’s with the primary target internal audit and I just walked in the door.

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Frank Coleman: Well, there were some things that preceded my joining the bank that warranted. The attention model by the regulators. I won’t go into it here.

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Frank Coleman: But it didn’t take me very long to realize that this, this is a total gut job I tell a lot of people blew it up started all over again, there’s no owner’s manual user’s guide or anything like that. This is all about using your experience, your trials and tribulations.

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Frank Coleman: As well as you’re thrust into a lot of HR matters I inherited a lot of people that had no business being an internal want nothing against them as people.

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Frank Coleman: The fit was not there and I needed to move them all, which I did that wholesale I pretty well clean house.

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Frank Coleman: And had to start all over. So it’s not just the methodology, you’re concerned with and getting that up and running, but it had to be completely overhauled.

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Frank Coleman: It’s the people part of it. Who’s going to help me go down this path. And so that’s what I had to do and you know in even that’s it’s not perfection. You know, there were

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Frank Coleman: Will call them hiring mistakes along the way. Hey, we’re only human. We’re not perfect, but you have to mush all this together to, you know,

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Frank Coleman: To make this happen and this time I’m on the executive committee so I’m answering to, you know, the other

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Frank Coleman: You know, executives in the bank. I’ve got the audit committee and then when I’m in front of the board. I’ve got them. Then I got the regulators. They were frequently looking at me.

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Frank Coleman: Frank House progress going, how are you doing here, I get an MRI, I get an hour and like because it takes time. You know, this is, this is not a snap your finger. Boom. I’m done kind of thing.

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Frank Coleman: I would say about the three year mark. I was really beginning to feel pretty comfortable with what we had going and we were, we had worked very hard at our stature.

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Frank Coleman: And, you know, and I also realized that for this particular being there was a real education needed just part of the culture that I walked into

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Frank Coleman: The awareness and understanding and appreciation of risk and controls, it became very apparent early on in, like, Okay, I’ve got a almost like a third prong going here in education.

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Frank Coleman: And because I have to help people understand what it is we’re doing an internal audit, but I think with my background in my experience it. Allow me to demonstrate

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Frank Coleman: Fairly quickly that I know what I’m talking about. And so that in where we are today. We were in excellent place in the bank today. Now I’m in. I’m in here, eight years now. And so, a lot has happened, but

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Frank Coleman: I remember stepping in the first day and my predecessor became had become the risk manager and he wasn’t very helpful.

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Frank Coleman: Just hey, it is what it is. And so, you know, I’m having to ask a ton of questions. And that’s one of the things when you roll into something like this.

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Frank Coleman: You got to be willing to ask the questions and realize you don’t have all the answers right off the bat fact you’re better off not trying to act like you’re the know it all. And you need to learn. Listen, absorb

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Frank Coleman: Every, every organization has its own culture. Well this one is, you know, got its own culture. I had to learn that too. And how do I, you know, sort of,

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Frank Coleman: Take what I need to do in moving into that culture, but also get that culture to start changing so

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Frank Coleman: A lot, you know, that’s the kind of a long winded answer to what you originally asked for, but just kind of give people an idea of just, you know,

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Frank Coleman: Part of what’s involved when you step into something like this because it’s not your normal

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Frank Coleman: Oh, you’re the next season, he’s retiring. You know, it’s a it’s a nice standing practice, it’s it’s humming along

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Frank Coleman: That’s one aspect of being a CEO, then you get like what I’ve walked into and there are others CA. He’s out there that have done the same thing that

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Frank Coleman: There’s a lot of work and you know you. There’s a lot of sometimes taking heat and label, you know, pushing back and wow what man. Oh, it was never like this and like we’re not talking about prior on it that’s out the window that’s gone ahead to and you also realize that you also gotta

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Frank Coleman: You can’t lose your cool. You gotta be. You really have to keep your cool and be very professional about what you’re sharing with everybody because believe me as, as we’ve gone through these audits.

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Frank Coleman: There and say the first three or four years we had a lot of less than satisfactory audits and you don’t always make a lot of friends that way.

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Frank Coleman: So, but you know it, but it was a really good education for everybody.

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Frank Coleman: But they also realize that you know I’m pragmatic and very reasonable about things and I’m going to listen and that was one of the big things I learned coming into this john. Not that I was not

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Frank Coleman: I was. I’ve always been a good listener. But boy, you really, I really had to do it here just to understand

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Frank Coleman: The other side of the story, there’s always two sides to every story yeah on it’s got its story, the business partner has its story and then I have to step back and put the two together and say, Okay, here’s where we are.

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Jason Mefford: Well, yeah. And I think it’s

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Jason Mefford: It’s always good because you just gave like a whole bunch of really good information for people. So sometimes I like to just kind of do a little timeout and summarize a few of the, the key points.

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Jason Mefford: And then, and then I wanted to kind of take a couple of these things that you said maybe go a little bit deeper on that.

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Jason Mefford: Because I think, you know, again, just your experiences, similar to a lot of other chief out of executives right

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Jason Mefford: You may have public accounting experience you had to step into that, you know, CPA, but you’ve

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Jason Mefford: You’ve done more than

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Jason Mefford: Just audit.

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Jason Mefford: So this is another thing because I

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Jason Mefford: Think, sometimes people worry that, you know, if I if I come into audit late or if I start audit and I go somewhere else. I’ll never be able to come back. And so, you know, again, people that’s off the table right

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Frank Coleman: In fact,

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Jason Mefford: The best CA’s usually have. I love that term a horizontal spread of experience you’ve you you know what it’s like to be in the other chair, and that makes you a way better auditor as well. Right.

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Jason Mefford: In I love you know about having to have thick skin. Because ultimately, you know, you may not realize until you get into it.

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Jason Mefford: Yes, you gotta have thick.

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Jason Mefford: Skin as an executive and so if you’re, you know, easily charged easily offended. Those are probably some skills that you’re going to need to work on before you get to that point.

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Frank Coleman: I would agree with that and, you know, in a little more about this bank. It is a we’re privately held

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Frank Coleman: And we have fourth generation brothers running the bank. So it’s a family bank and that gets down that cultural path.

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Frank Coleman: And what I’ve learned with both the brothers and they’re two very different personalities. But what I’ve learned with them is

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Frank Coleman: Again, getting back to that comment I made about being, you know, pragmatic being reasonable just being. Matter of fact, with them.

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Frank Coleman: I’m not, I’m not gonna sit here and jump on the desk and Pam on this on the desk and say it’s got to be this way.

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Frank Coleman: It’s really more. Matter of fact, like, Okay, here’s here’s really where we need to be at the end of the day now. But then I got to turn around and listen to them, you know, they’re going to come back at me.

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Frank Coleman: I’m totally cool with that and and now we’ve got some other executives to in particular that have come from outside the organization they joined the bank at graduate

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Frank Coleman: And then we have another executive has been with the paint something to five years, these are you know CFO highly respected.

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Frank Coleman: And so, you know, I’ve got all that going on too. So you’ve got a mix of people who

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Frank Coleman: This is all they know and we have a lot of very tenured people here. This is all they’ve ever known as this bank and this is how we do banking.

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Frank Coleman: But then now we brought on a decent number of people, including myself, who have seen banking and other places in typically in many other places.

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Frank Coleman: Happened to do it with, you know, the two mega banks, but also my audit days at KPMG I did a ton of community banks in thrifts back when they were still around.

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Frank Coleman: So I’ve been able to take all of that. And that, to me, that is the answer that horizontal view. I’ve been referring to

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Frank Coleman: Because that was a comment that see a CEO made to me probably about a year, year and a half after I got here and things were beginning to really casual and take root

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Frank Coleman: He made the comment, you know, we’re just talking and he said, that’s what we liked about your background, you were you had that landscape view that horizontal view, instead of being siloed.

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Frank Coleman: And it’s not. But then in not a knock if you’re in the big mega banks, where now you can transfer within on it.

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Frank Coleman: But you’re going to need to do that if you’re aspiring to be a CEO, you’re going to need to broaden your horizons, you’re going to need to spread yourself. And if you stay locked in a silo.

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Frank Coleman: Okay, realize what that’s going to do to you. And in terms of your mobility. If you want to move into being a CA. You got to realize

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Frank Coleman: That it’s going to take more than just state sticking in that Silo, you are going to have to do some movement.

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Frank Coleman: Either within that internal Otter organization or you may switch banks and go into another internal audit career. So that’s been my experience. And for me, it’s played out very well to have this really landscape view that I’ve enjoyed. Yeah.

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Jason Mefford: Well, and I like I like the the imagery that you use to, you know, the fact that there’s really no owner’s manual to this.

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Jason Mefford: Because I want to kind of talk about this because I think sometimes people

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Jason Mefford: Think there’s one right way to do everything and you must do it this way and I get so many people that are like, just tell me exactly what to do and it’s like

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Jason Mefford: You know that that’s the wrong question. Folks, right, you got it. You got to answer a whole bunch of other questions because, you know, again, like you said you were with KPMG for quite a while.

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Jason Mefford: You know, saw lots of things there went to walk O V and Wells, both of those places have different cultures.

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Jason Mefford: So you had to get used to the culture at both of those big mega banks, but then you get thrown into, you know, a smaller community bank.

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Jason Mefford: With a very steep tradition. I mean, farmers and merchants is an icon here in the Orange County LA area, you know, from this area.

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Jason Mefford: And but because of that, you know, like you said, You’ve got fourth generation privately owned family business.

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Jason Mefford: And, you know, working for a billionaire and a privately owned family business myself that brings in, you know, a whole bunch of dynamics, especially with the different generations. So

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Jason Mefford: You know, what are some things you know, and you’ve already almost kind of given the answer.

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Jason Mefford: To some of this. But you know when when you walk in, because this is true if you’re a chief audit executive or even, you know, any anybody else when you walk into a new job. You know, there’s kind of some things that that you need to do to figure out what really needs to be done without

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Jason Mefford: losing your cool without, you know, making enemies of everybody to begin with.

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Jason Mefford: So, so, so what are some of the things because I’ve seen a lot of young executives kind of come in and think they know everything and start telling everybody what to do.

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Jason Mefford: And think things are going to change, like in six months and inevitably they fail right they end up getting outsourced or they whatever the term happens to be in their company.

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Jason Mefford: So what are some things you know again as as people are coming into this and you really got kind of that baptism by fire. You know, I think you use

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Jason Mefford: Something about, you know, the buzz saw coming at you. You know when you walked in there because there were certain things that needed to change. How do you find that out, how do you kind of work on a plan and keep that longer term goal instead of doing silly things in the short term.

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Frank Coleman: Well, when I walked into this. And so what I had to do for those people who maybe someday or get thrown into a turnaround situation which

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Frank Coleman: You know, if you get that opportunity. I mean, it can be very rewarding and realize there’s a heck of a lot of work that has to go into it and a lot of stepping back and thinking about

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Frank Coleman: Okay, what needs to happen here. Okay, I got to leverage my public accounting days my eight years and mega bank, you know, internal audit.

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Frank Coleman: And like, okay, what needs to happen here. So yeah, this sounds kind of simple but, like, for instance, I asked for the audit committee charter. Well, that’s pretty standard while I’m reading it. I’m like, Okay, now we got to start all over. I rewrote the audit committee charter and then I hired

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Frank Coleman: Somebody from KPMG out here. She’s a senior manager and initially coming in the door.

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Frank Coleman: She was literally my right hand person, almost like a deputy of sorts. And so what she and I then had to do we scrapped the the audit standards ever hear me if you want to call it standards they really weren’t

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Frank Coleman: And we had to build our what is what we now call our internal audit charter and standards we built that from scratch.

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Frank Coleman: And you’re you’re going out to the internet, you’re, you’re pulling down once you can I did that for audit committee charter and then

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Frank Coleman: The report format that we inherited was was awful. I mean it was just not meaningful at all we had. We scrapped that and developed a brand new report format.

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Frank Coleman: And that was much more meaningful. You got to put good quality information in there, we, we had an executive summary we we put scope information in there. We call them reportable issues key issues and matters requiring attention and then

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Frank Coleman: We originally call them observations we call the process enhancements nail those that don’t you know we just stick them in there, they’ll, they’ll affect the report rating.

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Frank Coleman: And like, okay, what is that meaningful information. There are business partners.

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Frank Coleman: Need in world, but I also got to think about, okay, the audit committee, the regulators KPMG there are outside auditors. Guess what they’re asking for is our audit reports, you know, things of that nature. So you’re doing that, but then also

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Frank Coleman: You know, I had to learn a lot of people go to because they did not measure up and I did that, three weeks into the job. And in fact, that was an interesting thing I did there kind of surprised a lot of people what I did.

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Frank Coleman: I get here and second day had a team meeting I introduced myself because the bank is not sent my resume out to my team. So guys, here comes my resume.

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Frank Coleman: You need to know about me your new balls. And so when I wanted to come across as being open and things like that that right off the bat, I said.

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Frank Coleman: I want each of you to schedule. I think it was like an hour with me. I want to get to know you better. And I want you to get to know me better

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Frank Coleman: And so everybody go to my calendar next two or three days, but also did I went to the director of HR and said, Can you give me a summary of everybody on my team. I want to know who I’m inheriting and well let’s just say there were some interesting information passed along to me.

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Jason Mefford: From HR. Yeah.

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Frank Coleman: In this was an audit group. And we’ve all heard this that you’ve got people who are literally almost both both feet in the parking lot, meaning the bat render the exit.

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Frank Coleman: You know what, let’s not do that, let’s just throw them in on it.

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Frank Coleman: And we’ve all experienced that where you just fill it up with kind of the, you know, the leftover, so to speak, people who aren’t cutting you for whatever reason.

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Frank Coleman: Elsewhere in an organization that’s what I inherited here. Well, I changed all that and unloaded just about everybody on here at it.

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Frank Coleman: And so I gather this information from the HR director here, they talk to me. I talked to them and then three weeks in, and you can call it the the St. Valentine’s Day, man.

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Jason Mefford: Oh, no.

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Frank Coleman: What I did was I hold everybody. And we had a team meeting and I said, I’ve made my decisions about who I’m going to

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Frank Coleman: Stick with for now and then those that you know need to move on. And I explained how I went about it.

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Frank Coleman: And, you know, it seems we don’t always realize the amount of let’s just call it HR matters and activity. You have to get involved in. It’s not just doing the audit work.

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Frank Coleman: There’s a lot of HR and this kind of scenario, you have to deal with and but I also wanted to be sensitive. I didn’t want to be

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Frank Coleman: In like I’m taking everybody out back and shoot them or anything like that. But what I did was I said okay for you people that made the decision, you’re not going to stay in on it. I think it was about a two and a half month period of time to say here’s what I’m gonna let you do

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Frank Coleman: During the next two and a half months and I gave him a drop dead date.

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Frank Coleman: I’m going to allow you the opportunity to look internally look externally. I’ll even make time available for you to go interview, whether it’s internally or externally and I’ll even

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Frank Coleman: Feel free to shoot me a resume and I’ll review it and sit down with you or take it for you. I’ve done a lot of that in my career.

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Frank Coleman: But there’s one catch all of this. If at any time during this two and a half month window. I feel like

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Frank Coleman: You’re, you’re not holding up your end of the bargain. I will fire you immediately I made that very clear. You have to do that if you’re going to do something like that.

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Frank Coleman: And so, um, I did it in two phases. They were your part. And it actually worked really well. And in the meantime, then I’m starting to hire new people, new people that are good qualified people

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Frank Coleman: In that even that took time. I mean, there’s nothing perfect about the hiring process, but I was starting to grow and build

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Frank Coleman: All of this. So I’ve got this HR thing going on. But I’m also, I need to build out a methodology and audit structure.

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Frank Coleman: And including reporting and and then the audit committee reporting, I can still remember my first audit committee meeting and I just I just

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Frank Coleman: did not look at what my predecessor did with the audit committee. It was awful. And then I went with here’s what I think initially I think is meaningful to the audit committee.

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Frank Coleman: I walked in there three people in the audit committee and the looks on their faces as I’m sharing this information.

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Frank Coleman: About all that and things. Obviously, they were not told before

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Frank Coleman: That it was just like this there as got bigger and they’re like, oh boy. We have been we’ve been missing some information in the past spring. Thank you so much.

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Frank Coleman: And so almost immediately and building trust with the audit committee and then and then you have to do the same thing, you know, as I say, I got here in January may of 2012

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Frank Coleman: The board approved the creation of the executive committee and I got placed on the executive committee right off the bat, so

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Frank Coleman: Then I’m

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Frank Coleman: Producing

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Frank Coleman: And so I got another group. All right, here’s what audit is all about. In fact, today, um, I actually present I’m making an audit presentation quarterly to the executive committee.

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Frank Coleman: And so, but in between there’s obviously a lot of other stuff going on. I don’t hesitate to push things to executive committee board. Whatever it takes.

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Frank Coleman: I’m pushing things out. So, you know, that’s a lot of what was going on, initially in this turnaround situation. And then on top of that you got the regulators.

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Frank Coleman: And you know they’ve got their expectations and demands and you know I’m getting I’m getting the MRI A’s. The MRIs and things like that, but then

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Frank Coleman: Slowly but surely began to see things improving and they saw it too. And they were becoming more complimentary and you know they have a job to do.

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Frank Coleman: And I get that. I understand that. In fact, we’ve got a really good relationship with the regulators. It’s Federal Reserve state of California.

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Frank Coleman: And we were really good place with them right now. And same for KPMG because they rely on us, not just for credit review which I have but also other kind of general you know type things that we do for them.

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Frank Coleman: You know, we’re not socks. So we do addition test work here. We do a ton of additional control test work for KPMG

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Frank Coleman: Among other things, during the course of the on and we do some Kosovo entity level control work and stuff like that. So, you know, you really got to get to the basics and build that

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Frank Coleman: Infrastructure that structure from which to grow and it’s not only for your staff goes you know that they’ve got to work that structure, they got to work within though that structure.

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Frank Coleman: But then, I’ve got to start communicating that out to all the different stakeholders and helping them understand. Here’s what audit is going to look like going forward.

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Jason Mefford: Yeah, so really you, you had to go through that education program with all those different stakeholders, and I think that’s, that’s one of the important things to you know that you’re bringing up in a CA role you have more stakeholders that you have to deal with.

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Jason Mefford: Okay, so you’ve got your employees and I want to come back and talk about employees. Again, just a little bit, but

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Jason Mefford: You’ve got employees, you’ve got the other executives. The other functions in the company right so you know you’re on the executive committee that’s

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Jason Mefford: That’s some of your key stakeholders right there right you know in your instance it’s family owned and yes I know some of those people are on the board, but there’s almost like

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Jason Mefford: Dealing with the family and dealing with the rest of the board almost sometimes becomes two stakeholder groups, depending, depending on your depending on your organization, right, because

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Jason Mefford: You know, sometimes there’s other family members that may not be represented on the board, but have a

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Jason Mefford: An investment in the company. And so sometimes there’s that side of it. You have to deal with as well.

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Jason Mefford: You know, obviously the audit committee is part of the part of the board or a sub component of it. But then, you know, like again and your, your situation, you have regulators and when you walked in the relationship with them, maybe wasn’t the best that’s probably one of the

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Frank Coleman: Reason it wasn’t really we’re in a much better place today. Yeah.

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Jason Mefford: And in it and it takes time. Again, right, like you said,

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Jason Mefford: You know, year and a half, three years, five years it takes time. So you have to be

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Jason Mefford: You know, patient and realize that that’s what happens. You know, I use the analogy of like a little speed boat versus like a big cruise ship. Well, even, even at a smaller bank, you’re still on a pretty good sized cruise ship.

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Jason Mefford: You can’t just turn on a dime it it takes a while, but I wanted to get back because I because I thought, you know, the experience that you had in the way that you dealt with the employees when you first came in, is a great thing to go just a little bit deeper into because

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Jason Mefford: I think sometimes, you know, and again. So for people that are listening, though. Thank you want to be a chief audit executive, but you hate dealing with the people side of the business. Probably not the role for you.

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Jason Mefford: So either you actually get good at it or get used to it or just realize that maybe a manager director level is better for you because there’s this

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Jason Mefford: Like a velvet glove kind of an approach to it, right, is that sometimes as an executive, you have to, you have to take a hard stance.

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Jason Mefford: But you also need to be compassionate and a human about the whole situation as well. Right. And so I love how you, how you dealt with your team to begin with.

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Jason Mefford: I mean, you could have come in, you know, and just started firing people left and right, that would have had a very detrimental impact, you know, both internally and everything else. I mean, it’s like Frank, the

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Jason Mefford: hatchet man or whatever you start getting nicknames. Right.

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Frank Coleman: That was the. That was the nickname my head. You hit it.

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Jason Mefford: Was it was a hat.

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Jason Mefford: But, but when you look at it, you know, again, it’s, it’s about having clear expectations and and setting those boundaries because like you said you were fair to the people you said, Look, you’ve got two

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Jason Mefford: And a half months. It’s not like you’re, you know, not going to be able to pay your rent next month. You’ve got two and a half months. I’m here to help you.

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Jason Mefford: Either transition within the bank or somewhere else. But I expect certain things of you. And if you and if you’re not willing to do that, then you know you’re not keeping up your end of the bargain.

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Jason Mefford: That’s it. That’s a great kind of compassionate, but yet firm way that’s way more emotionally intelligent than just had shooting people

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Jason Mefford: Literally right right now. I’m guessing to again by doing that.

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Jason Mefford: People felt that it was fairer, if you will, right i mean the the people that you went through and i and i know this was my case. And a lot of times, the people that I had to fire let go, whatever you want to call it helped them transition

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Jason Mefford: A lot of times they were grateful afterwards, even though it was hard going through it right

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Jason Mefford: And this is where I think, you know, sometimes the people issues are some of the hardest things you have to deal with an as an executive, but they’re also the greatest things as well.

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Jason Mefford: Sometimes you have to counsel people out

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Jason Mefford: But the developing of your talent and having a great team around you is a fabulous feeling. I mean, that was, that was the biggest part of the job that I loved.

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Frank Coleman: Oh, and I totally agree with that and where we are today because I’ve got four audit teams. And then when I

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Frank Coleman: Get that feedback back from business partners even regulators and KPMG or the audit committee.

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Frank Coleman: And they’re like you all are doing a really good job that you know that that report there you all found some really good stuff there, and we

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Frank Coleman: Want to try and instill in people is, okay, believe me, there auditors out there that have sort of that mentality.

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Frank Coleman: Gotcha mentality that doesn’t serve a real useful purpose. And if you’re aspiring to move up in their audit organization, the gods mentalities, you know, that ain’t gonna work. So, um, you know, what you gotta do is you got to look at it from the standpoint of

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Frank Coleman: We’re helping people do their jobs better

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Frank Coleman: And what does that translate into if they’re doing their jobs better that that’s a win for everybody, you know, their business unit.

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Frank Coleman: You know, roll up and then if you start, you start getting that message and it’s it’s filtering out throughout the organization.

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Frank Coleman: It kind of catches on and people realize that one audience, not the, you know, they’re not the big bad wolf or anything like that, you know, believe me, even today, we’re still putting out all the results that you know not everybody likes

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Frank Coleman: But we report what we find we don’t make this stuff up. We simply report what we find in the end we have truly view audit is evaluated. If done correctly, that we’re just helping you to do your job better if along the way. Speaking of the people aspect of it. This has happened here.

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Frank Coleman: We work with people who it’s obvious that that that role there in. Okay, that’s not a good fit.

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Frank Coleman: You know that, you know, they need to be off doing something else, let’s let’s recognize that as a bank and let’s help them.

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Frank Coleman: And if that in even if that’s to the point of okay maybe that their futures not here with this bank.

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Frank Coleman: And then maybe they just simply need to leave the organization and go off and find something that’s more amenable

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Frank Coleman: To, you know, their interest level and and because I’ve always said you know take things about a job. Enjoy. Whatever it is you do and make sure it’s a good fit.

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Frank Coleman: And if you can’t get to one or both of those you you truly do need to move on because what will happen over time is that’ll show up in your work effort and you will unfortunately you will eventually pay a price for that and

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Frank Coleman: You need to avoid that.

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Jason Mefford: Yeah, it shows up in your work effort, but it usually also shows up in your personal life.

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Jason Mefford: Because people

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Jason Mefford: People start experiencing stress or health issues or other stuff if if it’s not a fit and they know it and they’re not doing anything about it as well.

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Jason Mefford: So, you know, because then the pressures of work, start to start to happen more and that just carries over and so you’re right you know if it’s not a good fit. And you’re not enjoying it tend to move on. Right. There’s lots of jobs that are out there.

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Jason Mefford: You just may not be in the right fit for you. It might be the right job. But maybe it’s not the right manager that you’re reporting to

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Jason Mefford: Right. Or it might not be the right culture of the company or something like that. Well, go and find what is going to be that that good fit for you.

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Jason Mefford: But, you know, especially took it as you were talking about kind of rebuilding your team, you know, getting people in there that really could kind of do things and act the way that you needed them to you have to get that team in place.

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Jason Mefford: And, you know, get the right people on the bus, get the right people in the right seats and I’m trying to remember. I remember Jim Collins talked about that, but I can’t remember. Who else did. I know I’ve heard that several times.

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Jason Mefford: And then you can start going right because it’s going to take you that three to five years. I mean, that’s all it was the same way for me.

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Jason Mefford: But surrounding yourself with good people. And I think this is one of the things you know to give you kudos on that seems like you know I know people on your team, they’re happy, you know, and it’s and it’s it’s

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Jason Mefford: You know, the idea of kind of like like Sir Richard Branson says, you know,

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Jason Mefford: Take care of your employees.

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Jason Mefford: Your employees will take care of your customers. If your customers are taking care of revenues and everything is going to be taken care of. So

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Jason Mefford: We can even think the same way here. If we take care of our audit team and we build a good culture and we have that you know the right things going on within our team.

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Jason Mefford: Then our team is going to take care of our customers. Okay, if they just happened to be internal to the company, you know, but they’re these different stakeholders and if they’re taking care of right then everybody’s feeling good. Right.

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Jason Mefford: So yeah, good on you for that.

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Frank Coleman: It will preach appreciate that even, even when you hire good people. Surround yourself with that way they’re still gonna be movements and they definitely happen even with some of the folks. I’ve still got today that I’m

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Frank Coleman: Okay, I get that phone call or I’m in a meeting and somebody says, Hey Frankie. Got a minute and you’re like, Okay, all right.

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Frank Coleman: And it becomes a conversation around maybe something just kind of rubbed them the wrong way, for whatever reason, during the course of the audit or conversation or something like that.

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Frank Coleman: And I’m like, Okay, I’m not going to push back on them. I’m listening and gathering information. And then I said, Okay, thank you for this.

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Frank Coleman: I’m going to go talk to, you know, whoever you know about this and if you know I’ve even had situations where

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Frank Coleman: You know, it’s been one of my managers and course I go directly to them. But also, you know, bring the manager and if it’s one of my staff.

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Frank Coleman: And I’ll go to the manager first and say, okay, had this conversation with such. And so, all right, I’ve got their side of the story. Now, what’s our side of the story.

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Frank Coleman: As we all know, there’s two sides to every story.

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Jason Mefford: That was I was going to actually bring that up but you did a good callback on that right

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Jason Mefford: Because, because there is always two sides to the story. And so if you make a snap decision. You know, if you tell an executive. Oh, I’ll take care of it, you know, kind of thing without getting your side of it. It’s like

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Jason Mefford: They may be totally wrong or both of us may be totally wrong and something in the

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Jason Mefford: huddle is the right fit. But you don’t know until you’ve investigated.

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Frank Coleman: Right. And you know if there is something there okay knowledge it, and yet once you get through everything acknowledge it, you need to. Okay, if that employee needs some

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Frank Coleman: Whether it’s some coaching some counseling, whatever the case may be. You gotta deal with it.

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Frank Coleman: And don’t just think because your audit you know everything’s hunky dory mean there’s still people at the end of the day, we all are. And we’re human

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Frank Coleman: And you know they’re bad days. And hopefully, there are a lot of really good days, which usually there are, but you may have had a moment where

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Frank Coleman: He got away from you a little bit, then I’ve had a few of those. And once I talked to the employee, they basically said that and that

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Frank Coleman: Yeah, that one kind of got away from me a little bit like okay well I’m glad we’re talking about it. Now let’s talk about the next time, something like that might happen.

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Frank Coleman: Yeah, this is a learning moment for you and how to better handle that, you know, the next time around. So, you know, you have to do that and you can’t just sweep it under the rug, or just kind of hope it goes away. It’s

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Jason Mefford: A few

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Frank Coleman: Reasons my stature has just taken a hit Creedence has just taken a hit. And there’s also, it starts going down a path of trust when people come to me with what they think is good information.

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Frank Coleman: They’re trusting me to do something about it. And I do have quite a reputation here at the bank that when something does come up. I do.

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Frank Coleman: I don’t let it fester. I don’t park them in the colon or anything like that. I get right on it.

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Frank Coleman: Because everybody benefits and and you know the end of the day, and that that’s just something I’ve done my entire career, but really has played out very well here and to have that kind of reputation that people like.

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Frank Coleman: If they bring something to my attention. They know Frank’s going to deal with it great that that’s part of being a CEO. Yeah.

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Jason Mefford: Well, because that’s, that’s really that executive mindset and presence that that you have to have, you know, as

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Jason Mefford: As an executive. And again, that’s why we call it chief audit executive regardless of what the title is.

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Jason Mefford: But you need to be, you know, acting as an executive and sometimes that means doing things that are hard that we don’t necessarily want to do, but it’s part of the job. And like you said, the quicker you actually, you know, address it and deal with

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Jason Mefford: In you know from from an from an integrity standpoint. That’s how you develop the trust over time. Right, and that’s why again people, you know, it takes years to do this.

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Jason Mefford: And and you just have to continue to be consistent and how we’re doing it and showing up and listen to both sides of the story.

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Jason Mefford: You know, realize. People are people. And we’re dealing with humans. And that means there are sometimes emotions involved and you know that’s why again.

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Jason Mefford: The further up you go in the organization. You got to start working on your soft skills and if you don’t want to do that or you you you know, for whatever reason, don’t like it then executive level, probably not for you.

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Frank Coleman: Yeah, and you don’t want to. You don’t want to make it to an executive level and then have quote HR issues. I’ll say take you down.

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Jason Mefford: That that I’ve seen that as

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Frank Coleman: A good place to be.

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Jason Mefford: Now, and I’ve seen I’ve seen that so many times, because a lot of times people end up getting promoted up because of the technical expertise. Yeah.

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Jason Mefford: And we forget to look at the soft skills side of it and then something, you know, blows up and it takes somebody’s career down. So that’s, that’s why I keep preaching to everybody, soft skills soft skills soft skills, you know, it’s like

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Jason Mefford: You’re, you’re not going to make it. If you don’t, if you don’t do that.

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Frank Coleman: So, but I think in speaking of the soft skills. Also, we can’t lose sight of the verbal and written skills to extremely important, but as I like to say

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Frank Coleman: Thinking well on your feet. And as part of that executive presence, you really got to be able to do that because there can be

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Frank Coleman: Just a spot moment that you get a question or a reaction. I don’t care if it’s in a board meeting on a committee meeting executive committee, we have bi monthly manager meetings and

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Frank Coleman: From time to time, maybe once a year. I’m invited to to speak and those questions come from the floor. Oh, I’ve got the chief auditor up here.

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Frank Coleman: I’m gonna see if I can make him squirm. A little bit.

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Jason Mefford: Was that Bullseye that we were talking about before we started recording

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Frank Coleman: Exactly. I mean, that’s just like okay yeah I were the bullseye, I gotta be able to handle that moment. Yeah, and you know in again as part of that, don’t you know fly off the handle or anything like that, or say oh well that’s that’s wrong. We don’t do it that way.

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Frank Coleman: Okay, if there, if you need to acknowledge certain things about it, acknowledge them and share what you can, at that moment, and if you can’t fully answer it. That’s okay and circle back with that individual later and say, let me give you some additional insights. Yeah.

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Jason Mefford: I think that’s an important

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Jason Mefford: Thing for people to remember, regardless of what level you are if someone asks you a question and you don’t know the answer. Don’t try to make up an answer.

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Jason Mefford: Have the courage to say, you know what, that’s a great question. I’m not really sure. I’m going to have to do a little bit of research and I’m going to get back to you on that.

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Jason Mefford: Right, that’s

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Jason Mefford: That is one, you know, key takeaway for you if you have the courage to actually do that. It’s going to save you so much headache.

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Frank Coleman: Down the road realize there’s nothing wrong with that. Nothing wrong with a

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Frank Coleman: Weakness, or I’ve got I’m technically week at the moment, or something like that. That’s not it at all.

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Frank Coleman: It’s just, you know, acknowledging that okay and I don’t have it right on the tip of my tongue at the moment, but I’m going to get back with you and then that’s the other side of it is you have to get back with that person. Yeah, and do it in a timely manner. Yep. Yep.

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Jason Mefford: Well, just like everything I we end up getting talking and time goes by and it’s like

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Jason Mefford: Okay, I guess we have to cut it off or else. People will be listening to this for two hours right but

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Jason Mefford: prank. Thank you. Thank you for coming on and talking because, again, I think it

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Jason Mefford: It really helps the profession for people to kind of see and learn from what others are doing

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Jason Mefford: And again, you know what we talked about today may not be perfect for everybody’s organization because there’s no correct owner’s manual but

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Jason Mefford: There’s, there’s different things again that we talked about that can help everybody in their career, you know, if you go back and think about and make a mental note, go back and listen again and take notes. If you want to

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Jason Mefford: But there’s some things that were shared today that will can help anybody in their career. So I really appreciate you helping get the word

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Frank Coleman: Out. He asked me to

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Frank Coleman: Participate because I’m a firm believer in giving back and we’re a big profession, and there’s a lot of focus on our profession. These days, and will continue to be that way. And if this is

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Frank Coleman: I’ll say one small way I can help. You know, other CEOs sort of get through something or think about something a little differently. Okay, that’s part of the give back, you know, from my perspective, so I’m more than happy to do this. I’m glad you invited me to this.

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Jason Mefford: Well, thanks. And again, yeah. We’ll, we’ll be talking again, I’m sure, who knows.

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Frank Coleman: Oh yeah, we

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Jason Mefford: Might have to have you back for another episode the future.

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Frank Coleman: I’m happy to do it.

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Jason Mefford: All right, well, hey, Frank. Thank you. And for all the listeners. Thanks for listening in and we’ll catch you on a future episode of jamming with Jason

Fire & Earth Podcast E61: BE-ing Characteristics and Ego States

You may have heard us discuss the BE – DO – HAVE model before, but in this episode we go deeper into how you “BE” using characteristics or qualities, and ego states to change ourselves at the identity level.

Just like an actor preparing for a role, there are things we must do to learn how to incorporate those characteristics of the person we want to BE. Think of nouns and adjectives like: courageous, diligent, wise, bold, etc… to guide how you DO things. And then we have the ego states to consider.

Take a listen and we’ll explain everything in way more detail.

The Fire and Earth Podcast gives you practical advice and keys to unlocking your potential in life and business, hosted by Dr. Kathy Gruver and Jason Mefford. Real, raw and unscripted.

Transcript

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Kathy Gruver: Hey everybody, welcome to another episode of the fire and earth podcast, I’m your co host Kathy Gruber.

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Jason Mefford: And I’m Jason Medford Welcome back everybody. Hey, today we thought we talked a little bit about identity and ego states.

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Jason Mefford: No. Yeah, because we’ve we’ve, you know, for some of you that have heard before, you know the the whole model of be do have versus have to be right.

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Jason Mefford: So we want to start off, be in a certain way and that kind of gets back to our identity level.

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Jason Mefford: And also, as we’ve talked before about. So this is where some of the egos state stuff that we’ve talked about shows in at this point too, right, because

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Jason Mefford: When we are doing certain things different egos states or personalities kind of kind of show up.

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Jason Mefford: And for me, one of the bigger AHA that I had this last week was in thinking about the being, and trying to focus on particular words.

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Jason Mefford: How would that person be in using, you know, adjectives and other things like they would be courageous. Okay. So if I’m going to do something I should do it courageously

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Jason Mefford: I should be diligent, I should be, you know, conscientious, I should be kind, or whatever the words happen to be

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Jason Mefford: But start thinking about some of those words and this again whole identity thing because if you want to make change at the top. You got to really change your identity to end up having that stuff come out. Yeah.

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Kathy Gruver: Absolutely. And just as a quick review for people that have not seen the ego said episode either when I talked about it with the cards or when Mike Mandela was talking about it.

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Kathy Gruver: We have anywhere between five and 15 ego states that sort of take over on a daily basis. We can have up to 50 but oftentimes they’re just sitting in the back of the bus. You don’t even know they’re there.

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Kathy Gruver: So those five to 15 ego states we can switch those that will or they switch automatically. So if you start to talk to me about the cat.

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Kathy Gruver: Or with my boyfriend. I are like playing roughhousing you know it’s gonna be that little kid thing or if you’re around kids sometimes that can trigger that little kid in you.

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Kathy Gruver: So we have all these personality type, all these little archetypes inside ourselves that can come out and be quote executive is what we call them. So who do you want to be.

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Kathy Gruver: And I think I love this conversation because, you know, I used to be an actor, and I would get the script and I would read the description of the character and then I would have to

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Kathy Gruver: Spend the next three hours in that play as that character. Well, what is that character going to do, how are they going to react, even if I’m not saying lines.

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Kathy Gruver: And I remember there was one show I did call but not goodbye where I sat on stage in the background while other conversations happen. There was the living room scene, but I sat on the stage.

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Kathy Gruver: I had to be in character, and I had an old Sears catalog and I was a librarian in the show and I figured out how much money.

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Kathy Gruver: As a librarian and I added that all up and I did all the math and I was flipping through this 1908 which was the year the play was supposed to take place Sears catalog.

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Kathy Gruver: Planning. What I wanted to buy and how long I would have to, you know, and it’s like I got so into that character that even though I wasn’t

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Kathy Gruver: Quote in the scene. I was still there. And if you looked at me at any point, I was still being that character. So what were her characteristics. What were her qualities

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Kathy Gruver: Or if it’s somebody in my life. Like, I want to be like

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Kathy Gruver: I look to those other speakers, I look to the Bernie browns and, you know, I want to know what characteristics. What qualities do they have

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Kathy Gruver: That I can imbue myself with to have that level of success. You don’t want to mimic them and you don’t want to make every single choice they did.

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Kathy Gruver: But what are those character characteristics. Maybe I want my Wonder Woman character to come out. Maybe I want my Snow White to come out maybe

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Kathy Gruver: What are you tapping into inside yourself that you have and you can bring to executive to be more like that person so that when you’re doing things you can have that success. Yeah.

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Jason Mefford: Yeah, because again it’s it’s about, you know, doing those things with those characteristics to right. And so again, whether it’s a

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Jason Mefford: You know, like we talked before about hey if I’m, you know, for if we’re up giving a speech. Well, we don’t want you know the the Star Wars nerd.

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Jason Mefford: You know, ego to come out, or we don’t want the library and ego or, you know, the little boy, you know, scared little boy he go to come out. I need to have Rockstar come out right because I’m

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Jason Mefford: Up there entertaining motivating you know helping people transform that that rock star entertainer energy has to come out and has to be present. Right.

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Jason Mefford: Now again, as I’m doing that, you know, just like you said with with acting, you have to sit there and think, well, how would that person show up, what would they be doing or how would they be doing it right. And so we can take the music example. Right. I mean, you can go to

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Jason Mefford: Remember here. Here’s an old story. It was a Gene Simmons from kiss. Okay. I remember hearing him on an interview, one time and he was talking about, you know,

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Jason Mefford: Him and I can’t remember if Paul and him were friends at the time, or whatever. But they some of his friends they saved up a bunch of money and they went to a concert in Madison Square Garden.

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Jason Mefford: And they got there, and it was just a guy sitting on a pillow playing the guitar just him playing the guitar on the pillow and it was Donovan. So I mean it’s like big, big name person right but they walked away from that going

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Jason Mefford: That was not really a concert, the guy. The guy was amazing. But that wasn’t entertainment. That wasn’t what they wanted to bring right so when kiss started you know

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Jason Mefford: Whole reasons, a lot of different reasons. You know, but they started doing the painting of their face and spitting blood and fire and doing all these different things.

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Jason Mefford: In their concerts, too, because they wanted it to be more entertaining. So if they wanted it to be that way. They had to be more entertaining. They had to be more controversial. They had to do some things different.

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Jason Mefford: If they if they wanted to kind of have that outcome.

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Jason Mefford: And so they kind of became this alter ego, if you will, how they acted on stage.

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Jason Mefford: And again, it’s, you know, kisses got some great songs there. They’re not the most musically talented or complex but diehard kiss fans.

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Jason Mefford: Are diehard kiss fans and it’s because of that entertainment.

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Jason Mefford: Factor. So again, right, if I’m, if I’m sitting there and I’m going to go out on stage, you know, you might have to look at it and say, Well, do I want to be like a donovan kind of a thing, or do I want to be like kiss. Yeah. Well, either one of them is OK.

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Jason Mefford: But I would look at the qualities or characteristics of both of those, and then try to incorporate that into making myself be that kind of entertainer to provide that kind of entertainment experience that I want to provide for people

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Kathy Gruver: Absolutely and that’s a great point. You know, they put that makeup on and they became these other people know their Gene Simmons, but it’s a different ego state of him. And it’s interesting because I always I’m

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Kathy Gruver: 90% of the time when I speak. I’m going to dress 100% of the time when I speak I’m in heels.

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Kathy Gruver: I am very comfortable in heels heels are my power thing. I walked different I carry myself different I feel in control and fabulous when I’m in heels. I go, the magic castle. I’m in heels. I feel sexy. I feel this is what heals do to me.

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Kathy Gruver: I did a conference in Florida called beach printers. It was a phenomenal experience. Well, we’re all casual. We’re all in beachwear so I did my talk in bare feet.

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Kathy Gruver: It fucked me up. I’m standing there and you know I was in a casual dress. I was in bare feet and literally it felt so weird for me to deliver my normal talk without PowerPoint. Also, which was like the Capricorn and means going no

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Kathy Gruver: Not for no one except I use it for jokes and things like that.

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Kathy Gruver: And as I was in bare feet. And I have to say. It took me about

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Kathy Gruver: 15 minutes to get into because I didn’t know who I was, because that trigger that touch point of I’m onstage in heels in a nice dress and then have that

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Kathy Gruver: That trigger to switch that ego state. So it was a really interesting experience. So for me, it’s like it’s the outfit actually can make me switch state music. Absolutely. So when I was going for my tax audit.

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Kathy Gruver: God never happened again. I wanted to be very direct. I wanted to be very strong. I want you a bit going to the IRS is not when you show up going

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Kathy Gruver: Really sorry I mean that was a choice. I could have made it was a very cute guy who did the audit. Maybe it would have helped I did mess up on my shirt.

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Jason Mefford: Oh, whoops.

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Kathy Gruver: I dropped my pen, but it’s like I wanted to show up as hard ass businesswoman Kathy so, I fucking blared Nine Inch Nails in the car.

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Kathy Gruver: And by the time I got out of the car and showed up for that audit. I was strong. I was focused. I was ready to, you know, this very

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Kathy Gruver: Person, as opposed to where I put that money. You know, I couldn’t bring forward the week ego state at that point.

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Kathy Gruver: So there’s so many sometimes movies switching into different states like I will walk away from a movie feeling empowered or feeling a certain way, watching certain actors do things.

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Kathy Gruver: So we have all these great tools of how you can you know how you can switch states and get to that place that you want to be.

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Jason Mefford: Yeah well and that that goes back to a term we’ve used before anchoring

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Jason Mefford: Right. So again, when you when you put on the dress. When you put on the heels. You’re anchoring kind of having that badass speaker Cathy show up by doing it. And that’s why when you were in bare feet in a casual dress.

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Jason Mefford: It was harder because you’d anchored that ego state to come out by kind of some of the again these habits or

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Jason Mefford: Anchors and things that we’re doing to try to make sure that those things show up, you know. And so again, you know, you’ve got to think about. Who do you want to be.

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Jason Mefford: And what are kind of those characteristics of have how you need to do things. And so what can you do to prepare yourself and get yourself into that ego state or into believing and feeling that identity underneath. Yeah, yeah.

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Kathy Gruver: It was, it was really fascinating. I took a pole dancing class. A couple weeks ago and

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Kathy Gruver: I always wanted to and I knew it’d be right in my wheelhouse. I’ve been dancing forever. I got the trapeze stuff. I don’t have a problem being

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Kathy Gruver: Sexy and free. So to me it was like, oh, no big deal. I’m going to do a pole dancing class. Well, I was with 22 other women who aren’t necessarily like that.

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Kathy Gruver: And it was this like body positive body awareness thing. And there were some bigger women there or women who described themselves as Tom boys who don’t have that kind of confidence.

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Kathy Gruver: To be in their body and be sexy and the owner of the studio. If you didn’t already have your own shoes gave us all five inch platform.

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Kathy Gruver: Of the basically the slowest shoes you would ever say, and it was so fascinating because I watched these women put these shoes on.

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Kathy Gruver: And it transformed them because even for me who’s very comfortable Neil’s and I just click clock around like normal didn’t really bother me.

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Kathy Gruver: But it does it up your confidence you looked in the mirror and went on a different person.

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Kathy Gruver: And I could see these women transform into this completely different character when the music came on and they’re spinning around this pole and

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Kathy Gruver: It was such an interesting experience for me as an observer, because it didn’t shift me much because I’m comfortable and that’s one of my normal ones anyway.

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Kathy Gruver: But to watch these women who aren’t in that stage shift that state. It was really fascinating to me.

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Kathy Gruver: And and we talked about this before we got on. It was the you know the WWE JD bracelets. What would Jesus do

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Kathy Gruver: That means you want to emulate him as a teacher, as a wise person as a master SO SURE ASK THAT QUESTION. What would Jesus do or what would Jesus be or how would you react or not Jesus, whoever you know how would wonder woman react in that situation, how would you know

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Kathy Gruver: react to that situation. You know, it’s like

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Jason Mefford: Whoever that ideal person is that you’re trying to be more like yeah right and

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Jason Mefford: So again,

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Jason Mefford: The traits of that person. Yeah, not, not to be them not to copy them, but to to exude that, that those same characteristics that you want to have as well.

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Jason Mefford: And, you know, again, all these different anchoring things. I mean, as we’re as the more we’re talking about this. Hopefully everybody can kind of see this you know that it shows you’re listening to this.

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Jason Mefford: I mean, one of the other people that I greatly admire is Mr. Rogers okay and and what did Fred Rogers do every single episode. He walked through the front door while he was singing the song.

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Jason Mefford: He goes over. He takes off his suit jacket, he puts on a sweater. He goes over and sits down. He takes off his loafers and he puts on sneakers. Okay, so, so again in that short time period right he’s anchoring Fred Rogers is becoming Mr. Rogers.

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Jason Mefford: By the anchoring, and those things that he’s doing and and that’s how he did the show at the end of the show, when the show was over.

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Jason Mefford: He did you know did the opposite right but on the shoes got his suit jacket. Instead, and walked out the door and so again we can think of this, you know, in the same way with us and and entertainment acting everything else. It’s, you know, when you are playing a part

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Jason Mefford: You get into costume.

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Jason Mefford: So sometimes the anchor and just like you said, with the women, putting on the shoes that was getting them into costume.

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Jason Mefford: To play the role. So there’s lots of little things like that. So again, if you’re thinking, Well, I don’t know how to be this or whatever. Well, again, sit back, think about

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Jason Mefford: You know, what are some of the people that you would like to be more like or exhibit their characteristics and kind of the way that they do things.

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Jason Mefford: And then start doing things for yourself whether that’s listening to music literally putting on a costume.

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Jason Mefford: You know, visualizing certain things, you know, doing some of the easy, you know, awesome anchoring and other stuff that we’ve done before to get that ego state out front center that needs to be there while you’re performing

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Kathy Gruver: Absolutely. And it’s so interesting cuz I know a lot of people who are watching or listening are solo printers. They’re entrepreneurs, they work from home. Maybe the writers. Maybe you’re a speaker. Maybe you’re I have found that if I get up and try to work in my robe.

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Kathy Gruver: I am so much less productive. And so one of the tips that a friend of mine had because he worked from home.

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Kathy Gruver: Is he would get up in the morning. He’d have his breakfast you play with the cat. He would get dressed for work, he would leave his front door you walk around the block.

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Kathy Gruver: Just like Mr. Rogers, he arrived back at his front door, and there he was at work.

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Kathy Gruver: He would work for the six hours, however long he worked. He would leave the house, he would walk around the block, you know, I’m back at home. It was home he had to have that shift.

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Kathy Gruver: From leaving the leaving the office or he found that he would get so distracted with how stuff you’ve never start

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Kathy Gruver: Or you would get so obsessed with work stuff. He’d never finished. Then he realized he had to put those boundaries on that. So getting dressed for work.

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Kathy Gruver: I am. I’m not going to sit here in the robe, and do you know I realized do speaking proposals I can really answer emails and stuff like that. But if I need to work as a professional speaker Kathy. I can’t do it sitting in my robe. It just, it has a different field for me.

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Kathy Gruver: doesn’t bring up my creativity, you know, and my that that drive that I know I need to have

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Kathy Gruver: So maybe that’s something that you can do to is put on your workloads put on a nice pair of shirt and a nice pair of pants and do your work that way and see if that doesn’t shift the ego state for you. Yeah.

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Jason Mefford: Yeah, cuz. And again, you know, we’ve we’ve thrown out lots of different kinds of examples of things you can do.

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Jason Mefford: You’d never going to know if it works, unless you actually try it. Okay. And again, for everybody. It’s going to be a little different. I do work from home in a more casual way but I put on my watch every day. Right. I don’t I don’t necessarily need that, you know, I use my nicer pins.

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Jason Mefford: You know, again, so there’s there’s a few things like that that again even though maybe my attire, because I’m in California. I can wear a t shirt, if I want to write

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Kathy Gruver: Pajamas no

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Jason Mefford: No, I’m not in pajamas, you know, but but but having even some of those other things, those things work for me.

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Jason Mefford: Because again, you know, when you put on your watch in the morning, are you, you know, put on whatever it is it’s again, kind of anchoring you into. Okay, it’s time for business. Jason to show up right so

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Kathy Gruver: Cool.

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Jason Mefford: So we got for this time.

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Kathy Gruver: Yeah, I think we’re complete on that. Yeah, we can keep beating at home, but I think everyone’s okay we got it. Yeah, we got

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Jason Mefford: Yeah, we’ll just we’ll just read talk about this again and two or three episodes. Right. Everybody’s forgotten. We’re gonna say the same stuff up to you over and over again but

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Kathy Gruver: Yeah, well it’s important stuff.

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Jason Mefford: It’s important stuff. And again, we hearing something multiple times, you get something different, out of it.

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Jason Mefford: Every time. Yeah, and you know, I’ve seen that with myself. I’ve heard some stuff probably 100 times, but that hundred and first time it’s like, oh, right. The light bulb goes off and now I understand it different than I did before so

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Kathy Gruver: Well, it’s different. Timing is, you know, maybe you’re in a different egos date.

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Jason Mefford: I can hear it down maybe

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Jason Mefford: Getting deep getting met on I’m here.

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Kathy Gruver: Sleepy Cathy’s coming to executive

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Okay.

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Jason Mefford: All right, with that then we probably should sign off.

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Kathy Gruver: Let’s sign off. Good job, you sign up for

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Jason Mefford: Well, I’m Jason effort. I can be reached at Jason method calm.

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Kathy Gruver: And I’m Catholic River. I can be reached at Kathy Griffin calm. So go forth, enjoy your day pick what state you want to find a way to get into the state that’s going to be the most optimal for you and we’ll catch you on a future episode of the foreigner podcast.

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See ya.

Jamming with Jason E48: Enterprise Security Risk Management with Toby Houchens

Many of you are familiar with ERM, but do you know ESRM?

ESRM affects the broadest spectrum of organization, from government, corporations and NGOs, to schools and universities, to entertainment and leisure, casinos and hotels, from oil & gas giants to technology companies and multinationals. Pretty much everyone has to deal with this aspect of #riskmanagement.

In this #jammingwithjason #internalauditpodcast I’m joined by Toby Houchens who has a diverse technical and scientific background in risk management, security, intelligence, and threat assessment. With over 11 years as a US Army green beret, education in neuroscience, big data technology, and international relations. Toby possesses a unique blend of experience and education.

As a critic of siloed and traditional security approaches, still favored by some in law enforcement and security professionals today, Toby argues for a more comprehensive and holistic risk management view to drive security strategy and efforts. He is a co-author of the enterprise security risk management (ESRM) standards and guidelines, on behalf of ASIS, he is at the forefront of modern practice and thought leadership.

Toby is also an entrepreneur and is the CEO of the risk technology company Alpha Recon.

Alpha Recon is an easy to use risk intelligence and management technology platform for schools and workplaces. The central mission of Alpha Recon is to help clients see threats and risks proactively to better respond and manage them as they impact their important assets such as students, staff, clients, workplaces, and campuses. Alpha Recon makes an impossible job easier to accomplish with built in risk management tools, communications, crisis management, and more with intelligence forming the core of the value proposition.

Learn more at: https://www.alpharecon.com/

Transcript

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Jason Mefford: Welcome everybody to another episode of jammin with Jason. Hey, today I have my friend Toby how chins, who is the CEO of alpha recon

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Jason Mefford: And today we’re going to talk about a term. Some of you may not have heard about SRM and we’re going to get into that, but first I wanted to give Toby an opportunity to introduce himself.

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Jason Mefford: And then we’ll kind of jump into the topic and show you how this is relevant for people in internal audit risk and compliance. So, Toby. How you doing, man.

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Toby Houchens: Very good. Thanks for having me.

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Jason Mefford: Hey. You’re welcome. So, so maybe give just give people a little background on on you and your company alpha recon kind of what you guys do because, you know, we’ve known each other. I don’t know what, two, three years at least.

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Jason Mefford: Right be longer Kimmy. Remember now and you guys fill a really interesting spot that I think a lot of organizations, still don’t fully grasp.

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Jason Mefford: And it’s one of the reasons why a lot of times, risk management is not as mature and evolved and collaborative and organizations as it really should be because there’s certain people that are left out. Right.

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Toby Houchens: That’s right, yeah. Yeah, a little bit about my background. So I came out of the, the military. I was in special operations. The army side and also have a background in

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Toby Houchens: Molecular Biology neuroscience international relations National Security Affairs and so as part of my my role in over 11 years in the military. I dealt with a lot of intelligence topics wide variety of different

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Toby Houchens: Types of missions and operations, but mainly to do with security and risk assessment and a lot of different types of environments. And so if you mix all that in a pot you start to you start to get an idea of of trying to use technology.

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Toby Houchens: To to help with some of these complicated tasks. I’m also working on a a doctorate in big data analytics. Currently, and I’ve always had a very

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Toby Houchens: You know, strong affinity towards technology solutions for security and risk management I speak about these things routinely around the world trying to find, you know, more appropriate more practical more

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Toby Houchens: goal oriented solutions for security and risk management and alpha recon is just a risk technology company we focus on the risk intelligence, if you will, part of things, but we also have a lot of management tools have built in. So you basically can use it to monitor analyze

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Toby Houchens: YOU KNOW, RESPOND intelligently to some of these threats and impacts and then also be able to manage those things.

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Toby Houchens: And track your assets and and be able to run reports and communicate effectively and we do so in a wide variety of different environments.

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Toby Houchens: currently focusing on, you know, kind of some of the school risk management areas, but we also are very useful for security companies and enterprises across a wide variety of different industries.

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Toby Houchens: And I’m also a subject matter expert in what you mentioned yes RM, which is enterprise security risk management.

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Toby Houchens: Some people call it security risk management, Nick. They keep off the especially in Europe, but the idea is the same. And it really seems like common sense to me. But

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Toby Houchens: To a lot of people that are now starting to move forward with security risk management, but the idea of, you know, applying your, your, your security practices and operations.

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Toby Houchens: In a risk management setting and actually attaching those two organizational or corporate goals seems like common sense but

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Toby Houchens: But what you have is a as we’ll talk about here in a little bit, as you have still have the silo effect and so

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Toby Houchens: aces, which is the largest security education in organization in the world actually had me helped them write the standards and guidelines.

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Toby Houchens: For security risk management because a lot of the security industry understands that security. It does impact risk on a day to day basis.

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Toby Houchens: And that it does have business outcomes and business impacts you know so or the impacts affect business outcomes.

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Toby Houchens: So on the security side, you’re really seeing this kind of convergence towards risk management and so we release the standards and guidelines in September at the global security exchange in Chicago.

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Toby Houchens: And it’s just an area that I find fascinating. And it’s also an area that you need technology to kind of help.

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Toby Houchens: Implement the solutions because it’s one thing to break down silos to make information and data useful and actionable and it’s an another thing to to implement it and to make that work in a culture cultural phenomenon that that works for the organization.

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Jason Mefford: Yeah, and I think is, you know, like you said, it’s it’s common sense that we should be doing this, unfortunately, it’s still not common practice just

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Jason Mefford: Talking about this. And you know, I don’t know, I’ve been on this bandwagon for 20 years on, you know, when it comes to it because maybe I’ll try to explain a little bit, you know, we’ve got the SRM that that you guys are kind of focused on a lot of people have heard of er.

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Jason Mefford: Right but but that enterprise risk management.

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Jason Mefford: But it’s really to manage risk and an organization. There’s a lot of different inputs, one of which is security, one of which is operations there can be financial there can be

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Jason Mefford: You know some of the external things as well, that all of these things are forces are things that are driving events that are about to happen or have happened right

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Jason Mefford: Right. So, especially from a military background. I mean, that’s where you came from. Right. I mean, you were monitoring from a security standpoint, what’s going on, to be able to assess risk and know

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Jason Mefford: What to expect right kind of from from that standpoint, and I see this again, you know, this is, it’s one of these areas that really has to be brought in. And this is where collaboration comes in.

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Jason Mefford: Because like you said a lot. I think a lot of times people take that very narrow view of risk management.

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Jason Mefford: To where maybe they’re only thinking about finances or they’re only thinking about operations and in, they don’t think anything else besides they’re very narrow scope would affect risk. But in fact, all of these things have an impact on everything within the organization. Right.

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Jason Mefford: That’s right.

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Toby Houchens: Yeah, and you know, on that note, I mean, if you look at the end because yes arm is most closely aligned to DRM like an SRM is a

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Toby Houchens: Is a topic that risk professionals can understand and appreciate and have some you know affinity with and an era itself has evolved over the years and what DRM was in 2001 is a lot different than you know what it is now. And you’ve had a couple of financial crises.

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Jason Mefford: And I was gonna say that’s what happens when you go through global financial crisis, right.

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Toby Houchens: Right, right. When you have a crises, you know, typically, everybody’s wondering well what did we do wrong. What kind of due diligence that we have done what kind of standards and guidelines and so then you have the the coast. So, and you know the the different types of

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Toby Houchens: frameworks that are that are out there that that help to provide a model. Sometimes there’s maturity models associated with that but

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Toby Houchens: But the idea of DRM is just simply all risks as it relates to the business and for the for the betterment of that business and, you know, being able to early

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Toby Houchens: You know, identify these these risks early being able to assimilate them report them. And then, you know, apply whatever controls medications management removal, you know, whatever you want to do to those risks and

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Toby Houchens: And and so, er, M is fairly well established. If, if not a little bit you know debated as far as what it entails. I mean, how much of it is governance, how much of it is operational you know how much of it is day to day

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Toby Houchens: How much of is it just a sea level type of reporting function but but the, you know, some of the one of the major limitations of DRM on its own is that it kind of lives in a

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Toby Houchens: In some tower, you know, in an office somewhere and you get, you have these

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Toby Houchens: Risk professionals that are basically looking at data that they have access to, and usually it fits into a model.

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Toby Houchens: You know, whatever. Some simulation or financial asset model that they’ve created or risk model for certain types of threats and they run the numbers you know that they have

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Toby Houchens: Through these models and come up with an output. And then they deliver this to the stakeholders and they make decisions based on that.

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Toby Houchens: So that’s great. But unfortunately, there’s a lot of other impacts.

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Toby Houchens: That would impact those models that are paid maybe not in there. And by the time you work through one of these, you know, simulations, or do the one of these big data analytics operations.

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Toby Houchens: You know some of the underlying assumptions and some of that data is changed, you’re missing data you’re missing impacts and that’s where security.

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Toby Houchens: Really comes into play because you’re looking at external impacts environmental impacts you know that impacted day to day operations.

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Toby Houchens: And so those organizations that have security siloed off and you’ve got one person doing mobility risk and other doing cyber and other human risk physical risk, you know,

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Toby Houchens: You know production risk. You know, you look at all these different you know types of risk in that are in the potential in the security purview.

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Toby Houchens: And if you’re not collecting, you know, information and turning that into intelligence that are going to kind of impact those those risk.

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Toby Houchens: Kind of that risk understanding and and what that risk reporting, you’re really doing a disservice. And with the technology that we have today.

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Toby Houchens: There’s no reason why we can’t be monitoring threats as they overlap across different silos and as they impact the business. I mean technologies evolved to the point where you can start getting closer to those sources.

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Toby Houchens: Receiving more sources more sensors, bringing that in so that you can have a more intelligent decision making capability than just sitting some kind of analytical framework on top of existing data that’s been, you know, sitting there for a while.

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Jason Mefford: Yeah, no, I think, you know, from what from what you said there were a couple of really important points, I think, to kind of just summarize that we can maybe go down on

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Jason Mefford: Because I think you know like you were talking about kind of this, the traditional era model, right, is we

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Jason Mefford: We gather some data we create some kind of model we come up with a point in time risk assessment.

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Jason Mefford: That we then usually use for, you know, a year, let’s say, because that’s kind of been the historical thing right we do an annual risk assessment.

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Jason Mefford: based on historical data and then we’re making decisions. But, you know, the point is, like you said, with technology with some of the changes that are going on, we can actually receive and get some of this data quicker. Right.

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Jason Mefford: Right, and we should move from more of a point in time assessment to more of a continual assessment, but

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Jason Mefford: But here comes the problem, right, is we’re overblown with data, right, you’re doing a lot of stuff with big data to write

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Jason Mefford: But data is not intelligence. So maybe we should spend just a minute on on talking about the difference between data.

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Jason Mefford: Versus intelligence because one of the things that I think is really cool what you guys do is you take that data and you create intelligence real time intelligence for people so that they can make decisions, especially when a security issue happens. Right, right.

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Toby Houchens: And and that’s an important distinction and people that are in the intelligence community or the security assessment reader and even some people in the risk modeling, you know, community, understand the difference between data and intelligence.

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Toby Houchens: But, but just for the purposes of the audience.

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Toby Houchens: Data is just what it is. It’s either you get some information you have a source that you know that came in some kind of a tidbit.

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Toby Houchens: Of data that’s come in intelligence is basically the you know what you have now done with that data to make it meaningful to the end user or to some kind of

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Toby Houchens: For some kind of goal intelligence usually has a requirements to begin with. Sometimes you don’t know what that requirement is exactly but you at least know hey I need to know these types of things and

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Toby Houchens: And that understanding and using that data to help with that understanding, you know, kind of turns that into intelligence, whether it be in the form of risk ratings.

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Toby Houchens: Whether it be in the form of kind of an analysis or whether it be trends predictive analytics, you know, these types of things. So

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Toby Houchens: So big data, you know, typically you know historically has rested on existing data sets that are there, you can find some trends.

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Toby Houchens: You can do some backwards, you know, kind of analysis on this, and even project, you know, given no historical data. But if you’re not updating that routinely

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Toby Houchens: And you’re missing a lot of impacts or other data sets that you’re just either missing because you don’t know that they exist. You don’t know that they’re part of the equation or the impact you don’t have access to them.

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Toby Houchens: You know, you come sometimes can have this false sense of comfort, you know, with some of the findings in a big data exercise and so

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Toby Houchens: When you talk about business intelligence of the future, you’re really starting to look at near real time impacts because there’s one thing to look at long term trends.

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Toby Houchens: And to be able to find some value there and you can, and this is not dissuading anybody from from running big data operations but but being able to now take some of those acute.

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Jason Mefford: Impacts

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Toby Houchens: Being able to look at multiple threads looking at how they overlap, how they impact different aspects of your business. Now that’s the real difficult part

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Toby Houchens: And so we try to help with that that process, but by making it easy by taking all aspects of the intelligence process data in analyze analysis and characterization, you know,

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Toby Houchens: Output in the form of analytics answering specific questions decision making support know those types of things.

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Toby Houchens: And we do that we help to do that for the for the client, because unless you have an army of analysts, unless you’re a bank, you’re a government or law enforcement.

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Toby Houchens: You know, you don’t really have a bunch of analysts sitting around, you know, doing stuff for you so you, you really need to find

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Toby Houchens: Software and technology capabilities that can at least do do some of that for you. But you’re right, you know, understanding

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Toby Houchens: The difference between information until this is important because from a cost effectiveness standpoint, I mean if you’re sitting there with an army of analysts crunching numbers and doing analytics and trying to create intelligence, whether it be reports analytics or otherwise.

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Toby Houchens: You know, at the end of the day, is it worth the squeeze the money that you’re spending on, you know, creating these these reports and these insights

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Toby Houchens: Is that worth what you’re getting are the insights that you’re getting is the value to the company worth it. So that’s why you have to move to more of a

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Toby Houchens: Hey, knowing upfront. What is important. What are those sources. What is that information I need, what kind of intelligence Delaney

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Toby Houchens: And then being able to take that data in in a more dynamic way as opposed to doing these static quarterly annual types of, you know, kind of, you know, real quick glimpses in a in a time capsule of what that exposure is

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Toby Houchens: What we’re moving towards a period in technology where, you know, everything is a lot of thing decisions are going to be driven by machine learning and AI.

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Toby Houchens: And and being able to have that advantage and have the advantage of no data that’s coming in on a regular basis.

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Toby Houchens: That’s targeted that’s going to help answer some of those intelligence requirements. It’s going to make those

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Toby Houchens: Those companies that are, you know, leveraging that technology, a lot more successful. They’re going to be limiting their losses, they’re going to be finding opportunities that aren’t seeing, they’re going to be creating efficiencies.

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Toby Houchens: The list goes on finding little of, you know, opera, whether it be operational gains or whether it be for your market gains.

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Toby Houchens: Whether it be, you know, being able to see creating a culture that’s more efficient, being able to collect information that’s more acute.

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Toby Houchens: That would have impacts on the bottom line of that company. You know those types of companies are leveraging technology to do that are going to be much more successful.

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Toby Houchens: And are going to rise to the top. Whereas people that are kind of in companies that are stabbing in the dark, if you will, or using what would I would call a breather your own exist, your exhaust.

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Toby Houchens: You know risk model like where you’re just taking data that’s there and, you know, not taking all of the other impacts into account the day to day impacts that impact your business.

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Toby Houchens: You know you’re you really are in some ways, breathing, you’re going to exhaust. There’s some insights that can be gained from it but but the future is moving towards

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Toby Houchens: You know, dynamic risk management dynamic decision making capabilities and you’re either going to be ready for that, or you’re not.

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Jason Mefford: Well, I think that’s, that’s one of the really cool things that I think you guys do is you know that you that you brought up from before as

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Jason Mefford: I like that analogy of breathing your own exhaust because, you know, you can do that for a while, but then you’re going to end up passing out you know from carbon monoxide. But, but the

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Jason Mefford: You know, the, the point is that so much of risk management is done only using internal data and only the intelligence within the organization. I don’t see as many companies actually looking outside

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Jason Mefford: Because like you said you know they’re they’re trying to run and analyze the data they have the problem is they don’t have some of the data that will also impact them.

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Jason Mefford: You know, which is where you know companies like you kind of come in to help out because there’s there’s just certain information.

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Jason Mefford: That you’re that you’re not going to have, you know, if you’re like you said, if you’re the military, if you’re

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Jason Mefford: You know, law enforcement, you get a whole bunch of information when it, when it comes to security.

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Jason Mefford: But, but the regular companies don’t and even, you know, large multinational companies don’t have some of that information and so

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Jason Mefford: If they’re trying to assess risk in their silo just with internal data they’re never going to see some of these external things coming

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Jason Mefford: That everybody else can see who has access to the data, you know, like you said, if, if you’ve got access to more of that, you know, dynamic instead of static data.

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Jason Mefford: You’re going to be able to win, where the static folks are going to be left wondering, you know, kind of sitting on their hands going

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Jason Mefford: What do you mean I i’ve never could have expected this, you know, whenever I say that it reminds me of the 2008 financial crisis and I don’t know how many people I heard say

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Jason Mefford: I never saw this coming. It was a perfect storm and it’s like, are you kidding me all the people that were looking at the dynamic data and we’re modeling the future being different based on what they’re starting to see. There were a lot of people that saw it coming.

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Toby Houchens: That’s right, yeah and and there’s a, you know, and that’s that’s part of it. It’s more than just governance and compliance checking the block.

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Toby Houchens: Those are important functions and there’s risk involved with that. And then you have to be monitoring that and you have to make sure that your, your mind and your P’s and Q’s there so

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Toby Houchens: So there are there are those, you know, internal metrics that have to be monitored and have to be modeled. And that’s part of it.

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Toby Houchens: But it’s not the whole thing. And so what you’re finding is the skill sets and the expertise required for risk officers are changing.

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Toby Houchens: And you have to be more than just a financial asset you know expert or you have to be more than just somebody that’s an expert in governance and compliance and

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Toby Houchens: Now you’re starting to have to have some intelligence capabilities as well. If you’re going to really thrive in the future. I mean, if you look at some x. For example, perfect.

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Toby Houchens: Example, they actually hired former intelligence experts to run their risk outfit.

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Toby Houchens: And there’s a reason for that. And if you look at their numbers. You look at how they how well they’ve done you know they’ve they’ve done very well in a very high threat.

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Toby Houchens: Environment and you don’t do that unless you have really solid intelligence about those threats, they’ve really got a great integration with their security teams.

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Toby Houchens: And and security can provide that. I mean, in some ways, your security gets you out of that silo. It gets you out of that that you know that basements, you know, crunching you know numbers and you know it helps you to really understand what the threats are externally.

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Toby Houchens: How they’re changing how they’re impacting organization that threats from within.

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Toby Houchens: But there’s a lot of security functions across the board that have daily impacts on that company’s risk. I mean, you just look at human risk by itself.

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Toby Houchens: I mean, this is something that security touches every single day, whether it be during

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Toby Houchens: Hiring, whether it be during just picking up indications that there’s, you know, a problem cultural issues you know training issues talent issues.

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Toby Houchens: You know, there’s a lot of data that just gets left on the bone.

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Toby Houchens: That could have serious consequences, you know, for an organization. If you’re not monitoring these things. And so not leveraging your security team and in your security operations as a collection

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Toby Houchens: Is just, you know, it just doesn’t make any sense. Honestly, and if you’re just leaving all that data there and you’re not even trying to get gather it you really are.

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Toby Houchens: You know, living in a bubble and and what the insights that you come up with

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Toby Houchens: You know, and in some cases, they’re not going to be earth shattering and and not overly helpful, you know, to the leadership of the of the organization, you know, and so and that’s another thing about

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Toby Houchens: You know, security and risk and the convergence of that insecurity, you see now, at least on the security side.

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Toby Houchens: They understand now more than ever that what they’re doing on a day to day basis impacts the company and is becoming a risk management problem and it’s becoming something that has to

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Toby Houchens: dovetail with risk management on the risk side, we’re starting to see that slowly, you know, you have these e RM

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Toby Houchens: Conventions and er M is starting to move forward in a, I think a positive way.

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Toby Houchens: But you still now need to connect the dots here completely across the organization and and stop living in a risk management silo. And I think that’s what he SRM seeks to do

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Toby Houchens: Is to start breaking down the silos that you, you start getting that intelligence, you start building that culture across the organization which is really nice.

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Jason Mefford: Well, and it is because I think, you know, again, that’s there has to be that collaboration and cooperation across all these groups, right, because again, if it’s not, then your

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Jason Mefford: Excuse me. You’re making decisions, you know, and I’m just making up numbers here. But let’s say there’s you know 10 or 12

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Jason Mefford: Different groups that you should be using and kind of collecting information from and getting their input and if your own, you know, if you’ve got 10 but you’re only listening to seven of those people

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Jason Mefford: Then when something goes wrong, what I’ve seen a lot of times, as you’re like again. Well, how could this have happened. We’ve we talked to these seven people and the other three people are like, well, if you would have asked us, we saw this

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Jason Mefford: coming six months ago, but nobody asked us, and so, you know, I think this is why it’s so important to get that discussion out there and

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Jason Mefford: It’s going to be different for every organization. But all of these different people that you need the input from you need to get their input and invite them to the table because those 10 heads are going to be better than the seven

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Toby Houchens: Right there’s context.

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Jason Mefford: That yeah there’s the context to it because in this is where without having all those different perspectives. It’s hard to see the true picture of what’s really going on.

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Jason Mefford: Right and and and that’s, again, you know, for a lot of smart people that are experts subject matter experts in their area. Sometimes they have a hard time realizing or admitting that other people’s perspective is also valid.

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Jason Mefford: And it is, man. I mean, if we don’t, especially as as connected and interconnected as the world is today, if you’re not thinking about that you’re going to miss some some really big things come along.

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Toby Houchens: Yeah. And you see that with schools safety and security right now. And the problem there is different in the sense that

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Toby Houchens: Historically, they haven’t been looking at this as a risk management problem and it is a risk management problem.

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Toby Houchens: You know, adding guards metal detectors cameras. These are all you know preventative reactionary, you know, types of measures.

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Toby Houchens: But in almost all of these major events that have happened you know 70 over 70% of them. There have been indicators. They’ve there’s been a cry for help. There’s been some kind of

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Toby Houchens: On social media, there’s been a conversation with a co worker with a another schoolmate there’s been problems at home. There’s been plenty of flags and indicators as to why there was a problem and

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Toby Houchens: And that’s the idea. If you’re not looking at the intelligence. If you’re not looking at the indicators, the leading indicators, you’re not leveraging the whole organization to work together.

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Toby Houchens: You can have all the walls. The metal detectors, the high speed cameras that detects motion it track people

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Toby Houchens: It’s just not going to, you know, lower the incidence, you know, demonstrably and it’s and so that’s why we, you know, an alpha recon we’re, we’re trying to help an education process to

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Toby Houchens: We had schools to start thinking about, you know, school safety and security through a risk management lens.

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Toby Houchens: So that you can start seeing exposure where those exposures are happening, what are those early indicators of risk and and how do you, how can you start to proactively you know address those risks as opposed to waiting for something to happen.

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Toby Houchens: So, and this obviously carries forth to almost any organization that there is. And so typically you’ll see a problem of either too much security focus

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Toby Houchens: And no risk management.

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Toby Houchens: Or you’ll have too much risk management and nobody cares about the day to day security impacts the culture and those those dynamic threats that are going to eat your lunch if you’re not

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Toby Houchens: If you’re not careful.

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Jason Mefford: Well, and I think it’s, you know, we we’re about out of time for today because we, I could go off on this whole other tangent right now too, but I think

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Jason Mefford: You know your your example of the schools, and I think this is something you know that most everybody

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Jason Mefford: Can relate to right because either you have kids or, you know, had kids or whatever. And so in you, you went to school yourself right but I think

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Jason Mefford: I think what we’re seeing kind of in in that space is also a mistake that we’re seeing in the corporate space. And this is what I mean is,

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Jason Mefford: There’s a school shooting that happens. And so the first knee jerk reaction is we got to put up a fence. We got to have an armed guard. We got to put in metal detectors. We got to do all this kind of stuff.

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Jason Mefford: There’s a whole bunch of spending up front, without really thinking about. First off, the return on investment for

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Toby Houchens: Exactly right.

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Jason Mefford: And and the negative side of it as well in here’s here’s where I’m going with this, too, is when when I was in high school. We had a brand new high school belt, you know, and so we were so excited because we got to be the first class that went into this new high school

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Jason Mefford: But to look at the building. It was just a big building with these really tiny narrow windows and it looked like a prison.

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Toby Houchens: Right.

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Jason Mefford: And so we used to joke like we were going to prison. Well, we didn’t even have a big old fence around us. But, you know,

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Jason Mefford: Assume now to, you know, these kids are going to school all in a place that looks like a prison. Sometimes

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Jason Mefford: That has to have an effect on your child’s learning as well. And just like you brought up you know 70% of the time. Plus, there’s

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Jason Mefford: There’s some other indicators, there’s some other things that if we would have spent the time and effort and money there probably could have avoided it instead of just trying to protect once the event has happened. And so you just like that we see so many companies that spend

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Jason Mefford: SHIT ton comes to mind of money on the

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Jason Mefford: Reactive or side of it after the event has happened with very little spend or effort on the proactive side.

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Jason Mefford: And that’s where we’ve got to get to. That’s, that’s what you guys are trying to help people get to, that’s what

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Jason Mefford: The RC SRM movement is trying to help. We’ll get to, as well as hey you know what if, if we’re proactive if we

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Jason Mefford: You know, in this instance, you know, give counseling to this kid or whoever this employee that so so that instead they never get to that point where some sort of a security.

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Jason Mefford: incident happens we catch it, we fix it before it ever gets there. We don’t have to rely on that other stuff in the back.

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Toby Houchens: Yeah. And then the last thing I’ll say about this is, that’s the other part of this is the optimization, you know. So now when you’re

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Toby Houchens: When you’re intelligence driven your data driven

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Toby Houchens: You’re now able to make those decisions that are going to have the maximum ROI and maximum impact and in some cases, save money. You know, it’s just like DRM

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Toby Houchens: You know, you’re looking at where you need to have that risk management spin. Same thing with the SRM. How do you optimize that security which which is going to have the best impact.

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Toby Houchens: And when you start using actual data to support that incidents events exposure you know metrics, you know, now you can really

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Toby Houchens: Measure the impact of what your security and risk team is doing and how that’s instead of just looking at profit and loss which is this one.

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Toby Houchens: Master. Now you can actually see changes and exposure changes and spend optimization of spend so that’s the other you know benefit of looking at things and having it with having intelligence as the core that is

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Jason Mefford: It is so I’m glad you came on, so we could talk about this because I think you know again for everybody listening.

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Jason Mefford: You know, whatever you’re doing, whether you’re an auditor, whether you’re in risk management, whether you’re in compliance, whether you’re in security or operations, whatever.

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Jason Mefford: We got to start working better together and start bringing in these different perspectives, because that’s how we’re going to be able to get that intelligence and make these better risk decisions for the entire company. Right. You know, again, that are linked back to

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Jason Mefford: What really matters for the organization and what it needs to be able to succeed, right, what it has to do right

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Jason Mefford: And what if it goes wrong becomes a very big deal for us and focus on those those areas. And we’ve been talking about and kind of the niche where you guys play really helps with that in organizations now now we just need to get it from being common sense to common practice right

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Toby Houchens: Right.

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Toby Houchens: And then technology can help that.

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Toby Houchens: Yeah, and we’re working on it. And I think there’s a lot of things that are happening on the technology side. And there’s been some improvements made

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Toby Houchens: Both in you know theory and practice. So we’re getting there. It’s just, you know, going to take a lot more education a lot more data points a lot more success metrics.

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Toby Houchens: For people to start looking at this and saying, oh, this does has an impact on my business. This can positively impact us

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Toby Houchens: So once you start to get more historical data points that that that show the positive impact. I think you’ll see a larger movement towards those more comprehensive holistic

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Toby Houchens: Risk management programs so

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Jason Mefford: Yeah, I think we’re very, very, very close. From a technology side.

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Jason Mefford: Well, Toby. Thanks for thanks for coming on today. As always enjoy talking to you and

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Jason Mefford: Kind of hearing about and trying to spread the message that I know both of us have been trying to spread for a long time, we just

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Jason Mefford: Again, everybody that’s listening. Let’s not make this just common sense. But let’s start making this common practice in your organization’s because thinking about it with no doing doesn’t help anybody in fact that probably hurt you more.

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Jason Mefford: So reach out to other people in your organization, go find your security people because they have a big, big impact on risk management as well in the organization. So

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Jason Mefford: With that, thanks. Toby, and I think it’s probably

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Toby Houchens: Probably time for us to to sign off. Alright. Thanks for having me. Jason and people can find out more on our website, if they’re interested in our technology.

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Jason Mefford: Yeah, and it’s alpha, alpha recon com i believe right

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Toby Houchens: That’s right. Yep. And we have educational events and there’s there’s various engagements that we, that we have and we do have content and blog content that we

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Toby Houchens: That we share to kind of help with some of that practical implementation. So a lot of that’s going to be, you know, coming forward this year in 2020

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Toby Houchens: Moving beyond the theory of this sounds great, or you should do this or you should think about these things to okay how do I implement this, how do I actually, you know what information do I need, how can security help, you know, how does this inter inter we’ve

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Toby Houchens: Know what are some best practices, we can use. What are some maturity. What does a maturity model look like that. So I know I’m on the right track. So there’s going to be a lot of that content coming out to help people implement these things.

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Jason Mefford: Well, good. Yeah, lots of good content. So I’ll make sure and link that up in the show notes for everybody so you can click on that and head over and get some of those resources. So with that we’ll catch everybody on the next episode of jam with Jason So yeah, okay.

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Toby Houchens: See you later, everybody.

Fire & Earth Podcast E60: What’s On Your Desk? #1

In this episode we share a few items we keep around our offices and the meaning behind each one. Not only do you learn a little more about each of us, but each item we discuss ultimately leads to some discussing some tips and wisdom on simple things you can do to unlock your potential.

This was so much fun that it will likely become a feature in future episodes too 🙂

The Fire and Earth Podcast gives you practical advice and keys to unlocking your potential in life and business, hosted by Dr. Kathy Gruver and Jason Mefford. Real, raw and unscripted.

#fireandearthpodcast #whatsonyourdesk #potential

Transcript

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Jason Mefford: Welcome to another episode of the fire and earth podcast, I’m your co host Jason Medford

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Kathy Gruver: And I am Kathy groomer, and we are so thrilled to have you here. Happy 2020 we have so many amazing things that we want to talk about. But you know, I was cleaning the other day because occasionally I have to do that and I was

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Jason Mefford: Not you don’t you don’t have to clean but it sure makes it nicer.

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Kathy Gruver: Yeah, and we’re not doing an episode on cleaning that would please my mother greatly

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Kathy Gruver: I noticed I had some things on my desk and they for the average person, like if they looked at what was on my desk. They wonder

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Kathy Gruver: Why the heck is Kathy have all this crap on her desk, but

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Kathy Gruver: We all surround ourselves with things that make us feel comfortable we surround ourselves with things that remind us of people or ideas or ideals. And so we thought it would be interesting today to talk about what is on our desk and why we have that there what it reminds us of

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Jason Mefford: Well, and I think it’s important because I’m the same way if people walk into my office and kind of be like it’s it’s this eclectic little thing, and there’s

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Jason Mefford: I’ve got literally like a whole box of knickknacks out in the garage that I don’t have place to put anywhere in this House, plus my wife would kill me. But if I got them all out.

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Jason Mefford: But I have a few things. And I, and I think, you know, we all do this, but I think one of the reasons why we want to talk about this is

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Jason Mefford: If you think about, you know, you probably heard like Jim Rowan used to say, right, we’re, we’re a composition of the five people that we hang around with the most. Okay. And so having little things totems. Yeah, I know. It’s like don’t even

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Kathy Gruver: Don’t, don’t.

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Jason Mefford: Don’t go there right now.

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Jason Mefford: Having little things you know totems. Some people call them other things like that that that remind us of certain things is kind of like that.

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Jason Mefford: You know as well that the more that we can surround ourselves with things and people that help us be our best self.

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Jason Mefford: That’s going to help us. That’s why we wanted to talk about it to, maybe, you know, you’ll see a little how we are to I guess by some of the weird stuff we have on our desk. Okay.

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Kathy Gruver: I think i think i think our viewers know by now that we’re a little different.

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Kathy Gruver: I’m gonna say this is or what 57th episode or

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Jason Mefford: something close to close to 60

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Kathy Gruver: I think they’ve noticed. Yeah, okay.

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Jason Mefford: All right. So Kathy, you want to go first.

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Kathy Gruver: Yes. Okay, so I don’t remember where this came from.

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Kathy Gruver: But I have the future always starts now postcard taped to my desk, because it’s a reminder to me that we always have the ability to

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Kathy Gruver: We can’t change the past, but we can alter the present to make the future different. And so, this reminds me, not only to stay present because it talks about starting now.

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Kathy Gruver: But at any given point, we can make a different choice with every exhale we can make a different choice about how we want to shape our future and having this. They’re just sort of reminds me

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Kathy Gruver: That I am creating my reality. I am creating what’s going to come next. So I love having I’m not a big words person. I didn’t have words. I didn’t have more symbols, but this just just resonated so it’s been taped up, clearly it’s got like 30 different pieces of tape.

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Kathy Gruver: Been taped up a lot. So I love this reminder

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Jason Mefford: When it is a good reminder. Because again, you know, a lot of times people get stuck because they’re there. Will you know

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Jason Mefford: Worry is more about the future. I guess maybe regret is more about the past. And so you know so much of the time we sit there and we regret.

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Jason Mefford: What happened in the past, and we just kind of stay here and again it’s like that slap in the face of but you know why your future can be what you make it and your future starts now. So if you want your future to be different start now.

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Kathy Gruver: Danger present

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Jason Mefford: Change your present right

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Jason Mefford: And you’ll be able to get there to the future. So

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Kathy Gruver: Wise words.

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Jason Mefford: Good point, good point, good point.

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Kathy Gruver: What about markers.

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Jason Mefford: Alright, so first one here. The closest one to me is

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Jason Mefford: The Yoda right

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Jason Mefford: So again, for all I am a nerd. Right. That’s probably. I mean, you can tell because I have a Yoda on

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Jason Mefford: on my desk that

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Jason Mefford: I’m a little bit of a nerd. Right. But it’s, um, you know, I’ve always loved the character Yoda. And one of the things that I tried to be is wise and so to me, Yoda represents this wisdom, this, this being that didn’t really talk very much but when he talked right

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Jason Mefford: You want to listen.

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Jason Mefford: And sometimes when he talked you were sitting there kind of shaking your head like, what the fuck is he say

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Kathy Gruver: First, or well, but he

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Jason Mefford: Yeah. Yeah, right.

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Jason Mefford: In and I also love love the imagery of it to that here. He was this very small creature in stature, but very powerful.

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Jason Mefford: Right, you know, and one of his one of the lines from the movie that I love is, you know, judge me by my size do you, you know, and, and then he whips out his lightsaber. And he starts kicking everybody’s ass right

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Jason Mefford: That, you know, again, even though we may be small. We can be mighty and we can you know he was a Jedi trainer that we can train to become our best self, we can become a Jedi, you know, if you will.

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Jason Mefford: by by by taking and doing those things that we need to. So yo does on my desk to remind me at times when I’m kind of feeling small and, you know, like maybe I can’t do it, or I’m not as smart as I should be that he reminds me to be wise and to be mighty

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Kathy Gruver: Well, and that’s a great point because you never know where that wisdom is going to come from and half the time. I think we learned the most from animals or children or, you know,

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Kathy Gruver: So that reminder on there that that we all have that wisdom in that power inside of ourselves as fabulous. So I’m a nerd, too. I don’t have a Yoda.

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Kathy Gruver: Denton, Denton, Mr. Miyagi

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Jason Mefford: Mr. Miyagi

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Jason Mefford: Wax on, wax off.

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Kathy Gruver: I was, first of all, I love Karate Kid. I had a crush on rough match. Yeah, but that’s a whole nother episode, who are childhood crushes

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Kathy Gruver: Oh boy.

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Kathy Gruver: enlightening. I think

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Kathy Gruver: But I’ve got Mr. Miyagi for a couple same reason you have Yoda. It’s that reminder to stay present is that reminder to

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Kathy Gruver: Focus on what you want, not what you don’t want that sort of thing. And, but also Mr. Miyagi was a character who taught Daniel through

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Kathy Gruver: practicality, like he didn’t sit him down and teach a martial arts. He taught him how to wax on, wax off and wash the car and scrape the floor and you do all this stuff. And the other thing is reminds me of is the friend who gave this to me.

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Kathy Gruver: He and I were having a conversation back and forth about wisdom and he said something about Mr. Miyagi and I so that’s very wise if you could actually give me a Mr. Miyagi so I could carry that wisdom with me and about three days later this showed up in the mail.

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Kathy Gruver: Though it was that reminder of people who do think about you and want you to move forward and

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Kathy Gruver: Like accomplish things in the chief things and it was just so funny because I had made this just sort of general asked. Oh, you could just send me a Mr. Miyagi

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Kathy Gruver: I didn’t even know this existed. Like, I met conceptually and this showed up. So I used to travel with us and I took pictures of it all over the world. So

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Jason Mefford: The shelf. Yeah, I used to

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Kathy Gruver: Keep it in my purse and when I traveled places I would take pictures of historic sites with Mr. Miyagi in front of it. But anyway, so yeah, so this is my Yoda. No, that’s

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Jason Mefford: Well, and I, you know, it’s, um,

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Jason Mefford: I think the Mr. Miyagi character to like you said he taught Daniel through practicality, but I think, you know, again, it will it’s it’s a reminder to all of us.

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Jason Mefford: There. Daniel was Washington. The car painting the fan sand on the floor and he’s thinking I’m just doing all these chores for this old man, he and he’s not even teaching me karate.

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Jason Mefford: But he, he was making a lot of progress without actually realizing it. Yeah, and I think that’s a good reminder for all of us.

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Jason Mefford: That you know we accomplished far less than a day than we think we can. But in three months or a year we accomplished way more than we would expect and and a lot of times it’s what seems to be the mundane things like standing the floor painting.

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Jason Mefford: The fence doing your daily affirmations doing

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Jason Mefford: So meditation, doing some self help gnosis. You know, eating better and and we don’t notice how much we’re growing

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Jason Mefford: In the short term, until you know that I love that scene, you know, we’re Daniels just pissed. He’s like, Come on, you know, teach me karate. He’s like, Oh, I show you, you know, sand, the floor, and he’s like,

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Jason Mefford: You know, and he keeps blocking them.

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Kathy Gruver: That’s a great thing.

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Jason Mefford: And. And I think, you know, at that point, again, it’s, it’s just that reminder of all the little work that we do makes makes a huge difference because when we get into that situation when we need it, it’s there, even though we don’t realize it.

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Kathy Gruver: Yes, and I think I think it also has to do with trust.

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Kathy Gruver: Because he kept doing the tasks until that final scene where he’s like, Okay, I’m done, I’m out, like, Well, I don’t get

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Kathy Gruver: And it’s also about progress and you touched on it. So, you know, we get further in those three months. And I’ve had clients who come into my office in pain, and there are

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Kathy Gruver: 10 or nine and they can’t even I had been I had one woman who couldn’t even stand in the shower for 10 minutes without having to like stop and rest and sit down.

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Kathy Gruver: She couldn’t go grocery shopping sure to stop on the cart for five or 10 minutes and rest because her back was so bad. And after a couple weeks in the massage and the structuring of the chiropractic

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Kathy Gruver: I said, how you doing, she goes male. I’m not getting any better. I mean, I could only I can only play basketball with my kids for 20 minutes today and I went

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Jason Mefford: To 20 minutes

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Kathy Gruver: Yeah, did you use to not be able to walk around the grocery store used to not able to take a shower. You’re now playing 20 minutes of basketball with your kids and she went

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Kathy Gruver: Yeah, I mean, like she didn’t. Excuse me. She didn’t realize that progression. I thought that was fabulous. That, you know, this is why we do the scale of one to 10

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Kathy Gruver: Because you don’t necessarily know that you’re making that progress. Just like when you’ve not seen someone for a while. And you’re like, oh my god, you’re so tall or your hair so long, or you lost all this weight.

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Kathy Gruver: You don’t see that on a daily basis. You see that over time. So that’s what my little my little me August for

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Mr. Miyagi

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Jason Mefford: Lovely.

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Jason Mefford: All right, so what am I going to pick next

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Jason Mefford: How many we’re going to end up doing. So here I’ll maybe do this one.

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Kathy Gruver: Better

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Jason Mefford: I know you don’t you used to see these everywhere, right.

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Jason Mefford: Just for a little while they were the craze. They had to like ban them at schools because the kids were just like playing with them all the time.

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Jason Mefford: But I have a Fidget spinner. And it’s actually a colorful one right because I like color. But why I have this sitting here is because I sit a lot in my desk.

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Jason Mefford: And, you know, as we’re, you know, doing videos are doing work, a lot of times we need to kind of shake things up a little bit.

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Jason Mefford: So we end up getting, you know, because again, most of the time. After about 15 or 20 minutes we get kind of stuck you know whatever we’re doing so that’s why getting up moving around doing

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Jason Mefford: Something, especially when you think about the brain if we’ve been doing something very much that’s left brain centric. Sometimes we kind of get locked up in that in that brain and we can’t

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Jason Mefford: We can’t think we don’t know what it is to do. And so we have to think it’s called cross hemispheric or something like that, where we try to get something over into the right brain.

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Jason Mefford: Even for just a minute to be able to help you reset what you’re doing. And so, you know, people that are listening. You may have done this right where you’re sitting there. You’re like, thinking, thinking, thinking, trying to solve some problem and you just can’t solve it.

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Jason Mefford: And then you get up and you go take a shower and in the middle of the shower. You go ding. There’s the answer right.

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Jason Mefford: This is what we’re talking about. It’s, it’s, it’s, it’s kind of that switching, you know, kind of thing. And so the fidget spinner helps me a little bit, because again, as I’m sitting

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Kathy Gruver: Here.

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Jason Mefford: You know, maybe talking with a client for an hour, I can pick up this fidget spinner and out out of camera view. You can’t see it right now, but I’m doing this right. And so this little movement of my body actually helps me to kind of recalibrate as well and keep going. That’s great.

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Kathy Gruver: And it’s interesting because I had a client a massage client.

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Kathy Gruver: Is he asked yesterday. He said, You know, I find myself shaking my leg a lot like spastic Lee shaking my leg. When I’m at my desk.

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Kathy Gruver: And I said, Well, does it bother you isn’t hurting your knee is hurting your legs like no I just know I should be doing that.

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Kathy Gruver: And I said, well, I said it could just be a nervous habit. I said, but also sometimes in moving our body like that. It calms us down to the point where we can focus when I was working for the documentary film company. We did an hour episode on autism. We went to an autism camp.

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Kathy Gruver: Now, these kids.

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Kathy Gruver: Are so not

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Kathy Gruver: And if you gave them a task if you gave them an activity with their hands. Specifically, so we used to give them trays of shaving cream.

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Kathy Gruver: And they would play in the shaving cream that sensory activity or if you would spend them really fast.

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Kathy Gruver: That would give them focus. So I think it’s the same thing as a Fidget spinner or the guns guy, shaking his leg. And he goes, you know, he goes, Yeah, I actually concentrate better with my leg going

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Kathy Gruver: So, for some reason, it takes that nervous energy to this one specific part and allows your brain to just focus on that thing. So I think that’s great. I actually have a Fidget spinner as well. Mine has different colors. So when

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Kathy Gruver: It looks like a kaleidoscope. And I use it as an induction tool for hypnosis.

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Kathy Gruver: Oh, wow. Yeah, Michael.

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Kathy Gruver: Yeah, totally. Well,

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Jason Mefford: In I think it’s good to you know it’s like my son had some some learning issues.

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Kathy Gruver: Right.

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Jason Mefford: And and and a lot of times, like again in

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Jason Mefford: In a traditional school setting you know you’re expected to sit, you know, feet on the floor. Hands on your desk, you know, kind of thing not moving. And for a lot of people like him if if he was chewing gum or doing some other bodily activity as well because it’s very kinesthetic

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Jason Mefford: It actually helps to kind of relax you and allow you to work on the other stuff, just like you said, with those autistic kids, you know,

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Jason Mefford: And so, you know, doing some of these little things like that. It’s all right. You know, you can even go if your legs are crossed, you know, cross them the other way. Well, just by doing that, it ends up kind of re rebooting your brain, if you will, and helping you to kind of keep going. So, exactly.

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Kathy Gruver: Exactly. All right, so

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Kathy Gruver: I’m pulled a couple things. But I don’t want to do that. I’m going to stand up and get another thing.

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Kathy Gruver: Because this keeps coming back. It’s a recurring theme.

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Jason Mefford: Hello Snow White.

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Kathy Gruver: Hello, hello. So for those of you who have not tuned into the multiple episodes. We’re talking about Snow White. So when I was in my coaching training we went around the room.

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Kathy Gruver: And people shout it out traits that they saw on you. And then people you got we got into groups and we talked about what traits, people would like to see in you. And for some reason, people thought I was a hard ass.

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Kathy Gruver: So,

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Kathy Gruver: Most people but

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Jason Mefford: Smack down smack

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Kathy Gruver: Right. You know, so they wanted to see the more sensitive vulnerable like emotional side which I have a huge one. I’m incredibly empathetic and I cried, everything

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Kathy Gruver: But not in that setting the ego state that I was bringing forward was very business as usual. Get your shit done. Kathy and so they wanted to see more of that. And so I had to spend the rest of the day being Snow White.

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Kathy Gruver: So when I was walking through CBS several days ago several weeks ago, actually, by this point, and I saw this doll it’s it’s a Barbie kind of thing.

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Kathy Gruver: It’s Disney Princess Royal shimmer, but I was like okay, I need to put this on my desk so

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Kathy Gruver: This just reminds me. Not only that, we have choices and what he goes that we bring forward and we’ve talked about this multiple times, but it also does remind me to sort of soften a bit

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Kathy Gruver: And to let my sensitive side out in business, because I think that’s okay. I mean, we can’t cry at the drop of a hat, but

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Kathy Gruver: We do have the ability to mesh all of our personality types mesh all of our ego states and bring that sensitivity out, you know, I was going to do the unicorn that poops chocolate but that’s what does that mean

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Kathy Gruver: I got all sorts of crap on my desk, but I

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Jason Mefford: Well, we’re gonna have to do another

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Jason Mefford: Episode anyway because we’ve got lots of other stuff. And I think this is actually, it’s a great way of

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Jason Mefford: Bringing up kind of some practical things people can do but also talk about lots of different topics at the same time and kind of why why these things are important because there’s still all things that we’re trying to talk about for unlocking potential that

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Kathy Gruver: Exactly. And we can anchor these things. I mean, I’ve had clients anchor things on their desk that when they look at that thing. It reminds them. Oh, I should breathe or, oh, that takes me back to the beach or, oh, you know, whatever it is.

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Kathy Gruver: It maybe it’s a person. I mean, I have a picture of my dad on my desk. I have an old Christmas card from him because it reminds me of him and the love he had for me and it makes me feel a little closer. So it’s like we should we set our

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Kathy Gruver: Our space we surround ourselves with things that trigger things in us. So not only should kind of be clutter free which can say now.

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Kathy Gruver: You want to organize, however, that works for you, whether it’s piles or files or drawers.

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Kathy Gruver: But also surround yourself with things, even if it’s one little touchstone one little thing that reminds you to be productive to be happy to be healthy to bring out those states in yourself that you don’t maybe always have like to have

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Kathy Gruver: Like

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Kathy Gruver: It actually because you brought up.

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Jason Mefford: You brought up anchoring right so here’s, here’s another one that I have two little badass button.

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Jason Mefford: Okay, and so it actually, it actually makes noise to right when you click it, because it’s like this.

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Jason Mefford: Is easy button kind of thing, right. So,

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Jason Mefford: That’s one of the things that it says right. This was actually there’s that book, you’re a badass. It’s Jen since Cerro are gonna say her last name wrong.

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Jason Mefford: But she she wrote a book, you know, you’re a badass. She’s got a couple of different badass books that I’ve gone through and read. And again, it’s, it’s a lot of that reminder of kind of pumping yourself up that a lot of times we don’t realize how badass. We really are.

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Jason Mefford: Yeah, and we just need to remind ourselves of that. So, so, you know, my wife got me one of her other books and she found she found this little button.

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Jason Mefford: So I have it sitting on my desk, because, you know, again, if there’s times when maybe I’m I’m feeling a little down I reach over and I hit the

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Jason Mefford: You know, and that one says you can do it right.

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Jason Mefford: You can do it. I mean, she had a fun time. I’m sure you know, recording all this stuff for it.

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Jason Mefford: But it’s so, so it can be used as a reminder that way. But I’ve also used it as an anchoring

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Jason Mefford: Technique. So we’ve talked. I think a little bit before about anchoring on the show. Right. It’s like, you know, doing something that you normally

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Jason Mefford: Don’t do as a way to anchor a feeling to anchor something right. And so again, a lot of times after I I say and write my belief statements in the morning I’ll reach over and at the end of it.

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Jason Mefford: Hit that badass button as a way to kind of anchor. What I’m doing right i mean Mike Mandela talked about her, you know, doing things like putting your

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Jason Mefford: Your, your ring finger ring finger and your thumb.

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Jason Mefford: Together. You’re awesome anchor, right, because by doing that, it, it actually anchors and so i mean you know this from like hypnosis to right i mean you you you induct yourself into a hypnotic state and you know you could use things like the spinner to do it.

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Jason Mefford: You’re walking down stairs, whatever it is, but it’s an induction kind of anchor to help you get to that point.

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Jason Mefford: And so the same thing. You know, like one of the self hypnosis ones that I’ve used

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Jason Mefford: You know starts off with, you know, closing your eyes and getting you to say the word yes

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Jason Mefford: Mm hmm. And as part of it every time you hear the word yes you will go deeper into trance and you

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Jason Mefford: will relax in every time you hear, yes. Every time you hear. Yes. So guess what by going through that program so many times. If I’m freaking out.

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Jason Mefford: I just need to close my eyes and say yes to myself a few times and it anchors myself back to that calm trance relaxation kind of stayed because I’ve, I’ve trained myself here. We are a Daniel and Mr. Miyagi

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Jason Mefford: Right, I’ve kind of trained myself and anchored some of those things to whatever that happens to be so anchoring is actually a good thing for you to be able to kind of relive and get back to to whatever it is that you’re that you’re trying to do. Yeah, I’m just looking

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Kathy Gruver: at my desk at all the different that because I’m also facing a bookcase. So I’ve got a, you know, it’s like all everything reminds us of something

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Kathy Gruver: Everything anchors us into something. So, of course, once again we blend through our 20 minutes. I think this was a fun show. So I think we should go out with one of the other things on my desk, because it’s just goofy.

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Jason Mefford: Is it, is it a goofy. No, no.

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Jason Mefford: No, I don’t. It’s just goofy.

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Kathy Gruver: You just it’s goofy. So this is my little dancing guy.

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Kathy Gruver: So I think as you

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Kathy Gruver: Go down to just remind ourselves to do a little chair dancing. All right, and we’ll see you next time I’m Kathy Gruber. I can be reached at Kathy Gruber calm.

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Jason Mefford: And I’m Jason method I can be reached at Jason effort com so go out dancing your chair unlock your potential and we’ll see you on the next episode of the fire and earth podcast. See ya, yet.

E47: What’s Holding Most Chief Audit Executives Back

There are some common problems and mistakes holding most #chiefauditexecutive back from elevating #internalaudit in their organizations, and moving into executive presence where they are perceived as a #trustedadvisor.

In this #jammingwithjason #internalauditpodcast I discuss these mistakes and how #CAE can take action to move their career and the profession of internal auditing forward. If you are a CAE, this is a must listen episode. If you are not a CAE, please listen and share with your CAE. You will still get tremendous value from the information to help in your career.

Listen in at: http://www.jasonmefford.com/jammingwithjason/

If you are a CAE and really serious about elevating the status of internal audit in your organization, improving your executive presence, and getting best practices and thought leadership from like-minded CAEs, the CAE Forum is for you.

Submit your application to join the Chief Audit Executive (CAE) Forum. We are accepting new member application until 31 January 2020. https://jasonmefford.mykajabi.com/caeforum

You can also watch a more extended video version of this discussion on that page.

Transcript

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Jason Mefford: Welcome to another episode of jamming with Jason. Hey, welcome back. My friends, and this week. Let’s get into talking about what’s holding most chief audit executives back

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Jason Mefford: Now from that title. Let me just give you a little, a little background here in the Internal Audit profession, there are certain challenges and opportunities that face our profession.

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Jason Mefford: And what I’ve seen over the years in coaching mini chief out of executives, is there some common problems and mistakes that people are making

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Jason Mefford: And by making those mistakes. They’re actually being held back in their career. So internal audit is not perceived well sometimes in organizations.

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Jason Mefford: The chief audit executive is not kind of seen as a trusted advisor from the other executives in the organization.

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Jason Mefford: And a lot of these things come back to the same problems or mistakes that I’m seeing over and over again. So that’s why I want to talk to you about this today.

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Jason Mefford: Now just to start off with. I just kind of want to level set a little bit and explain so I use the term chief audit executive

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Jason Mefford: Quite a bit. And let me just explain what that means it’s a generic term that represents whoever is leading the internal audit department in an organization.

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Jason Mefford: So it’s a generic term chief audit executive people’s titles may be director of audit VP of audit senior VP of audit there’s there’s different titles that people may have, but really it’s talking about whoever is leading the internal audit group, regardless of what their title is

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Jason Mefford: So today’s podcast is going to be more targeted towards chief out of executives, but if you’re not a chief audit executive listen anyway.

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Jason Mefford: Because the information that I’m going to provide will also be very valuable for you in your career.

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Jason Mefford: Because again, these are not mistakes that just chief out of executives are making, but our profession in general.

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Jason Mefford: Of internal audit are making. So you’re still going to get some value, but a lot of value actually out of listening today.

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Jason Mefford: Now, if you’re not a, CAE. Like I said, go ahead and listen but also please make sure and share this with your chief audit executive or others that you know

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Jason Mefford: That are chief audit executives, because I’m trying to get the message out there because I want to help elevate the status of internal audit in organizations.

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Jason Mefford: And help people really move into executive presence and become a trusted advisor in their organizations. And what I’m going to go through today.

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Jason Mefford: Is how you can do that. Now if you are a chief audit executive. Please listen, pay attention in. I also want to throw out there again. I mean, this is kind of a time sensitive podcast.

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Jason Mefford: Because right now, we are accepting new member applications for the chief audit executive forum. And so in that in the forum and I’ll explain a little bit more later.

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Jason Mefford: This is a great opportunity for you if you really want to elevate internal audit in your organization.

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Jason Mefford: And if you want to move into your executive presence and become that trusted advisor in your organization. It helps provide you with the support

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Jason Mefford: To be able to help you get there and we work more on that. But again, you know, based on the timing of when this podcast is coming out.

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Jason Mefford: Those applications are due this week. So if this is something that, that sounds interesting to you, make sure and check out the page, there’s a link in the show notes down below.

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Jason Mefford: Where you can go to learn more and submit your application. But again, those applications have to be in by the end of this week. By the end of January. So again, since that’s time sensitive. I wanted to make sure and tell you that to begin with. Now,

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Jason Mefford: I came across the quote from Helen Keller that I really enjoy and it says alone, we can do so little together we can do so much

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Jason Mefford: And you know, I really believe that. And this is one of the reasons why I’m doing things like you know this jamming with Jason podcast, the chief audit executive briefing the forum.

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Jason Mefford: All these different things, because I truly believe that together we can do so much more than we can individually. But what that means is we actually have to come together. Okay.

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Jason Mefford: Now, let me start, you know, again, kind of getting into this because like I said, this is going to be a little bit different of an episode.

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Jason Mefford: But my promise to you is, again, if you listen we really can elevate the status of internal audit and our careers together.

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Jason Mefford: Okay, this is something that we can do together. If you try to do it by yourself. It’s going to be really hard. And most of the time, you don’t end up making it

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Jason Mefford: So again, this is why I want to talk to you about this today. Now one of the things that, you know, one of my favorite quotes of all time is probably from Albert Einstein.

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Jason Mefford: You know where he said insanity is doing the same things over and over again and expecting different results. So let me say that again.

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Jason Mefford: insanity is doing the same thing over and over again and expecting different results. And like I said, some of these problems and mistakes that I see people are making them over and over again.

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Jason Mefford: But they keep thinking, well, if I just do it again if I just do it if I just work harder things are going to be different.

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Jason Mefford: But the truth is, things will only change if you change who you are being and what you are doing. And we’re going to talk more about that later. As we get into the material.

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Jason Mefford: So let me talk about first off some of the big problems and mistakes that I’m seeing, and then we’ll go through and talk about how you can actually overcome these

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Jason Mefford: So you know if you’ve heard me for very long. You’ve, you’ve seen that I put out there are a lot that most chief executives are not perceived as trusted advisors.

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Jason Mefford: We may like to believe that we are and that we’re adding value, but most of the executives in our organization don’t actually believe that. Okay.

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Jason Mefford: And and the way you can see that is again, many of us are fighting for budget and resources, all the time. Well, if you’re seen as a trusted advisor.

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Jason Mefford: Not that there’s not going to be questions, but you won’t have to be fighting so hard for those resources, you know, if you think about some of the other executives in your organization.

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Jason Mefford: Are they fighting as hard for budget as you are probably not right and you know if if it were true that we were actually trusted advisors.

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Jason Mefford: People would be knocking on our door all the time asking for our help. And again, sometimes that happens, but most chief out of the executives, that’s not happening. People are not asking for their help. And again, it’s because you’re not being perceived as a trusted advisor.

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Jason Mefford: Now, often we end up focusing on wrong things. So what we think is important.

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Jason Mefford: You know, it kind of at an operational risk level, a lot of the executives don’t really feel that’s as important as what we do.

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Jason Mefford: And so again we can go out, we can do a great, a great audit and you issue the report and everybody goes in. Okay, whatever.

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Jason Mefford: Because we’re probably not focusing. We’ve got to elevate ourselves hire in thinking about really what the key objectives of the organization are and how we can really provide the most value to our organization.

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Jason Mefford: Another one that I see over and over again is people thinking. Everyone else is the problem.

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Jason Mefford: So let me give you a little story on this because this is really what a lot of people refer to as victim mentality.

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Jason Mefford: So when you think everybody else’s the problem. And there’s nothing wrong with you that’s victim mentality.

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Jason Mefford: And it usually goes bad. When that happens, because here’s the reality, most of the time. The problem is with us and things that we need to change, we need to change how we’re being and what we are doing. It’s not everybody else’s problem. Now let me let me share an example with you.

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Jason Mefford: I was speaking with a chief audit executive. That was kind of going into detail you know this person had

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Jason Mefford: had just been outsourced. So what happened is you know the executives decided, hey, we don’t need an in house internal audit department anymore. Let’s get rid of these people.

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Jason Mefford: And we’re going to outsource it to a professional service firm. Now, when that happens usually they’re not happy with what internal audit has been doing

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Jason Mefford: And there can be a whole myriad of reasons. And again, I don’t have all of the sides of the story. I just have what I heard from this chief executive.

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Jason Mefford: But as they were going through and kind of talking about it. It was always about somebody else this executives not doing what they’re supposed to be doing.

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Jason Mefford: They don’t see my value, you know, when I try to bring up these things they don’t listen to me and and on and on and on. And the end the picture that this person was really painting.

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Jason Mefford: And actually used in said several times is that all of the executives in in this organization are unethical and they just don’t get it, and they’re unethical.

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Jason Mefford: And and the problem is, you know, I want to do a big time out there because you know if really all of the executives in an organization are unethical and doing all of these bad things.

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Jason Mefford: Then instead of, you know, getting fired and kind of walking away quietly, we should actually be going to the regulators and saying, Hey, the next Enron is right here.

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Jason Mefford: Now, I don’t think that’s what was happening here. Because again, those, those Enron world com, you know, pick, pick a name.

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Jason Mefford: Those things happen, but they happen so infrequently. It’s a very small percentage of all organizations. So when I hear people complaining about

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Jason Mefford: It’s the other people’s fault I’m going to, I’m going to cry bullshit. Okay. For most people, because that’s usually not the case.

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Jason Mefford: There’s something this person was doing or not doing or how they were being that was getting that kind of reaction from the other executives.

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Jason Mefford: And again, you know, one of the problems that I see is thinking. Everyone else is the problem. Nope. Most of the time we’re the problem.

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Jason Mefford: Now, once we can actually admit that. Now we can start getting help, so that we can change those perspectives. Okay.

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Jason Mefford: So those are some of the big problems that I see now some of the mistakes that I see people making

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Jason Mefford: Because again, people know this. They see some of these things going on. And so they’re trying to fix it. Okay.

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Jason Mefford: But here’s what I what I’m seeing a lot of times when people are trying to fix it, that are mistakes and they aren’t actually working.

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Jason Mefford: First one, they’re not seeing the big picture, you know, change happens very slowly in organizations and sometimes we end up focusing on a very small aspect.

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Jason Mefford: Without thinking about the bigger picture. And we just end up going down this rabbit hole that ends up getting us fired or stressed out because

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Jason Mefford: We kind of grab on to one thing. And honestly, folks. Sometimes we’re a little self righteous and we need to quit being that way. And think about the bigger picture in our organization.

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Jason Mefford: You know, another mistake that I see people making is thinking they can do it alone. If I just work harder if I if I just do this if I just do that.

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Jason Mefford: Most of the time, that doesn’t work, the real power comes when you’re able to be a part of a community and actually together. Remember the Helen Keller, quote, together we can do so much more

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Jason Mefford: So if you think you can do it by yourself. Good luck. If you’d like a little help. There’s options for you that I’m going to go through and talk about

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Jason Mefford: Because honestly, every single one of us needs a little help from our friends. Sometimes, okay. I love that line from the Beatles song.

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Jason Mefford: I get by with a little help from my friends because that’s true. Now if you’re you know bullheaded and stubborn and think I can do it by myself again. Good luck.

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Jason Mefford: It’s probably not going to work because again, even in my life when I’ve been stubborn and thought. Nope, I can just do this myself. I don’t need anybody else’s help

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Jason Mefford: I usually go down in flames the times that I actually reach out for help and get the support community that I need. That’s when I actually am able to make a lot of progress.

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Jason Mefford: Another mistake that I’m seeing a lot of people making is they’re looking for a quick fix. Now, there are plenty of people out on the internet.

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Jason Mefford: That will be trying to preach to you that there’s just some quick fix. If you change the way you you you have the report format. Right, so if you

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Jason Mefford: If you change the format of your reports now all of a sudden, everybody’s going to love what you do and probably not going to happen.

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Jason Mefford: Well, if you just start doing data analytics then everything’s going to be okay. And it’s probably not going to work, folks. Okay, those are both quick fixes.

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Jason Mefford: And what we’re talking about here is something that takes years there will not be a quick fix. There may be some quick wins. But you will not get to where you want to be for a while.

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Jason Mefford: Now, this happened to me. Both times I was chief audit executive, it happens again with all the successful CEOs that I talked to, you’re on a three to five year journey.

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Jason Mefford: So don’t look for quick fixes as a way to try to make things better. It’s a long game. You have to be willing to put in the work.

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Jason Mefford: Be the kind of person you need to be and do the things you need to do over a long period of time, if you’re just looking for the quick fix my friends. It’s just like you’re shooting up heroin.

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Jason Mefford: And you’ll feel good for a little while, but after a while you become a drug addict and you end up crashing and burning, you know, as far as kind of a metaphor to think about this.

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Jason Mefford: You know, instead, if you want to feel better, instead of shooting heroin, you know, eat better exercise do some mindful activities.

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Jason Mefford: But a lot of times people don’t want to do those because they take time, but if you really want to get to where you want to be. It’s going to take some time and you’re gonna have to put in the work.

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Jason Mefford: Just being honest with you, because like I said, there’s a lot of people out on the internet a lot of people in some of the different firms that are trying to sell you things

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Jason Mefford: And they’re promising. If you do this quick fix if you hire them. If you do this if you do that then magically everything is going to change.

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Jason Mefford: It doesn’t work that way. Okay, so let’s go through it and and talk a little bit more about maybe some of the things that you can do.

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Jason Mefford: Because really there are three things that I think if you do you will be able to help overcome some of these challenges, you won’t be making the same mistakes and creating problems for yourself like often that we do.

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Jason Mefford: So here’s what they are. The first one is we have to change how others perceive us. So if you’re if you’re not driving or exercising pull out a piece of paper and write these down.

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Jason Mefford: And I’m going to go through and talk about it or go back and listen to this again.

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Jason Mefford: In fact, actually, I’m going to tell you now because I might forget again later. But a longer version of this information is also included on that website.

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Jason Mefford: That is in the show notes below so you can go back and actually watch it, you’ll see some slides and other stuff as well. It’s in a video format.

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Jason Mefford: So you can actually, you know, go over this information again. But the first one is we change how others perceive us. Okay.

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Jason Mefford: The second thing is we actually need to develop our executive presence and I’m using that term on purpose. And I’m going to, I’m going to show you how we do that.

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Jason Mefford: Because again, if you’re a chief audit executive, you want to be seen as an executive, which means we need to act like an executive and we need to have executive presence.

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Jason Mefford: And there’s, there’s a few things that you need to be doing to have that in fact there’s three that we’re going to talk about later. Most people are not doing all three of them. Okay, so we need to move into that executive presence.

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Jason Mefford: Our third one is we need to have a collaborative community.

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Jason Mefford: Okay. And again, like I talked about before. If you think you can do it by yourself at probably not very few people are able to do this by themselves. They need a community around them.

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Jason Mefford: And the reason for that is, we’re good, we’re going to get into it more later, but that having that community helps you right now. For many of you, things may be going. Okay.

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Jason Mefford: And you think, I don’t really need help, but at some point in the future, you know, the proverbial shit is going to hit the fan. Okay. And I’m being a little bit more colorful this time.

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Jason Mefford: Because it’s important, and I want you to listen and I want you to get this. Okay. At some point in the future, the shit is going to hit the fan.

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Jason Mefford: And if you do not have that community around you. It is very, very difficult to deal with those things much better to be proactive. Get a community around you that can help.

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Jason Mefford: In advance and actually start doing some of the work. Now while things are going well. Because guess what, if you’re proactive and you’re doing those things, the proverbial shit hopefully will never hit the fan. Okay.

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Jason Mefford: So those are the three things that I want to go through and talk again a little bit about now how to change how others perceive us developing our executive presence and having this collaborative community.

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Jason Mefford: OK. So, again, as I said, Most chief audit executives are not perceived as trusted advisors by executive management.

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Jason Mefford: And here’s the reason. Let me, let me go through and just kind of talk to you a little bit about this. And again, like I said, go to the go out to the website and look at the video because there will actually be some visuals in that that will help you to really to really get this concept.

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Jason Mefford: But here’s what what usually happens. Okay, there are some different ways that you can be perceived in your organization. And I’m just going to talk about them briefly.

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Jason Mefford: And see if this resonates with you. Okay. The first one is sometimes we’re just tolerated by everybody else. Okay, so what is tolerated me

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Jason Mefford: Well, they know they have to have you around because, you know, maybe you’re publicly traded and they know we have to have internal audit.

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Jason Mefford: They tolerate you maybe they actually kind of like you but they just tolerate your presence. Okay. So, do any of you ever feel like you’re just tolerated by others.

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Jason Mefford: So that’s one of the ways that we’re kind of perceived you know another way that we end up getting perceived as in this is kind of more internally for us but we just feel frustrated

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Jason Mefford: Right is. It’s like, you know, people just don’t get it in and we know what needs to be done, but we just can’t seem to get it done. And so we feel frustrated

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Jason Mefford: You know, do any of you feel frustrated. Another way you know that we’re often viewed is we’re just ignored.

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Jason Mefford: Right you you are in the organization. Nobody really acknowledges that you’re there you’re just kind of off to the side, you’re a necessary evil that we have to have

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Jason Mefford: But nobody gives you the time of day. Heck, a lot of people may not even realize you have internal audit in your organization. Right.

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Jason Mefford: at the executive level. So let me ask you to do you sometimes feel ignored. So could you feel tolerated frustrated or ignored.

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Jason Mefford: Most CEOs feel one of those things. Now, the only way to get out of that. Is there some things that we have to do.

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Jason Mefford: And it’s around technical and soft skills. Okay. If you only have technical skills, but you don’t have the soft skills you’re never going to be perceived as a trusted advisor.

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Jason Mefford: Because you’re not able to communicate the way that you need to, you’re not able to influence people and as a result of that, like I said, you’re going to either be tolerated ignored or frustrated

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Jason Mefford: Okay, and that’s that’s kind of the first one. Now let’s let’s jump in. Next, and talk about executive presence.

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Jason Mefford: And again, this is just because you have a fancy title doesn’t mean you’re being or doing what an executive would do.

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Jason Mefford: Because there’s really kind of three areas that you need to be focusing on. And so I want you to think about this, imagine somebody juggling balls.

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Jason Mefford: Now, if you’re only juggling one ball. It’s pretty easy. You just throw it up and down in the air. If you’re juggling two balls. It’s it gets more difficult, but it’s not

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Jason Mefford: That that hard to do. You can kind of balance and juggle two balls. Okay, where it really comes in is when you start trying to juggle three balls, then it becomes a little bit harder.

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Jason Mefford: And as I said at the beginning, you know a lot of you are probably, you know, focusing maybe on one area, maybe two areas, but you’re not doing all three very well. And this is one of the reasons you know of what we have to do to move into this executive presence so

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Jason Mefford: What are these three different areas. Well, the first one is around stakeholders. And so what we have to do is be able to actually manage the relationships with our stakeholders.

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Jason Mefford: If you are an executive, that is one of the biggest parts of your job is actually developing the relationships with other parts of the organization.

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Jason Mefford: And managing those stakeholder relations. So again, internal audit, again depending on your company. There’s lots of different ones, the obvious ones, the board executive management could be regulators your external auditors.

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Jason Mefford: You know your staff. Other people like that are all really kind of stakeholders and you have to be able to manage all of those stakeholder relationships. Now,

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Jason Mefford: Some of the things you know that most of the time, you know, a lot of the other executives may look at us like we’re little kids, you know,

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Jason Mefford: And I know that can be difficult, but this is where, again, as we learn how to manage these stakeholder relationships we start to evolve from that point.

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Jason Mefford: And the reality is there’s, it’s like a lot like a minefield in organizations often

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Jason Mefford: You know that you have to be careful and understand really how to navigate the executive politics and organizations. If you don’t understand it. It’s just like you’re stepping on landmines.

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Jason Mefford: And eventually, you know, if you don’t know what you’re doing. You’re going to step on a landmine and that landmine maybe the equivalent of a career limiting move we used to talk about these

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Jason Mefford: public accounting when I was there. That was a Colm move a career limiting move. Well, I don’t want you to make career limiting moves.

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Jason Mefford: And so, you know, again, you need to learn how to manage those stakeholder relationships because the reality is if you don’t have the respect and trust of executive management.

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Jason Mefford: It’s either because of what you’re doing or how you are being. And so again, there’s ways that you can learn. There’s things that you can do to change that.

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Jason Mefford: And one of the biggest ways is to not let some of the theoretical stuff in our profession, get in the way.

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Jason Mefford: So, for example, don’t let theoretical independence, get in the way of doing what is necessary and practical

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Jason Mefford: You know sometimes we feel like, Oh, I can’t do what the executives. Want me to do, because that would impair my independence, you know, stop, stop thinking that way.

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Jason Mefford: Because the reality is your organization pays your paycheck, you know, last time I checked, know ca was getting paid by the Institute of internal auditors.

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Jason Mefford: While the standards are important. We want to follow those you have to do what’s necessary and practical for you, your team and your organization.

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Jason Mefford: So don’t get self righteous and in letting things like independence, get in the way of doing what needs to be done. Now another quick point on this.

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Jason Mefford: Winston Churchill, I just watched a movie about him. And one of the quotes that he said was, you will never reach your destination. If you stop and throw stones at every dog that barks.

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Jason Mefford: Now, one of the reasons why you’re not, you may not be doing well with your stakeholders is to them. It feels like we’re always throwing rocks at them.

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Jason Mefford: We come back. There’s always improvements that need to be done. We tend to be more negative. And the problem is you know other people view us like somebody throwing rocks at them.

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Jason Mefford: Well, I don’t know if you’re like me, but I don’t want to be around. Anybody who’s throwing rocks at me. I want to stay far enough away from them.

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Jason Mefford: So if that’s a perception that you’re having, there’s some things that need to change. Okay. The second area that we need to really deal with in this executive presence.

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Jason Mefford: Is our staff and, you know, I know, I know a lot of times, this is a very difficult part of the job. You have to deal with HR issues when you are a chief audit executive

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Jason Mefford: You have to find the right people. You have to do what you need to to keep the right people right there are sometimes, you know, you have to discipline.

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Jason Mefford: You know, and think about, well, how am I going to structure, how am I going to staff, all of these different projects. Right.

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Jason Mefford: But here’s another big one, too, is that as you move into a chief audit executive role you move from being a manager to a leader.

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Jason Mefford: And often that is difficult for people to make that transition, you know, a leader is more controlling and direct supervising telling people what to do.

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Jason Mefford: And and this is where that term micromanaging comes in that a lot of times, as we move into the leadership position we continue to manage people and often micromanage people instead of really stepping into the role of a leader.

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Jason Mefford: Because there is a difference between being a leader and being a manager. So again, that may be something that you need to work on as well.

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Jason Mefford: Now the third area of executive presence and this is one that a lot of people forget, but it is managing yourself. Okay.

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Jason Mefford: And sometimes this can be the hardest thing to do, but it is the most important thing to do. So, you know,

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Jason Mefford: I’m a fan of Bill and Ted’s Excellent Adventure as well. And so in there you know they they talk about all these famous dead dudes. Well, here’s a couple of famous dead dudes that talked about this.

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Jason Mefford: Layout so right mastering others is strength mastering yourself is true power. And so when we can really master our self.

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Jason Mefford: That goes a long way in our executive presence and it’s not easy to do. Mastering yourself may be one of the hardest things you ever do. And that’s why we need help.

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Jason Mefford: We need help in learning how to do that, how to develop the right habits, so that we can actually have that confidence have the integrity of actually managing ourselves.

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Jason Mefford: You know, Plato also said the first and best victory is to conquer self and I know this is true. And this is actually one of the areas that will have one of the biggest impacts on those other aspects of

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Jason Mefford: Your executive presence. Now I’m going to let you in on a little secret about this, you know, when you’re managing self. Most people work from what’s called the have do be model.

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Jason Mefford: And so it kind of goes like this when I have the time when I have the money, then I can do that. And then I will be calm or be that person.

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Jason Mefford: And that’s what most people operate from this is why people don’t take action because they think, Oh, well, that would be great. But I don’t have the money for that.

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Jason Mefford: And so they never actually get started. They never become the person that they need to be okay.

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Jason Mefford: Instead, you have to flip that model around, you have to be do and then you will have which means sometimes when it’s a little scary. You actually have to take action.

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Jason Mefford: So again, instead of saying, I don’t have time. I don’t have money for that we need to switch that around and be the kind of person who will take the time

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Jason Mefford: And take the money to invest in ourselves. Okay. So again, if you’re an Olympic athlete.

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Jason Mefford: If you say, Well, I don’t have enough time, I don’t have enough money to hire a coach and a trainer to be able to help me become an Olympic athlete, guess what, you’re never going to be an Olympic athlete.

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Jason Mefford: If instead you start acting like an Olympic athlete you figure out ways to take the time and to find the money to get the coaching that you need.

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Jason Mefford: That you will really have at the end of the day, you know, a gold medal hanging around your neck, but you will never get that gold medal hanging around your neck.

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Jason Mefford: If you don’t have the courage to take the time and money to begin with and start doing the work necessary to be able to have that gold medal.

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Jason Mefford: So the same thing applies to us if you want to be that confident executive. You have to be willing to invest the time and money and do the work, so that you are actually will have the respect of people when you are that kind of an executive

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Jason Mefford: Okay, so the last of the three areas that I wanted to kind of talk to you today is again about the collaborative community.

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Jason Mefford: And as I told you, you know, to begin with, this is very important, and I know you know a lot of us think, well, I’m independent, I should be able to do it by myself.

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Jason Mefford: Reality is, folks. It just doesn’t work that way. Okay, so, so think about if any of you have

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Jason Mefford: You know, since again we’re we’re close to the beginning of the year. A lot of you may have said you know what

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Jason Mefford: I’m going to start going for a walk or running or exercising doing something like that. Now if you decide, and you are doing that by yourself.

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Jason Mefford: What ends up happening is we usually run out of steam. So the first week or two. We do great. But then, you know, maybe it’s raining outside. And so we think

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Jason Mefford: You know, I don’t really want to get up, it’s raining. I don’t really want to go outside.

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Jason Mefford: And so because it’s just a commitment that you’ve made to yourself and you’re not a part of a community, you just let it go.

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Jason Mefford: And then all of a sudden a week or two goes by and you realize you haven’t been doing what you said you were going to do.

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Jason Mefford: Now flip that around. If instead at the beginning of the year, you said you know what, I’m going to start exercising more and and my buddy.

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Jason Mefford: You know, Frank, or Bob or Joe or sue, whatever their name is hey, let’s go for a walk every day at 630 in the morning.

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Jason Mefford: When you create that group, it builds in some accountability for you.

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Jason Mefford: So again, you do. Well, the first two weeks and then you’re laying in bed going, Oh, man. It’s raining outside. I really don’t want to go outside.

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Jason Mefford: Oh, but Bob’s going to be waiting for me. It will help you get your butt out of bed to go meet Bob because you’ve made a commitment to Bob. That is one of the examples of why having a community around you is helpful. It gives you some accountability and it helps you keep going.

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Jason Mefford: Another reason for having a community around you is, again, as I said before, right now, things may be going well.

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Jason Mefford: But in the future. They may not be going so well and if you don’t have a community that you can reach out to and ask for help.

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Jason Mefford: When the when the trouble comes. You’re going to be dealing with the trouble by yourself.

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Jason Mefford: As opposed to having already developed those relationships with people and so you can actually get best practices asked questions. See what others have gone through

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Jason Mefford: Because here’s, here’s what I found is somebody else has already gone through whatever problem. I may be facing at the time.

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Jason Mefford: Okay, somebody else has already gone through that. Now I can either learn the hard way by trying to figure it out myself or I can learn from others and make it much easier.

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Jason Mefford: I prefer to learn from others and make it easier and I hope you do too, because it really does make all the difference.

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Jason Mefford: You know, as an example, I was I was talking with a with a chief audit executive this person that has been in the industry for a long time 30 plus years.

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Jason Mefford: But there were some things going on, half this person’s organization things that they had never dealt with before. Okay.

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Jason Mefford: And I remember as I was talking to them. They even made that comment. They said, you know, in 30 years of all my training of working for some of the biggest companies in the world.

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Jason Mefford: I have never come across this and you know what, that’s what happens is that at some point in your career, you’re going to come across something that you have never experienced before.

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Jason Mefford: But here’s the good thing somebody else probably has or somebody else from an outside perspective can give you some guidance or coaching to help you get through it.

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Jason Mefford: And so again, this is why community is so important, but you have to develop it before you end up having the problems, usually. Now, I kind of blabbering and gone on for a little while, but is this resonating with you, you know. Are you understanding. Are you seeing

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Jason Mefford: How doing some of these things can actually help you to elevate the status of internal audit and to be able to move your career forward, you know,

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Jason Mefford: We need to change how others are perceiving us. We need to develop our executive presence and we need to become a part of a collaborative community.

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Jason Mefford: Now the good thing is, again, if you are a chief audit executive there’s help out there. Okay, this is exactly what the chief audit executive forum.

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Jason Mefford: Does it is a group of like minded chief audit executives, where you can share best practices. Ask questions get advice, get that sense of community.

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Jason Mefford: So that again as a group, just like Helen Keller said, you know, at the beginning, that, you know, together we can do so much more

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Jason Mefford: That’s the idea behind the chief audit executive forum, you know, it’s, it’s an opportunity to come together. Each month as a group.

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Jason Mefford: Have group calls where we can talk about different things, you know, there’s kind of an educational side of it as well.

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Jason Mefford: But really, you’re able to get thought leadership and best practice best practices from your peers, you know, and really it is an exclusive executive community where you do learn. Hey,

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Jason Mefford: What have others done to help change the perceptive the perception of internal audit in their organization will this work for me.

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Jason Mefford: You know, how do I say, you know, develop my executive presence. Oh, here’s some ways that I can do it.

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Jason Mefford: Here’s some other people that I can look to as an example that I can learn from and can move into that role. And like I said, again, it’s that collaborative community.

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Jason Mefford: Okay, now I want you to, I want you to think about this, because I know sometimes, especially in our profession. We’re very risk averse. We don’t like change.

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Jason Mefford: But here’s the, here’s the thing. Folks like I talked about before. Remember the Albert Einstein quote

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Jason Mefford: If you keep trying to do things the same way, you’re going to get the same results. If you want things to be different. You have to start taking different action.

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Jason Mefford: One of those actions that you can take now is to apply to join the chief audit executive forum.

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Jason Mefford: Now the forum is different. It’s not anybody who wants to get in gets to get in.

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Jason Mefford: You actually have to go through an application process. You have to go through an interview to be able to be offered membership and the chief audit executive forum.

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Jason Mefford: Go out to the web page look through the information and there’s actually a link there where you can submit your application.

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Jason Mefford: This is different than anything else out there. And because of that, it’s a different process for joining as well.

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Jason Mefford: You have to go through an interview, you have to fill out an application. And the reason for that is to make sure that it’s a safe.

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Jason Mefford: Space and the right people are included in there so that you really can have those frank discussions and know that whatever said is kept within the group, it’s confidential.

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Jason Mefford: And and and again it’s like I said it’s it’s these like minded CEOs who were all trying to

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Jason Mefford: Elevate the status of internal audit in our organizations and really move into that executive presence and become a trusted advisor.

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Jason Mefford: In our organizations. So again, if that’s something that sounds like what you want make sure and submit your application.

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Jason Mefford: Now applications are only open until the end of January, because we only open applications, a few times a year. And so this is your opportunity to get in to that kind of a group and start working on those three areas that we talked about.

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Jason Mefford: Now just to wrap up, you know, again, as you’ve listened through this. There’s probably you fall into one of three groups. One of you know one group is. Wow, I’m ready to get started right now. This is exactly what I need. Well, if it’s exactly what you need.

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Jason Mefford: Go, click on the link go fill out your application, get it in today. So we can set up the interview with you just take action now.

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Jason Mefford: If you’re, if you’re one of those people that are saying, Well, I don’t really think it’s for me. Okay.

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Jason Mefford: Right. And this is not for everyone. And in fact, we turn away people each time that are not a good fit. So if you don’t think it’s a good fit.

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Jason Mefford: Don’t waste your time filling out an application. Okay. But at some point in the future, you may realize that you need this. And so we’re going to be here.

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Jason Mefford: When you get to that point and you feel like this is something that you need reach out and let me know. And the next time that we open up membership.

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Jason Mefford: Will let you put in your application and see if you’re a good fit. OK. Now the third group which some of you may be in as well.

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Jason Mefford: You’re sitting there and thinking, Well, I don’t know. I need to think it over. I need to talk to somebody. Okay, well,

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Jason Mefford: Okay, if you need to do that again go out to the page. If you need to talk about it a little bit schedule a time to talk to me.

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Jason Mefford: But here’s the thing. Don’t think too much because the problem is we tend to again in our profession. We like to overthink and overanalyze things

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Jason Mefford: And if you overthink and over, analyze, you usually miss out. And so what ends up happening is there’s still plenty of time until the end of the week for you to go ahead and submit your application.

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Jason Mefford: But if you if you overthink it. You’ll end up sitting on your hands and not make a decision and I don’t want you to regret.

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Jason Mefford: making the decision if three months from now, you end up having that proverbial shit hit the fan. Okay, so don’t think too much about it.

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Jason Mefford: Remember to be having do find a way to make the time, find a way to get the money and apply for the CA forum because here’s the thing I want you to imagine if you know

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Jason Mefford: In maybe as little as three weeks after you join the forum, all of a sudden, you know, you start to realize and get clarity about what you can do differently that will start to make an impact in your organization, how are you going to feel after three weeks when it’s like

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Jason Mefford: You know all that stress all that frustration that I was feeling before starts to get lifted, because now you’re realizing hold it. I can do this. And here’s how I can do it.

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Jason Mefford: It’s going to feel great. What if three months from from now you all of a sudden start getting asked for your advice. Other people start viewing you differently in the organization.

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Jason Mefford: Maybe three months from now, you’re actually invited to the executive table. How is that going to feel it’s going to feel great, you know, what if three years from now.

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Jason Mefford: Internal Audit really is viewed as an equal to others in the organization. If people look at you and realize that you are a very, very valuable part of this organization.

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Jason Mefford: If people are viewing you as a trusted advisor, if they’re coming to your regularly for help. That my friends is a great feeling. So I want you to imagine and think about how good that is going to feel

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Jason Mefford: And then have the courage to take the action now. Because how grateful, you’re going to be three weeks, three months, three years from now.

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Jason Mefford: That you actually had the courage to do what you needed to do to get the help to get become a part of that ca forum and be able to have all of those things that you want.

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Jason Mefford: You’re going to feel really grateful and it’s going to be really, really great. You just have to take action now.

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Jason Mefford: So with that, my friends, I’m going to wrap up again as a reminder applications are due by the end of January for the chief audit executive forum.

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Jason Mefford: So click on the link below go out to the website look at the information and make sure and submit your application and schedule your interview.

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Jason Mefford: And I look forward. For those of you that want to get into this group of like minded chief audit executives. I look forward to getting your applications and being able to talk with you.

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Jason Mefford: And for the rest of you. Have a great rest of your week, and I will catch you on the next episode of jammin with Jason. See ya.

Fire & Earth Podcast E59: Making the Right Choice for Your BestBeing

One size does not fit all when it comes to wellness. With so many options to unlock your potential and so many providers, sometimes we can feel a little overwhelmed and just sit there without taking action … and not taking action will surely not get you the results you want and need.

You may do some internet searches, learn about some different options, but just don’t know what’s the right choice for you. We get it.

Sometimes you could use a little help to know what to try first to see if it works for you.

We are joined by Kelsey Daly and Fernando Parnes of BestBeing. BestBeing offers the widest range of wellness services and providers available anywhere, for individuals and corporate wellness solutions. They help you find something that fits your particular needs and goals, and make sure your experience is a good one. And don’t worry, they make sure to verify and accredit anyone we match you with!

BestBeing’s recommendation engine uses machine learning to recommend the best providers for your needs and goals. Don’t spend hours searching only to come up empty handed, BestBeing does the search for you!

Learn more at: https://www.bestbeing.com/

#fireandearthpodcast #wellness

Transcript

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Jason Mefford: Welcome to another episode of the fire and earth podcast, I’m your co host Jason method.

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Kathy Gruver: And I am Kathy gruver and we are excited to once again have not only one phenomenal guest. We’re really rocking it here.

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Kathy Gruver: Phenomenal guests Fernando Parsons and Kelsey daily. We’re so excited to have you guys so

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Kathy Gruver: Welcome to the fire and earth podcast. So why don’t you. I’m so excited to have you guys on because your backgrounds are amazing. And what you’re doing is spectacular. So, tell everybody listening at home or at work.

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Kathy Gruver: A little bit about yourself. I love both your background. So we’d love to share that with everybody. Oh, great.

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Fernando Parnes: Thank you. My name is Kelsey here with Fernando, we started best being so

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Fernando Parnes: We started best being while we were in college, studying together. My background is in neuro psychology and business and Fernando studied studied artificial intelligence computer science. Yeah, yeah.

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Fernando Parnes: We started best being because we wanted to bring wellness to more people in the world because it’s a it’s hard to find health and it’s hard to find something that works for you.

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Fernando Parnes: Absolutely, absolutely. Yeah, so you know when you’re a computer scientist interface with any kind of problem, you tend to just try to, you know,

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Fernando Parnes: Find a solution through it through some sort of technology. So that’s kind of how how best being how best being started but uh, you know, before we get into that, I’ll just

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Fernando Parnes: touch a little bit of on why this stuff matters to us, you know so much because, of course, technology is being used to solve a whole range of problems. And, you know, we chose to focus on wellness. Specifically, um, and

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Fernando Parnes: I think, as with most you know passionate founders, because we have a personal connection, you know, to the problem. So I used to weigh about 450 pounds.

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Fernando Parnes: Less than three years ago and it was, you know, obviously, when you’re when you’re dealing with that sort of overburden things start attending I pretty nasty.

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Fernando Parnes: Regardless of the situation. I was actually very lucky to be, you know, I’m six foot three so they. The term was that I relatively carried it well. So I was still able to have my mobility and I was still able to walk around, but I was 23 with, you know, high blood pressure,

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Fernando Parnes: I had

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Fernando Parnes: pre diabetes. So I had difficulty, you know already with with insulin problems at that point. All because of food and an unhealthy relationship with food.

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Fernando Parnes: And never could find a solution.

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Fernando Parnes: And actually used our algorithm and i was i hamster. You know, like test my tested myself.

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Fernando Parnes: So I found a couple of services, full disclosure. The first one was like just a nutritionist didn’t really work. And then the second person I talked to sort of keep me into metabolism.

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Fernando Parnes: You know, metabolism testing and metabolism training where a lot of people don’t realize that you know your metabolism is actively working against you.

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Fernando Parnes: When you’re dealing with, with a weight loss. So there is there, you reach a point where your body and it’s a very dramatic effect because your body thinks you are dying. You know, it’s

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Fernando Parnes: So it’s protecting itself as much as it can, and holding on to all of those calories to the point that you’re losing, you know, very, very few calories a day, no matter what you do, and it’s it’s a very

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Fernando Parnes: difficult situation. So when you when you start looking at it from that perspective of, you know, what’s the root cause.

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Fernando Parnes: Something that doesn’t always get looked at, right, what’s the holistic cause of the problem, as opposed to the symptomatic causes of the problem.

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Fernando Parnes: You end up seeing that there is something you can do. And you know 200 pounds lighter healthy good blood pressure good insulin, all that stuff. So

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Fernando Parnes: You know, very, very blessed and feel very proud to be here, but it did show me that you don’t need to go through that many years of

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Fernando Parnes: Frustration and you know of feeling that you’re unable to do anything or act. You know, there needs to be something in our world today, right, that that gets you there quickly so

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Jason Mefford: Oh and 200 pounds in two or three years. That’s fucking amazing.

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Fernando Parnes: Thank you. Thank you so much.

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Jason Mefford: I mean, that is amazing.

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Jason Mefford: Thank you so good on you, mate. I mean, that’s

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Fernando Parnes: Just so Mike. I really appreciate that. It’s life changing as the, the only way to you.

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Fernando Parnes: Know, yeah it’s life changing completely 100% yeah

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Fernando Parnes: Yeah, yeah. So I’ll just a little bit about my personal story in regards to why I chose to focus on wellness.

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Fernando Parnes: I come from a very rural town that didn’t have a lot of wellness services and I really, you know, had a hard time finding help when I needed it.

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Fernando Parnes: And when I was 14 I was in an abusive relationship with an adult man and I became pregnant and I had no idea what to do, you know, and this have a happy ending. You know, I went through an open adoption.

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Kathy Gruver: And Reese.

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Fernando Parnes: Reese, if you’re listening. Hello, one day, he’s the sunshine of my life and you know it’s a it really became such a great

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Fernando Parnes: You know, one of the best aspects of my life. And I know a lot of people aren’t lucky enough to have that situation you know where you know something like this could ruin someone and you know very stagnate you for life. So I

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Fernando Parnes: I really want to find people that are struggling and you know don’t have the access to get that get the support they need. And, you know, bring it to them. So that’s really my motivation for doing this.

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Yeah, so

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Kathy Gruver: How did best being come about. I mean, you guys share your stories you were friends in college, then you said, Hey, why don’t we do this thing. I mean, like, what was the impetus yes the personal stories, but why this, why best being and the telephones best being does for people

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Fernando Parnes: Yeah, so I guess started off with our third co founder Patricia actually came to me and talked about. She wanted to start Institute with professionals and people interested in the well being, industry and get some academics together. And, you know, kind of like brainstorming Institute.

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Kathy Gruver: You know, we can talk about these kinds of things and

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Fernando Parnes: She knew my my background in neuro Psych, and then my interest in this. So I started doing the market research, I realized there’s a huge hole in the market.

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Fernando Parnes: Where there’s nobody. There’s no matchmaker, there’s no one creating a whole community of these providers.

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Fernando Parnes: And making connections with people. So I found a lot of people give up during the search and we wanted to make the search as easy as possible. Absolutely. And, you know, one of the sort of initial

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Fernando Parnes: Reasons why why we did this is because when we were researching the science of well being Institute. That was the, the name so me

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Fernando Parnes: We realized that, you know, as opposed to having another institution where people are going to get together and think about

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Fernando Parnes: What to do we really needed something that got people to do what they were thinking about what they wanted to do. So we you know we really

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Fernando Parnes: We thought we needed to build a marketplace that would connect these services. But not only that, you know, the big issue when

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Fernando Parnes: If you’re thinking of just the marketplace. I mean, I can go on Google as any of us know right now and look up well in the services, and I’m sure I’m going to pop up with a few suggestions. But what we realized is that through our initial market research for the force OB was that

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Fernando Parnes: Most people were giving up at that phase where they had no idea what they were looking for. So it became it became an extra burden and it became another problem.

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Fernando Parnes: Let me give up because and because of that perspective perception that it’s not something that is vital for your day to day life, you know, you can just deal

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Fernando Parnes: With whatever problems you’re having that idea of just kind of like whatever I would just deal with it is very prevalent and we wanted something to disengage people from that so

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Fernando Parnes: You know, I started thinking about that problem again computers, I might. My background is relatively strange. I started in film.

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Fernando Parnes: And still very interested in film.

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Fernando Parnes: You know love analyzing and breaking it down and still write some papers on different movies as a hobby.

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Fernando Parnes: But you know, I started there started with that more sort of artistic, creative leaning and I got into video game design based on that because I was like, Hey, I like video games, what

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Fernando Parnes: Allows me to create something right now. You know, that’s cool fell in love with the programming aspect of it. And then, you know, here we are today, computer science, with a focus in AI. Who would have thought

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Fernando Parnes: Certainly not me in 2014 I’ll say that. Um, but, you know, from there, I started thinking, how can I throw

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Fernando Parnes: What I know at this and we came up with a recommendation engine, which is you know something an engine that uses artificial intelligence in the least.

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Fernando Parnes: Of all the least intrusive way possible. So you have to tell us what we can use from your information in order for us to actually use it and create a system that guides you through that process. So,

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Jason Mefford: That’s fun. And I think this is great because actually what you what you just talked about is

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Jason Mefford: With technology. It’s a beautiful thing. Right. I mean, I mean, you know, Kelsey, you talked about how you know growing up in a, you know, rural area, you didn’t have access to it. Well, now with the internet with technology.

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Jason Mefford: Regardless of where you are. You can go out. You can Google stuff you can, you know, find things. I mean between Google and YouTube and some other stuff you can you can get

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Jason Mefford: A pretty good education but. But one of the problems that you guys just hit on that we see, too, is there’s lots of knowledge out there. But when we have so many different choices. A lot of times we feel overwhelmed.

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Jason Mefford: And when we feel overwhelmed, then we just stop because we don’t know what to do. There’s so many choices we’re just stuck right and I remember that.

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Jason Mefford: One of my sisters, her husband was in the military. So they were overseas for like four years.

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Jason Mefford: At the very small little px, you know, where they could buy stuff they had very limited choices. And I remember her telling me when when they came back to the US and she went into the grocery store.

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Jason Mefford: She just stood there in the chip aisle, but Willard, there was a whole aisle of chips.

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Jason Mefford: And she was just frozen. She didn’t know what to do because she had like 150 choices, instead of five and I and I think sometimes, you know, like you said, we all know that we need to

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Jason Mefford: You know, do better with our wellness, but there’s so many choices are so many providers. A lot of times we just get stuck and we don’t know where to start.

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Jason Mefford: To begin with, right. So having a marketplace like this, you know, and I’m guessing two people are kind of vetted so you know that they’re not some you know crackpot person in their basement. You know who’s

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Jason Mefford: Trying to give

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Jason Mefford: Well, you’re a crackpot but you’re not in your basement. Right.

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Oh,

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Jason Mefford: Yeah out a couple times in the

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Window.

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Jason Mefford: You know, because it gives people and like you said, so maybe talk a little bit more about you know when somebody comes to your side how

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Jason Mefford: How do you help them kind of filter through so they can figure out what’s best. And what’s going to work for them, right, because you know Fernanda when you talked about losing weight. The first one didn’t work for you. But the second one did. Right. Right. Yeah.

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Fernando Parnes: So I know. Happy to talk a little bit about that. That’s actually one of the, you know, one of our

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Fernando Parnes: One of things we’re really proud of is that we realized that, you know, for the same way that everyone’s wellness is is different.

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Fernando Parnes: And this is a computationally difficult problem is that wellness data will act differently for everyone. Right. So that means that the data that I produce regarding my wellness. It could be that

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Fernando Parnes: You know, from, let’s say, like I fill out questionnaires and I’m personally very open about my wellness and my problems which is actually we find, not the case.

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Fernando Parnes: Subconsciously with a lot of people, and I’ll get I’ll explain that in a second. But let’s say that I’m you know I answer questionnaires very truthfully, and I’m very

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Kathy Gruver: open about it.

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Fernando Parnes: That kind of data that you produce from that will be extremely valuable in order for us to make a recommendation. However, as I just said, a lot of people if you ask them, you know, if I

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Fernando Parnes: Ask them, do you have, you know, an overwhelming well being issue in your life today.

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Fernando Parnes: They’ll say no or, you know, I’m fine. Or yeah, maybe I feel a little blue or or something. And what we’ve noticed is that you start showing these people wellness content.

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Fernando Parnes: Right, you start showing these users wellness content and we say, hey, this is some content, you might be interested in like an article or a video and just pick one that interests you watch it and tell us if it, if it interests you and if it’s something that you like.

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Fernando Parnes: And we found that a lot of people will start gravitating to one type of content again and again and again. So, you know, one example is is a user who men who said that they absolutely never felt depressed.

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Fernando Parnes: And and they were like, I know this for a fact I’m a happy person.

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Fernando Parnes: You know, everyone says, I’m happy go lucky and and and and that was it. That was interesting when I when I read the transcript of of his questions. Is that he kept saying other people say, I’m happy go lucky. Other people tell me this.

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Jason Mefford: But in

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Fernando Parnes: All the content he consumed was related to bipolar depression every single thing.

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Fernando Parnes: He gravitated towards was related to bipolar for like 95% of the content right and and when our system analyze that, of course, the first thing that we’re going to think is, like, hey, maybe

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Fernando Parnes: This is something you should explore right this is something that that clearly interests you at a deep level and and however you claim that there is no relationship between you and this so maybe that’s something to explore

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Jason Mefford: It’s interesting because even his linguists and it was a tell other people say, I’m happy. Right. That’s not what he’s thinking right and so again it’s that’s that’s a linguistic tell that he doesn’t think he’s happy other people think he’s happy, right, but he knows he’s not happy.

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Fernando Parnes: Absolutely. So by combining all of these forms of data. And that’s how we do it right. We do questionnaires that are put throughout the the platform.

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Fernando Parnes: When a user comes in. They have a section where they can just continuously fill out questions about themselves at their own pace. If they want we collect whatever data you allow us to collect from your behavior on the website.

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Fernando Parnes: And again, it’s all locked in. We think that that’s very important in today’s world that you have control over your data and you know I say this. I mean, I feel like a lot of CTOs might

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Fernando Parnes: quake at saying this, but your data is super valuable to us to you and not like in a in an esoteric metaphoric way like like money wise you know like

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Fernando Parnes: Your data is valuable financially and valuable, valuable for every other reason it’s the most valuable thing that you have and that we have

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Fernando Parnes: Through and and that’s the reason why we want people to, you know, trust us with their data at their own pace.

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Fernando Parnes: Because they need to be seeing the same amount of value that we are from from their data right and and the way that we can do that is that by the more data you give us the better we can do with the recommendations, the better we can do with your experience on the platform.

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Fernando Parnes: And it’s up to you to stop it or keep going. As much as you want.

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Fernando Parnes: So one of the things that we’re doing, for example, for providers starting last week actually. So one of the revelations that came about from from CES is that, you know, one of the problems we find

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Fernando Parnes: For providers is that a lot of times you know people struggle to really to talk about themselves. How do I best display myself publicly my service publicly so that I can reach the widest audience marketing of oneself as an extremely problematic and difficult thing.

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Fernando Parnes: So what we’ve been doing is that we can now if a provider is interested we can schedule an interview a video interview with them or they can just send a video answering some questions. You know, film themselves and send it to us.

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Fernando Parnes: At the end of that interview we transcribe the entire interview. It contains we ask you several questions about your service and about your profile.

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Fernando Parnes: And then that gets us to actually make your public profile, give, give you a suggestion, you know, you obviously get to approve it, or or disapprove it make suggestions make changes.

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Fernando Parnes: And then we can create a profile for you very easily and all of that data from your interview can be used to make recommendations and to find you as find new customers as a as a provider.

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Fernando Parnes: And what we found is that that gives us tremendously valuable data very, very quickly. Right, just by doing even what we’re doing right right now.

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Fernando Parnes: It gives us tremendously valuable recommendation data because we’re able to speak. It’s much more natural. It’s much more fluid than when you’re typing out a questionnaire, there’s there’s much less barrier.

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Fernando Parnes: You know, to being open about you know what you’re saying. And we found that that gives us gives us tremendously valuable data very quickly. So that’s really what we’re

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Fernando Parnes: You know what we’re focused on doing is finding the best ways to, you know, to make these matches and continuously iterate on that. So always make that better and better and and you know our platform is really allows us to do that. Yeah.

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Kathy Gruver: That’s so cool. So you touched on two things that I think are so vastly important, one of which is providers, not having the ability to market themselves.

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Kathy Gruver: I with a colleague put together an entire program called market my practice specifically for that reason, because you have these amazing health practitioners don’t know how to

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Kathy Gruver: Reach their clients reach their patients reach their, you know, and I just got a call from American Association of Family Physicians

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Kathy Gruver: And she was telling me, that’s one of their pain points is they don’t know how to talk to the media. They don’t know how to talk to their patients about, you know, they, they have the knowledge, but not the communication.

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Kathy Gruver: So I’m glad that you guys are doing that. And if you let the clients.

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Kathy Gruver: Or the you know the potential customers, watch the videos. That’s good too.

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Kathy Gruver: Because if you’re about to go to hypnosis with somebody or interact with somebody, you want to know kind of what they sound like and what their speaking style is and you want to know what that personality is in the video is going to tell them that just like

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Kathy Gruver: It was opposed to my build that five questions. And then the other thing is, is we vastly underestimate our health.

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Kathy Gruver: Yes, one way or the other. Either people like I’m so healthy and they’re falling apart.

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Kathy Gruver: Or they think they’re an absolute mess. And they’re actually okay you know so there’s there’s very few of us in that middle lane where we’re like, I haven’t, I haven’t a campaign.

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Kathy Gruver: And we don’t know how to language. Our illnesses. We don’t know that some of the symptoms were experiencing aren’t normal

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Kathy Gruver: So when I go through the warning signs of stress and say these are not normal people go really, I shouldn’t have my shoulders up to here and not sleeping and not pooping and not yelling at the cat not you know

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Kathy Gruver: Like we shouldn’t be doing those things. No, those are not normal, and our body seeks homeostasis. So it makes those things seem like Well, of course you know I’m over 40, of course, I feel like this.

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Kathy Gruver: It’s not normal. So the fact that you’re you’re asking again and again and looking at those almost more unconscious tells

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Kathy Gruver: As to what services they need, I think, is brilliant, because we don’t often know what our problems are. We can see everybody else’s. We can tell you, everybody else’s problem not around. So I’m actually everything was wrong with Jason

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Jason Mefford: There’s a lot, we’d be here for a long time.

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Jason Mefford: Well, and I think is one of the things that I and I can’t remember if we brought

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Jason Mefford: up already. But I know we were talking about before we started recording is is this fact that, you know, not everything is going to work the same.

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Jason Mefford: For everybody. Some things are probably going to to work better for some people than others. You know, I mean, Kathy you brought up about like the hypnosis. Right.

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Jason Mefford: I mean, I’ve done that I’ve, I, I do a lot of self hypnosis myself and there’s certain people’s voices and the way they do it that I prefer

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Jason Mefford: Other people, I do not right and and that’s okay. It doesn’t mean that they’re not good. What they do, but they’re, they’re probably not a good match for me, let’s say,

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Jason Mefford: So you know how how do people because I know this is probably one thing that as people are listening.

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Jason Mefford: They, they get told all these things. Oh, you have to do this and you have to do that and you have to do this right, and everything is not right for everyone. So how maybe as

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Jason Mefford: The person receiving the wellness. How do we start kind of figuring out, or maybe questions to ask herself to know what’s the right pathway for us to go down.

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Jason Mefford: Maybe to begin with. Yeah, I think one really good thing is self experimentation, you know, doing delving a little deeper and things that you know you didn’t really know you’re interested in before and you you I know this sounds cliche, but you really don’t know until you

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Kathy Gruver: Try so definitely

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Fernando Parnes: One thing that I wasn’t very familiar until about a year ago hypnotherapy and then I started doing it myself, you know, just with YouTube videos and even now I’m finding which which voices I like and don’t like as you say.

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Fernando Parnes: And so just really getting to know yourself and playing around with what’s out there. It’s been that’s that’s what works for me and I so I know that will work for everyone as well. But as we say, absolutely. I think one thing that that is incredibly important is

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Fernando Parnes: We talk often in our company. This is actually a metric that we track.

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Fernando Parnes: Which is just a serendipitous connection. Yeah. So, you know, this is a something that actually originated at Amazon.

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Fernando Parnes: Where they wanted their customers to feel a feeling of what they called serendipitous discovery. So, which is when you see something and you’re like, wow, I didn’t know that I needed that.

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Kathy Gruver: But

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Fernando Parnes: I now i. Now, I do know everything. Now, I realized I need it.

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Fernando Parnes: And the thing about that when you’re relating to wellness is something that we’ve touched upon already, which is the the hesitation. People have whenever they’re dealing with with wellness topics, you know, or a lot of people have when they’re dealing with all the topics.

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Fernando Parnes: As you said, Cathy, there’s very few people in the middle there that that realized, Hey, I have a few aches and pains that I need to work on either, you know, it’s usually on on extreme

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Fernando Parnes: And to anyone listening. You know, that’s perfectly okay to feel that way because you’ve been told to feel that way.

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Fernando Parnes: Pretty much by, you know, every major

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Fernando Parnes: Institution and society in general, it really tells us to feel that way. Right. Either you’re happy or you’re not. And there’s always extremes extremes are very popular. I would say still to this day still today and

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Fernando Parnes: So I would really urge people not to ignore that initial feeling right so when you’re given a recommendation on best being

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Fernando Parnes: You’re given you know it’s not one person because we found that, you know, just as you said, Jason. We don’t want to tell people, because they get told so much

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Fernando Parnes: What to do and who to talk to, and etc. So we don’t want to do that. We just want to give you suggestions recommendations we take that word very seriously. We’re giving a recommendation.

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Fernando Parnes: So, you know, you get five recommendations, you can look through them and I heard you, that you feel a connection with the profile.

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Fernando Parnes: What Kelsey said try it out. Give it a give it a give it a shot and and you know like maybe see if that is a connection that you can make

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Fernando Parnes: The example I gave earlier. I tried you know when I ran myself through this algorithm. And this was like way, way earlier when this was not as good at all.

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Fernando Parnes: But when I read myself through it. The first person I talked to wasn’t a fit. I felt like might be in it, and it wasn’t, you know. And then the second person was so that’s and and it became life changing really only need

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Fernando Parnes: One life changing experience in order to have a life changing experience, you know. So you were other I’ll rephrase that you really only need to get started.

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Fernando Parnes: You know, because once you start with the life changing process. It kind of doesn’t end and sort of continues and very nice journey or

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Fernando Parnes: That that idea of connecting and going for it. I think is an important one, and one thing else when another thing you mentioned Kathy, about just allowing providers to put

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Fernando Parnes: You know video put more information and have more detailed profiles.

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Fernando Parnes: We’re finding that that’s very helpful. Of course, it’s up to the provider once they’ve recorded an interview with us if they want to put that on their profile.

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Fernando Parnes: We highly recommend that you do because it does drive much more engagement and we find that it’s, you know, one thing I wanted to touch on Jason was you mentioned verification and you know how we verify our providers.

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Fernando Parnes: We find that that’s a big step towards getting people to trust in your service is if you’re able to put yourself out there, you know, with a video you’re able to connect with you.

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Fernando Parnes: However, verification is also an important thing. We can’t and and don’t want to

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Fernando Parnes: Just limit our platform to licensed practices because again we find that that’s very limiting and there’s usually an Oregon behind saying, hey, you get this license you know this this practice get this license. This one doesn’t.

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Fernando Parnes: ever really know, you know, as we’ve talked about before, Jason. There’s a lot of plenty of non clinical clinical wellness solutions that will work perfectly well and if not, if not

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Kathy Gruver: Better right

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Fernando Parnes: And have a direct impact that part is something I really want to make clear to anyone listening is that it’s not

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Fernando Parnes: an esoteric in the future, your life will be better know there’s a lot of these services will have an impact today or tomorrow or next week.

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Fernando Parnes: And the people you’re talking to can tell you they’re experts and they can tell you how it will impact your life. So that’s why, you know, we think that it’s important that it’s only not only

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Fernando Parnes: Clinical it’s, you know, non clinical any kind of solution, a very broad range.

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Fernando Parnes: And we verify based on we do very thorough research whenever there’s something that we don’t know that comes into our platform. So, most recently.

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Fernando Parnes: One of the popular you know practitioners were financial advisors. So, of course, we’d heard about financial advisors. I personally haven’t ever talked to a financial coach.

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Fernando Parnes: Who offers you know not like bookkeeping but teaching you about finances and about how you can make your, your financial life better. So

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Fernando Parnes: We wanted to look into that we wanted to make sure that it was something that, you know, would be a good fit for our platform that was something I guess the word legit is

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Fernando Parnes: Something legitimate and we so we went ahead and did some pretty thorough research you know will do will conduct interviews.

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Fernando Parnes: Will try to go to places of business around our locations and where other team members of ours are just to make sure that it’s something that is a good fit for our platform.

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Fernando Parnes: And then at that point you know will on board, you of course you have to have some form of identification. Just make sure you’re a real person.

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Fernando Parnes: And will on board you and then it’s up to the customer, you know, of course, if people have bad very bad experiences with the service, they’ll leave

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Fernando Parnes: Reviews generally to reflect that that’s the case. And if something starts flagging our system will go and investigate and make sure that you know everything’s aboveboard. But it really is a question of flexibility. We don’t want to limit.

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Fernando Parnes: This to, you know, license. Of course, if you’re a licensed therapist or licensed practitioner will display that on your profile. However, I do urge people to open their minds and beyond, beyond that.

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Kathy Gruver: Well yeah, I mean of course I’m not a licensed practitioner.

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Kathy Gruver: I’m not a psychologist, I’m not social worker. I’m, you know, I’m a hypnotherapist I’m a coach, I’m, you know, I’ve got all these things.

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Kathy Gruver: And it’s great that you’re offering those because so often. I mean, coming from the alternative medicine background. There are things that

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Kathy Gruver: Some people don’t homeopath x or herbs. They don’t want to deal with that. But there are other people who that is in their

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Kathy Gruver: System of thinking. So I like that you guys are offering a lot of different options because also I’ve had people say, Oh, you can’t do deep tissue on me. Well, why. Well, I had it once. I don’t like it. Well,

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Kathy Gruver: Maybe they did it wrong. Maybe your body was in a different place. Maybe they didn’t know what they were doing, maybe

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Kathy Gruver: And so I remember working on this specific woman, she’s like, I can’t stand deep tissue. It hurts. I don’t like it. And I went, Okay.

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Kathy Gruver: So I did you know the massage. How’s the pressure. Oh, it feels great bubble, blah, get to the end of the massage. I said, How was that for you. She goes, I was the best massage ever and I said that was deep tissue.

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Kathy Gruver: You know,

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Kathy Gruver: And I was gonna laugh, but she the person who did it before did a terrible job at it so it wasn’t that she didn’t like deep tissue. It was it she didn’t like that person’s deep tissue or with wine. I can’t stay sharp day

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Kathy Gruver: If you had every shard day ever made. No, you don’t know that you don’t like shopping day you didn’t like those ones who had, you know, you might have a style that you like or a system that you like.

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Kathy Gruver: So I love that you’re giving everyone sort of a buffet of options. That’s the way I function with with healing is give everyone a buffet, you don’t like it, don’t take it, you know, get a clean slate every time.

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Kathy Gruver: Well, try something new.

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Jason Mefford: Yeah but but the important part is you actually have to try

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Jason Mefford: Yeah. Yeah, and I think this was one of the things you know that you said before when you were talking is I think a lot of people, you know, and hopefully it’s not anybody who’s listening to us because obviously they know right

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Jason Mefford: Yeah, but, but, you know, you can do all the research, you can get all the knowledge, but until you get your butt off the couch and actually do something or try it out.

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Jason Mefford: You’re not going to know, you know, because again you can all the all the book learning we might

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Jason Mefford: kind of learn or have the knowledge, but until you actually do it and get the experience, you’re not going to get that transformation. Right. Absolutely right.

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Jason Mefford: And, and I think this is this is to where a lot of people kind of from an alternative medicine from a, from a law of abundance. A lot of people kind of miss this point is

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Jason Mefford: They think they can just sit on the couch and think it and and i know it so it’ll happen. It’s like

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Jason Mefford: Well, that’s part of it, but you got to get up and take some action because if you don’t take some action you’re never going to know if you know, like you said, with Chardonnay.

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Jason Mefford: It’s not my favorite, but man, I’ve had a few short days or like, that was amazing, right, it’s, it’s not my go to but i but i would be silly to say

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Jason Mefford: I don’t like any shorter than they are. That doesn’t work for me or deep tissue doesn’t work for me try it out a couple times and then and then you kind of know and then move on and find something that does actually work but you actually have to take the action. Yeah.

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Kathy Gruver: So in the last couple of minutes because of course we’ve once again blow through an entire show. So Kelly, Kelsey. Before we go on the air. You were talking about ROI and

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Kathy Gruver: With companies and I run into this where, you know, they’re like, oh yeah, you can come in and do a stress talk, but they want to see the dollars they want to see the value in that. And to just say,

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Kathy Gruver: My employees are less stressed in some organizations that just that doesn’t

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Kathy Gruver: Do it for them. They want to see what is that financial benefit. So we talked a little bit before we got on. I’d love to hear

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Kathy Gruver: What you were saying, because I think it’s important for everyone to know that. Yeah, there is a financial benefit to having healthy staff to having happy, healthy employees. So what go through those numbers ago for us. Yeah, absolutely.

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Fernando Parnes: So the Workplace Wellness industry is starting to grow. It’s a new and worldwide nearly $50 billion industry. So definitely some space to work with.

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Kathy Gruver: Which is great.

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Fernando Parnes: About half the companies in the United States do

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Fernando Parnes: Have some sort of employee assistance benefit program for their employees North America is the leading person leading country and this city leading countries in the space but

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Fernando Parnes: For the ROI, it appears that every dollar that a company spends on their employees in terms of their wellness, they should get between five and $10 back

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Fernando Parnes: Because having happier, more productive less stressful employees really is your best asset and yeah and and I didn’t actually touch a little bit just an interesting

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Fernando Parnes: Statistic to finish out here. So one thing and this is not bad news at all, but the unemployment rate in the US is 3.6% right now right extremely low.

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Fernando Parnes: But that should tell employers, a couple of things right he tell employers that you no longer have the, the ability to just keep your employees, no matter what. I mean, they have office and employee turnover is growing.

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Fernando Parnes: You know year over year. And it’s going to keep growing as unemployment goes goes lower. I mean, we have more options and everyone does. And

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Fernando Parnes: Also recruiting for your best talent is always an issue, especially big tech companies. Absolutely. So that’s, that’s one. You know, one thing you want to keep your employees happy and you want to keep your employees engaged with your company because that’s going to drive.

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Fernando Parnes: Really, it’s going to drive employees to want to stay with you, which is any anyone who here who owns a business knows that that’s one of the biggest pain points is both hiring and training.

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Fernando Parnes: You people that’s always going to be a big pain point. And the other thing that that number should show you is

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Fernando Parnes: Actually, the amount of people that are in the workplace and that’s very, very important. Because right now, globally only 9% of employees have access to a wellness service.

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Fernando Parnes: At all, you know, in the US, even though it’s 52% of workplaces that offer that only five to 10% of employees on average are engaged with the workplace.

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Fernando Parnes: Wellness program, which shows you that the ones that the workplace wellness programs that

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Fernando Parnes: Employees are engaging with right now are working for some people. Yes. Right. And you really wanted to work for everything. Yeah. A lot of companies will offer a gym membership or something like that. And that really only impacts the people that are already go to the gym.

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Kathy Gruver: And that would do that.

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Fernando Parnes: Exactly. So you really want to offer your employees flexibility because this is costing, this is this is costing you as a business owner

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Fernando Parnes: A lot of money actual money every year, you know, in terms of lost productivity, but also in the employee turnover and in the fact that

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Fernando Parnes: Again, you’re, you’re losing the ability to have your employees work at their best.

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Fernando Parnes: In the most positive way possible, right, in the sense that if their lives are going if their personal lives, they feel like are going well and there’s

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Fernando Parnes: No trajectory that they’re happy with. And if they feel like that’s coming from their workplace especially they have so much reason to give you

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Fernando Parnes: As much as they can, they want, you know, and that really reflects directly at your bottom line. So we’d like to say that bottom line is represents a businesses health

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Fernando Parnes: Which is why we understand why businesses have to focus on it the same way that if you were becoming sick.

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Fernando Parnes: You would want to do something to fix that right and if a business is seeing a deteriorating. Bottom line, they want to do something to fix that so they can stay alive.

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Fernando Parnes: So we understand that businesses need to focus on that. But we’re trying to say that by focusing on wellness and focusing on our employees of all this, you are focusing on that and there needs to be a shift for people to see.

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Jason Mefford: Well, and

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Jason Mefford: I was gonna say, cuz having spent decades in corporate America.

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Jason Mefford: Just, just to bring up a little, a little nuance with that and I think why so few people are taking advantage of them. You know, you use the term aap employee assistance program.

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Jason Mefford: Most of the corporate DAP programs or talk therapy around financial issues or maybe depression and there’s a huge stigma.

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Jason Mefford: That goes along with that. So companies offer it. But if you use it, everybody looks at you like you’re some weirdo.

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Jason Mefford: And so you know it’s it’s it’s fresh in my mind as far as what a lot of employers are doing right now they think they think

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Jason Mefford: They’re helping but they’re not really helping because like you said, it’s a gym membership, it’s maybe some talk therapy, and that’s it.

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Jason Mefford: And and they think and and because of the stigma around it. You know you. We’ve got to change and make it culturally acceptable.

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Jason Mefford: For people to actually utilize these services and not think that these people are like, you know,

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Jason Mefford: There’s something wrong with you, Jason. Right. What do you mean you need to, you know, meditate during the day, you must not be a strong performer and right we got to get rid of that culture.

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Jason Mefford: And let people know it’s okay and then also allow some of these alternative things in there because one fit, like you said, a gym membership is 95% of the people don’t care. Yeah.

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Fernando Parnes: Exactly, exactly. And I just really very quickly want to just touch on something you said that I think is so important, which is that idea that when you offer one service if your employee uses that service they know you know that they’re using

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The service.

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Fernando Parnes: Right, yeah.

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Fernando Parnes: Yeah. So even if you as an employer does don’t care about that which you probably don’t censor offering that service.

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Fernando Parnes: The it’s it’s very tough as an individual, even for me. I’ve been in that situation where you don’t want to admit me you’re in the workplace, right, you need to show

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Fernando Parnes: At least most people think you need to show profession ality and you can show that their weakness, which is self is we don’t need to get into, but

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Fernando Parnes: You know, that’s one thing we wanted to offer with best being is that when you use our platform your employer does not have direct access to the kinds of services you’re using

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Kathy Gruver: I mean, of course.

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Fernando Parnes: You know, if you’re using our platform and they’re paying for the platform, they can tell that people are using the platform.

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Fernando Parnes: And we want them to be able to tell that because of course we want them to see they’re getting a benefit from it, but they don’t know exactly what service you’re using because that I mean that doesn’t matter.

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Fernando Parnes: anyone except for yourself.

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Jason Mefford: And legally they shouldn’t know either.

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Fernando Parnes: Right. There’s a whole there’s a whole thing. Yeah.

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Fernando Parnes: When you, when you when you use that example. You mentioned i mean it’s it’s a it’s a logical flaw. Right. I mean, if I offer only talk therapy and my employee uses the service I offer I know exactly what it is that they’re doing. And I don’t think we need to know that necessarily

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Kathy Gruver: Well, and then just the final thought and I’ve talked about this with health all the time. It’s, it’s pay now or pay later.

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Kathy Gruver: And so many employee employers. They don’t want to spend the money they don’t want to spend the money they don’t see the ROI. It’s like pay now or pay later.

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Kathy Gruver: Because if your staff is not getting what they need from you and like you said, When shooting that unemployment number which I hadn’t even really made that connection of there’s less pool to draw from

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Kathy Gruver: You want to keep your employees because then when you want to keep people in your rental properties.

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Kathy Gruver: Because if they keep leaving and you keep losing that money to onboard them to put the ads out to waste the time to have

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Kathy Gruver: You know Joe and accounting have to do 15 people’s jobs because they can’t hire somebody else to help Joe. Joe is a very hard worker.

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Kathy Gruver: But I mean, he gets tired, so you want to make sure that everybody around him is doing their job.

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Kathy Gruver: And being happy doing their job and and you and I talked the three of us talk the way back about glass door. And now, now you can leave reviews about your employers.

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Kathy Gruver: And there’s a couple companies in Santa Barbara that used to be like the tops to work for

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Kathy Gruver: And now they’re having trouble retaining employees because the culture has changed and the new CEO. All they care about is the bottom line, not involving the staff. So it’s important to

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Kathy Gruver: keep yourself healthy and to keep those around you healthy and happy more productive. There’s a bit of cohesion in the organization. So I love what you guys are doing. So I absolutely love

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Kathy Gruver: It. Thank you. And I’m happy to. I’m thrilled to be a part of it because I’m listed as a provider. So

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Fernando Parnes: We’re so happy that we are

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Kathy Gruver: Yeah I know I’m you know the basement. A couple times a month to

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Kathy Gruver: me very well.

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Kathy Gruver: No, it’s an awesome. It’s an awesome sight. So what is the best way for people, both providers and people who are seeking out your services to to reach you guys and get on up on the platform.

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Fernando Parnes: Yeah, absolutely. So actually starting today. If you go on the platform, there’s two things you’ll see, you can either sign up and create a profile start investigating the platform.

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Fernando Parnes: One thing that is very important to mention is that, you know, because we work on transaction fees are never paying for anything unless you choose to use a service.

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Fernando Parnes: So, you know, please go on explorer. Check it out so that you can, you know, get familiar with, with what it is that we’re doing. Keep in mind that one of the things that

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Fernando Parnes: We really want people to be aware of is that as an early stage startup. One thing we’re really shine at is customer service and feedback, so please send us all of your feedback. And we can actually have a direct impact on the platform.

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Fernando Parnes: At this point, and you know for whoever sends us feedback. There’s some amazon gift card stuff done. Just going to be occurring with that I will let you out, you’ll actually be getting an email about that today. Cathy

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Fernando Parnes: But, um, yeah. So, and then the other thing that you’ll see on our platform is a link to schedule an interview call with one of our team members. So we really do recommend

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Fernando Parnes: Anyone who is who is interested in doing that. If you’re a client business or a provider.

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Fernando Parnes: Because just by doing that call, we can really help you, you know, both create your profile generate the data that we need in order to make those recommendations and

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Fernando Parnes: For providers, especially, it can create some really, really interesting marketing material, which we’re getting for free. I mean, at the end of this, you know, at the end of the interview once everything is transcribed, you get the video, you get the transcripts.

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Fernando Parnes: Both unedited and edited for an interview format.

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Fernando Parnes: Because we know again marketing yourself as is tough. It’s a hassle and we want to help as much as we can.

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Fernando Parnes: So we really, you know, really incentivize people to go check out the platform best being calm and you know either create a profile or book a book a call.

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Fernando Parnes: Or book a bunch of calls as many as you want. Our team wants to talk to you want to learn about you want to learn about your service about you as an individual about your wellness about your business.

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Fernando Parnes: And about your business as well in this. Yeah. What you need help to make your business run better. Yeah. And we will say to make yourself run better. Yes. Yeah. You know, I’ve got other thing.

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Fernando Parnes: And I’ll just leave off with, you know, we really urge people who you don’t have to have a problem and and something doesn’t have to be wrong for you to be want to improve yourself.

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Fernando Parnes: Or for you to want to, you know, start some start. Yeah, making her well focusing on your wellness. You don’t need to let it get that you know that Kathy mentioned something very important which is paying

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Fernando Parnes: For something either you pay for it now or you pay more later I’m Brazilian we have an expression which is about out to the sidecar so that means the cheap that comes out expensive.

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Fernando Parnes: That is something that people should keep in mind you

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Fernando Parnes: If you save. Now you’re just pay more later. You know, it compounds in the same way, where if you invest. Now, it compounds to more positivity later. So I really do urge people to keep that in mind.

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Yeah.

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Jason Mefford: Very true, very true. Yeah, lots of stuff going through my mind, but I know we kind of hit up on our time window. I think so.

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Ah,

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Fernando Parnes: nature of the beast.

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Time.

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Fernando Parnes: Well, thank you guys so much for this opportunity for having us. I mean, really, it’s a it’s a tremendous is tremendously gratifying to see that this environment is just

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Fernando Parnes: Filled with people who want to bring this to, you know, bring out this message and support each other. Yeah, and support each other. I think that’s why all this community so cool. Right. I mean, in the end, we are naturally geared towards support each other.

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Kathy Gruver: I love it. Yeah. So everybody go check out best being calm get signed up schedule your call. Get your videos on there. Yeah, that’d be fabulous. So, all right, well, I’m excited because I am actually going to go finish filling out my provider profile.

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Kathy Gruver: Or you can find me there. But you can also find me on Kathy group com

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Jason Mefford: And I’m Jason effort. I can be found at Jason method. COM. So thanks, everybody, and we’ll catch you on a future episode of the fire and earth podcast. So, yeah, yeah. Thank you. Thank you.

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